More About Advertising

OCTOBER 11, 2023

Mondelez is promoting its diamond-shaped Toblerone Truffles with a “Never square” campaign from Le Pub Amsterdam, which parodies the style of fashion and luxury … The post Festive treats: Toblerone Truffles and Reese’s advent calendar first appeared on More About Advertising.

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Fashion Advertising Agency 45

Adweek

APRIL 11, 2024

The alliance kicks off within one week and spans the 2024 calendar year, weaving MariMed product messages into the live experience at MGM Music Hall at.

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Admixer

MAY 3, 2022

Calendar of must-visit advertising conferences in 2022 appeared first on Admixer.Blog. This year advertisers, publishers, agencies, and ad tech guys will finally meet offline. We gathered the most promising Ad Tech events 2022 where you can […]. The post Ad Tech events go offline.

Ad Tech 94

Ad Tech Advertising Communications Agency 94

Adweek

JANUARY 5, 2024

College football bowl games are steeped in history and tradition, a staple of the sporting calendar for more than a century. But some fans are beginning to voice their displeasure from the sidelines, with the sheer number of games becoming a particular sticking point. The 2023-24 season boasts a whopping 43 bowl games, with many.

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Marketing Media 330

Martech Series

AUGUST 11, 2022

This post introduces an NFT (non-fungible token) calendar with a list of all known projects that have launched or will launch NFTs, whether as tokens on Ethereum or some other blockchain, or as an application using another protocol. With a limited number of Augur REP tokens, the value of each token will increase as the Augur platform grows.

MarTech 75

MarTech Marketing 75

Adweek

AUGUST 18, 2022

Apps including Flo, Glow, Period Calendar Period Tracker and My Calendar Period Tracker. Eighteen of them had vague privacy policies with no clear guidelines on how they share data with U.S law enforcement, Mozilla found.

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Adweek

DECEMBER 21, 2023

At the close of each calendar year, we editors like to ask industry leaders what they learned that year and what they'll take away into the next. One word has dominated our conversations reflecting on 2023: resilience. A fitting 2023 word, that. Marketing organizations and creative agencies have had to be especially resilient as they.

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Conversion Agency Marketing 285

Martech Series

SEPTEMBER 21, 2022

With ActivTrak for Google Workspace, it’s even easier by embedding individual work activity metrics into Google Workspace apps such as Gmail, Calendar, Docs, Sheets and Slides, which are open throughout the day. Marketing Technology News: MarTech Interview with Ian Cohen, Founder and CEO at Lokker.

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MarTech Marketing 88

Adweek

APRIL 20, 2023

For the dankest day on the calendar--April 20--cannabis brands are cutting prices, running promotions, flexing their activist muscles and launching experiential activations at retail.

Food 263

Food Retail Marketing 263

Adweek

AUGUST 14, 2023

After nine years of Amazon hosting its Prime Day retail holiday, the question is not just what it means for holiday shopping in 2023, but also what it means for the shopping calendar in the years that follow. Originally meant to tout Amazon Prime memberships and sell Amazon-branded electronics and other items, the now two-day.

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Electronics Retail 242

Adweek

JULY 17, 2023

One of the biggest events on the entertainment calendar, San Diego Comic-Con is just days away, and brands, studios and streaming giants are gearing up for their biggest and best yet. In this week's episode, senior producer Al Mannarino is on the other side of the mic with Europe brand editor, Rebecca Stewart. Entertainment reporter.

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Entertainment 240

Adweek

JANUARY 31, 2023

How do you get Eli Manning to do an ad for your brand during one of the busiest times on his post-retirement calendar? If you're The Children's Place, you make clothes his kids already use, have headquarters 3 miles from his old workplace at MetLife Stadium, and tell him he can bring his old New.

Fashion 263

Fashion Marketing 263

Adweek

NOVEMBER 17, 2022

OnlyFans creators with stores on Spring can connect those stores directly to their profiles on the platform and offer digital and physical merchandise such as calendars, puzzles and T-shirts directly to fans.

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eCommerce 275

Adweek

JANUARY 30, 2023

Your brand could host an arena-sized Super Bowl event that half of the attendees have trouble remembering in the morning, or it could curate a slightly more intimate affair that sets up its business calendar for the rest of the year. A Rolling Stone event at the Big Game headlined by Lil Wayne may have.

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Marketing 246

Adweek

NOVEMBER 28, 2022

As businesses prepare for a new calendar year, Cond? Nast has unveiled a number of new commercial products, as well as enhancing existing ones, with the aim of making it easier for clients to work with the publisher amid an uncertain economic climate. The offerings fall into two camps, according to Deborah Brett, global chief.

Media 261

Media Advertising 261

Fuel Lines

JUNE 5, 2017

Time Management: If it’s not on your calendar, it doesn’t exist. So, the use of your calendar needs to be a priority. Spend an hour to plan and calendar your entire work week. You must get control of your calendar. . I use my calendar to schedule everything. I know exactly how you feel.

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Agency Shipping 245

Nick Burcher

NOVEMBER 29, 2016

New Facebook Messenger ChatBot Rudolph Adventson promises to create a personalised Christmas advent calendar for users of Facebook Messenger! So take your loved ones on a magical trip during this year’s christmas time and create a calendar for them!"

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Mediavine

FEBRUARY 8, 2024

This also marks BTNWB’s fourth annual Best Days of the Year calendar, a visual, statistical landscape wherein we’ve encapsulated the data of previous years and set the stage for the unfolding narrative of 2024. We do this by analyzing eCPM , which takes into account fill rate , and CPM, by calendar day.

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Cookies Fill rate CPM Advertising 84

AdExchanger

MAY 9, 2024

The company’s total Q3 revenue – it operates on a different fiscal calendar than most companies – was $2.42 News orgs are still struggling to monetize with ads, if News Corp’s earnings report on Wednesday is any indication. billion, down 1% YOY.

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AdExchanger

JANUARY 24, 2024

Each time the calendar turns over, the ad industry dusts off its arguments for what could finally make this year “the year of mobile.” As someone who’s worked in mobile marketing for more than 15 years, I’ve yet to see the channel truly have its moment.

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Ad Targeting Marketing 123

Digiday

FEBRUARY 13, 2024

This article was first published by Digiday sibling WorkLife Shopify made headlines last year when it announced its calendar purge and subsequent meeting cost calculator. From there, many other large companies followed suit and asked themselves how they, too, could minimize the amount of meetings on people’s calendars.

Media 72

Media Marketing 72

AdExchanger

DECEMBER 14, 2023

Mark your calendars for Jan. 4, 2024, all you deprecation skeptics. That’s the day Google will release a new browser feature called Tracking Protection. When enabled, it will automatically cut off a website’s access to third-party cookies.

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Cookies 128

More About Advertising

SEPTEMBER 2, 2016

It may have done as the new Pirelli Calendar, repository of pulchritude down the ages, will feature women of more mature years including Penelope Cruz, Kate Winslet (both still pretty glam admittedly), Helen Mirren and Charlotte Rampling. Also featured is Anastacia.

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Digiday

APRIL 4, 2024

By the end of 2023, Semafor’s first full calendar year, the company’s co-founder and CEO Justin Smith told Digiday that it achieved two profitable months — a feat for a media start-up that debuted October 2022 during the beginning of a backslide in the ad market. Continue reading this article on digiday.com.

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Media Audience Advertising Marketing 72

Martech Series

NOVEMBER 8, 2022

Zoom Email and Calendar (beta) integrated into comprehensive Zoom communications platform. Some of the latest announcements include: Zoom Mail and Calendar (beta): With the Zoom Mail and Calendar Clients, users no longer need to leave the Zoom platform to access their email and calendar.

Communications 79

Communications Machine Learning Conversion MarTech 79

AdPulp

JUNE 17, 2016

The post Descendants of South African Slaves Honored In Museum’s Slave Calendar appeared first on AdPulp. These are important questions for Americans, but also for South Africans, and people from scores of nations who have committed crimes against humanity. They’re the kind of questions that might be answered in a […].

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Marketing 40

Martech

MARCH 12, 2024

Instead of being behind the “eight-ball” scrabbling for something to post, marketing is now collaboratively building a monthly content calendar. They should have input into the plan and stake in producing content to fill the calendar, as well as clear goals they want to achieve. Should I be involved?

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Media Display Advertising MarTech Marketing 107

Seth Godin

FEBRUARY 2, 2024

PS today is one of the calendar’s great universal holidays. And it gives us the foundation to kindly recommend alternatives to people who aren’t in our group. Instead of hustling for more, we’re focusing for better. [PS Hugs to all groundhogs, of any species.]

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Audience 114

Mediavine

JANUARY 17, 2023

With another calendar year in the books and a new one just beginning, we’ve put together the latest version of Mediavine’s “Best Days of the Year” calendar. We do this by analyzing eCPM , which takes into account fill rate , and CPM, by calendar day.

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Fill rate CPM Advertising Retail 115

Exchange Wire

FEBRUARY 9, 2024

For decades, the annual contest has transcended sporting competition to become a highlight in the entertainment and media calendars. On Sunday, NFL’s Super Bowl LVIII will be broadcast to a global audience likely to top 100 million. Acts featured in the [.]

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Media Entertainment Audience 98

Digiday

APRIL 18, 2024

The accompanying images of your professional peers, or vaguely familiar faces at least, resemble a dress rehearsal for the Cannes Lions Festival of Creativity–the bougie-zenith of the ad industry’s annual calendar, which takes place in June each year.

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Media Marketing 75

More About Advertising

MARCH 8, 2024

It’s been hijacked by commercialism and is now just another date on the corporate comms calendar that’s about noise, not activism. It’s easy to b h about International Women’s Day. Helen Mirren has been reduced to saying that she counts a new (one-off) Barbie doppelganger as an achievement that ranks with an Oscar and a Damehood.

Advertising 59

Advertising 59

Martech

FEBRUARY 24, 2023

Schedule meetings faster using calendar view Inspire more adoption of HubSpot meetings to track and use data better now that there is a calendar view when scheduling a meeting on a contact record in the CRM. You can mandate that customers agree to the terms before allowing them to complete a checkout.

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Click Through Rate Finance MarTech Marketing 125

Seth Godin

JUNE 24, 2023

Same goes for a filing cabinet, a toolbox and a calendar. The empty part of the drawer is what makes it a useful tool. Slack is underrated.

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Seth Godin

SEPTEMBER 21, 2023

Projects can seem boring when seen with a stopwatch, but they’re powerful when measured with a calendar. A project identifies the system and brings a systematic approach to changing that system.

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AdvertiseMint

OCTOBER 21, 2023

How To Include a TikTok Live Event in Your Calendar The following are steps to add a TikTok Live-stream event to your calendar: Step 1: Tap on the event. Step 2: Click the calendar icon. On the event page, you may see a calendar icon or an option that says “Set Reminder” or something similar.

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Banner Pop-Up Entertainment Audience 52

Digiday

DECEMBER 18, 2023

Subscribe: Apple Podcasts • Stitcher • Spotify Semafor is about to close the book on its first full calendar year, having launched in October 2022 as a media and events company.

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Media Marketing 92