Remove covid-19-impact-on-mobile-user-behavior
article thumbnail

New Trends in Food and Beverage Advertising

Basis

Being a food and beverage brand is a bit of a blessing and a curse. Food and beverage retail sales will reach an estimated $1.23 To keep your brand in the conversation, it’s more important than ever to stay up to date on all the latest food and beverage marketing trends. Food and Beverage Advertising Trends to Watch.

Food 77
article thumbnail

Mobile marketing maturity: How QSR brands can bridge the gap

InMobi

This article first appeared on The Drum Like several other businesses, quick-service restaurants (QSRs) have been adversely affected by global lockdowns in the face of the Covid-19 pandemic. Now, as lockdowns around the world begin to ease, mobile continues to take center stage in determining the growth of QSRs.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Panasonic embraces hybrid events, shifts B2B strategy and targets BETAs

Martech

And during the COVID-19, that includes virtual events. When the pandemic hit, that show was impacted. Their location in Manhattan’s East Village adopted new food lockers that open with a barcode that customers scan with their phone. Rowley is head of marketing for Panasonic’s systems solutions company, North America.

Food 108
article thumbnail

Immersive Event Experiences That Drove Participant Experiences

Martech Series

The term “immersive experience” refers to the process by which technology is used to transport a user into a different reality, enriching their everyday experience. You can utilize a web or native app for mobile, desktop, or console. The software can be a web application or a native app for mobile, desktop, or console.

article thumbnail

76 Tech/Marketing Companies that Are Giving Away Free Stuff During the Coronavirus (COVID-19) Pandemic

Single Grain

We are in the midst of COVID-19, a global infectious disease pandemic also called Coronavirus, which has affected not just people’s health, but the social distancing mandate has affected the majority of businesses, too. They’re also offering a 50% discount for users who would prefer to buy and keep the apps, including iPad versions.

Marketing 128
article thumbnail

Virtual events: The ultimate marketers’ guide

Martech

Virtual events weren’t born of COVID-19, but their development and evolution were dramatically accelerated by the pandemic. COVID, changes in customer behavior accelerated virtual event development. PictureTel introduced LiveShare Plus software, an application that provided users with remote access to another computer.

Marketing 139
article thumbnail

A Lookback into How Brands have Reinforced the Mobile Reality in the New Normal

InMobi

With Christmas coming soon, brands are paving new ways on mobile to reach and engage consumers more than ever. Tech-savvy Brands Take on Mobile As technology and mobile go hand in hand, the tech giants such as Nokia and Dell have taken mobile advertising with great gusto. The idea was to popularize the Nokia handsets, 6.2