Martech

OCTOBER 21, 2021

As a result, inbound phone calls have become fundamental to many digital marketing strategies, and the conversations that occur provide valuable insights into caller wants and needs. For the 12 months ending June 2020, call volume increased 35% and continues to track 27% higher than pre-pandemic levels. AI-driven speech analytics.

Machine Learning 101

Machine Learning Marketing Conversion SEO 101

Lemonads

JUNE 22, 2020

Benefits of SEO traffic for publishers Which websites are monetized through advertising or partnerships? Practical sites: these brand sites complement a service marketed upstream, whether on the web or in physical points of sale. In this article, we will go over the pros and cons of organic traffic for a publisher.

SEO 52

SEO CPC CPM Affiliates 52

Digiday

OCTOBER 30, 2022

As content marketing demands grow, media and creative agencies are turning to Web3 and content creators as the way forward. Yet there are a host of challenges in content marketing — from limited resources to a lack of industry knowledge on particular subjects. “We Is it harder to create today? Absolutely.”.

Media 69

Media Agency Marketing Affiliates 69

Single Grain

MAY 6, 2021

A good SEO report distinguishes a reputed SEO agency from a mediocre one. These reports are a great way to analyze the progress of your SEO campaigns on a monthly, fortnightly or weekly basis. However, preparing an SEO report is not an easy task. It is time-consuming, and this is where SEO report templates are so helpful.

SEO 145

SEO Education Conversion Conversion Rate 145

AdvertiseMint

NOVEMBER 22, 2023

We’ll discuss: Identifying your ideal customers to laser-focus your marketing message Engaging and retaining your customers to boost repeat sales Refining your pricing strategy to accelerate profitable growth Automating for efficiency as you grow bigger And more! First, research competitors and analyze the market landscape.

Non-Profit 52

Non-Profit eCommerce SEO A/B Testing 52

Lemonads

JUNE 16, 2021

Affiliate marketing compliments google ads. Pay-per-click or PPC advertising has become one of the most popular ways for companies to market their goods online and the top platform is undoubtedly Google Ads (formerly known as Google Adwords). In most cases, affiliates receive a commission for each conversion they generate.

Affiliates 52

Affiliates Marketing Conversion Retargeting 52

Lemonads

MARCH 15, 2021

While the term marketing was officially introduced just over 100 years ago, the practice of promoting products and services in order to get more customers has been around for centuries. And, when analyzed objectively, there’s no doubt that affiliate marketing is among the top approaches. What Is Affiliate Marketing?

Affiliates 52

Affiliates Conversion SEO Healthcare 52

Ad Rants

FEBRUARY 6, 2024

10 Effective Marketing Tips for Healthcare-based eCommerce Businesses in 2024 Personalized Email Campaigns: Utilize customers data to segment your email list based on demographics, past purchase behaviour, and engagement level. Incorporate dynamic content blocks and personalized recommendations to enhance engagement and drive conversions.

Healthcare 215

Healthcare eCommerce Marketing ROI 215

Lemonads

SEPTEMBER 7, 2020

And we all know that being a professional affiliate is a means to this end. Among all the types of professional affiliates , we have media buyers. Let’s start by defining what a media buyer does: as the name says, they buy traffic and monetize it, therefore the final goal is to have a positive ROI in the long term.

Affiliates 52

Affiliates A/B Testing ROI Banner 52

Lemonads

JUNE 7, 2020

In this article, we will explain what CPA Marketing is and the different aspects of CPA Marketing. CPA marketing is an affiliate marketing business model. We are going to explain to you what is CPA marketing, plus we are giving you some strategy tips at the end of this article, so keep reading!

CPA 52

CPA Affiliates Marketing Banner 52

Single Grain

SEPTEMBER 13, 2019

This post on video marketing tips, tricks and lots of juicy stats has been updated for 2019. Attention and brand trust are two things that marketers always incorporate in their marketing plans – and video is an efficient way to that happen. They discovered the following: 87% use video in their marketing strategy.

Marketing 112

Marketing SEO Conversion Rate Banner 112

Single Grain

JULY 6, 2021

The Chief Marketing Officer (CMO) is a crucial position for every organization, but hiring a CMO is more challenging than any other C-level position. A chief marketing officer , or CMO , is a member of the C-suite responsible for all marketing activities in the organization. CMO vs VP of Marketing. Let’s start!

SEO 52

SEO Affiliates Non-Profit ROI 52

Single Grain

DECEMBER 8, 2020

As a founder, you have a few challenges when hiring for a marketing role or outsourcing marketing, such as: You can’t hire a full marketing team. In this article, you will find out what to pay attention to when choosing both marketing consultants and agencies to work on growing your tech business.

Marketing 134

Marketing Pop-Up A/B Testing SEO 134

Single Grain

NOVEMBER 20, 2020

If you are an SEO agency owner, then you probably know how challenging it is to track every KPI, prepare customizable reports, and automate redundant tasks. Before we review and discuss the tools, let’s understand what SEO agencies are and what type of software they need to proficiently manage all their SEO activities.

SEO 52

SEO Agency A/B Testing Media 52

Single Grain

SEPTEMBER 5, 2023

In a world increasingly dominated by AI and machine learning, many have started to question the relevance of SEO. People are saying that with the launch of ChatGPT or AI tools in general SEO is dying. But as far as I’m concerned, SEO is far from dead. As long as human beings are searching, there will be SEO.

SEO 52

SEO Machine Learning Affiliates ROI 52

Single Grain

JUNE 3, 2021

This is a complete guide to finding and hiring a Director of Marketing for your business. In this article, you’ll learn everything you need to know about: The role of Director of Marketing. Typical duties of a Marketing Director. Plus plenty of tips from the other side: how to land a job as a Marketing Director.

Marketing 98

Marketing SEO ROI Non-Profit 98

Single Grain

APRIL 29, 2021

The NFT market has leaped 2,100% to $2 billion in sales within the first three months of 2021. This means that the competition is growing and, thus, the need for an NFT marketing agency is also rising. In this article, I will share a list of the top NFT marketing agencies and discuss the importance of working with such an agency.

Agency 113

Agency Marketing Non-Profit SEO 113

Lemonads

NOVEMBER 5, 2020

Have you ever taken a second to think about the variety of metrics that affiliate media buyers handle on a daily basis? These marketing professionals have to track click-through rates, ad spend, conversions, return-on-income, and an array of different statistics, so keeping these organized and updated can be a challenge on its own.

Affiliates 52

Affiliates Media Conversion Rate Click Through Rate 52

Single Grain

AUGUST 17, 2021

One of the most important hires in your company is the VP of marketing. Since the VP of marketing role requires an solid understanding of the market, vast knowledge of sales generation, demand generation and overall brand building, hiring the perfect person for the job can be challenging. What Is a VP of Marketing?

Marketing 98

Marketing Communications ROI Brand Awareness 98

Single Grain

JUNE 28, 2023

Digital marketing should always be measurable. Which leads us to performance marketing … Businesses are witnessing a significant shift in their marketing strategies. A notable change has been the increasing preference for CMOs with a background in performance marketing.

Marketing 52

Marketing Conversion Rate ROI Click Through Rate 52

Single Grain

JULY 22, 2019

In the past, we’ve written about affiliate marketing , as well as the various pitfalls and benefits that come along with it. As an affiliate marketer, you earn commissions by sending traffic to other companies’ promotions. That’s where performance marketing comes in. What Is Paid Performance Marketing?

Marketing 85

Marketing Affiliates ROI Conversion Rate 85

Single Grain

FEBRUARY 15, 2022

Book My Free SaaS SEO Consultation . This lets our software surface quick wins from their SEO data for refreshing old posts. And three “within striking distance of page 1” Moosend posts: The 9 Best Email Marketing Services In 2021. 30+ Best Affiliate Programs For 2021 [Best Commissions $$$]. How'd we do it?

SEO 98

SEO Affiliates eCommerce Marketing 98

Single Grain

FEBRUARY 22, 2023

If you’re not using influencer marketing tools to boost brand visibility, drive traffic and increase sales, you’re missing out on one of the most effective and affordable marketing channels available to you. Influencer marketing routinely enjoys an ROI of up to 11X.

Marketing 64

Marketing ROI Media Audience 64

Single Grain

MAY 30, 2023

If there’s one definitive theme word representing the climate of marketing so far this year, it’s artificial intelligence. If you don’t have the bandwidth or the knowledge yourself, the best thing to do is hire an AI marketing agency to do the hard work for you. Work With Us What Is an AI Marketing Agency?

Agency 52

Agency Marketing Machine Learning SEO 52

Single Grain

SEPTEMBER 30, 2019

In the words of Google: “ A text ad is a form of marketing communication that advertisers can use to promote their product or service on the Google Network. ”. 6 Ways Google Ads Can Boost Your SEO Results. Dive Deeper: 10 Psychological Hacks to Improve Your Content Marketing. The Complete Guide to Local SEO.

A/B Testing 110

A/B Testing SEO Banner Conversion 110

Single Grain

JUNE 15, 2022

These agencies can analyze your target audience, audit your marketing campaigns, and protect you from PR nightmares. They can audit your existing reputation by looking at current marketing campaigns, brand assets and tone of voice, as well as giving you insights into how you can improve your reputation for the long-term.

SEO 105

SEO Agency Public Relations Audience 105

Single Grain

FEBRUARY 23, 2022

Thus, cryptocurrency marketing is necessary to create project awareness, gain credibility in the cryptocurrency community, and help generate demand for your cryptocurrency. This guide explains the factors you should consider before choosing a cryptocurrency marketing agency. Top 5 Crypto Marketing Agencies . billion by 2030.

Agency 52

Agency Marketing SEO Communications 52

Single Grain

APRIL 4, 2022

Digital marketing analytics is crucial for every business. Data-driven insights provided by top analytics agencies help marketing teams consistently measure the impact of their marketing strategies and benchmark their own efforts. TABLE OF CONTENTS: ↓ What Is Marketing Analytics? What Is Marketing Analytics?

Agency 52

Agency Conversion Rate SEO ROI 52

Single Grain

JULY 6, 2023

From identifying your target market to choosing a catchy promotion name, from selecting an effective promotion type to deciding on key messages and promotional products, we’ll journey through the creation of a powerful promotional plan. A promotional plan is an element of a marketing plan for a specific product or service.

Public Relations 52

Public Relations Audience Media Non-Profit 52

Single Grain

NOVEMBER 12, 2020

SEO is still a viable channel for startups heading into 2021. In this guide, I am going to break down exactly how your startup can build a foundation for long-term SEO success. The so-called “SEO experts” told digital marketers that they needed large volumes of content and backlinks in order to be successful.

SEO 114

SEO Brand Awareness Audience ROI 114

Single Grain

MAY 11, 2022

There are definitely plenty of opportunities for entrepreneurs hoping to take advantage of the e-commerce market, but there’s a lot of competition, too. An ecommerce consulting agency is a marketing firm with extensive experience in and knowledge of the online retail space. Get My Free Ecommerce Marketing Plan.

eCommerce 52

eCommerce Agency Conversion Rate Conversion 52

Single Grain

JULY 1, 2019

A low ROI isn’t just a vanity metric. It might be time to switch off your poorly performing advertising campaigns in favor of affiliate marketing. One report found that 16% of all online orders are generated through affiliate marketing. What Is Affiliate Marketing? Get A Free Consultation.

Affiliates 89

Affiliates Marketing Cookies Banner 89

Single Grain

FEBRUARY 22, 2024

But it’s not just about being present on these platforms, it’s about optimizing your ecommerce marketing strategy to get the edge over the competition. If you want to build an ecommerce empire, your ecommerce marketing strategy is going to be the cornerstone of that growth.

eCommerce 52

eCommerce A/B Testing Marketing SEO 52

Single Grain

OCTOBER 14, 2019

makes Nike’s marketing strategy so madly effective. So before we start digging into Nike’s digital marketing strategy and tactics, let me share some stats with you: Founded by Phil Knight and Bill Bowerman 55 years ago, Nike is now the world’s most valuable apparel brand in the world. Nike's Influencer Marketing Strategy.

Marketing 109

Marketing Fashion Banner Audience 109

Single Grain

AUGUST 27, 2019

They’re the people who know that email delivers the highest ROI for marketers – even higher than social, paid search and affiliate marketing: They know that with email marketing : For every $1 spent, email generates $32 in ROI. They’re still unsure that the ROI of cold emails is worthwhile.

Banner 103

Banner ROI Conversion Audience 103

Single Grain

JANUARY 2, 2024

From choosing which social media sites to focus on, to developing a rhythm of content that resonates with each platform’s audience, it’s no surprise that social media marketing can get overwhelming. Part of social media marketing is to build a rapport and relationship with your audience. So, where do you start?

Media 52

Media Audience Education Entertainment 52

Single Grain

JULY 2, 2019

PPC ads around commercial intent keywords can result in good ROI. Please note: It is still important to target informational and navigational search queries in your digital marketing strategy, although the maximum weightage should be given to high-commercial-intent keywords. product keywords.

Retargeting 75

Retargeting Native Advertising Conversion Rate Conversion 75