Adweek

JUNE 8, 2023

The real news is that United Airlines is the team's latest major sponsor. When Ryan Reynolds Tweeted a "Wrexham United" logo on June 8, some may have speculated that the North Wales-based soccer club he co-owns with Rob McElhenney was changing its name or even merging with another team. Luckily, the owners quickly clarified.

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Adweek

AUGUST 15, 2023

Only Murders in the Building is adding killer sponsors for Season 3. But the Season 3 actors won't be the only fresh faces thanks to a newly announced slate of 17 sponsors. The whodunnit murder mystery series first dropped new episodes on Aug. 8, with new additions Meryl Streep and Paul Rudd joining the cast.

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Adweek

NOVEMBER 7, 2022

BrewDog has declared itself the "proud anti-sponsor" of the 2022 FIFA World Cup in a series of billboards protesting the human rights record of host country, Qatar. The brewer has unveiled a punchy campaign, created by Saatchi & Saatchi London, condemning what it said was the "corruption, abuse and death" associated with the tournament.

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Adweek

SEPTEMBER 23, 2022

Apple Music will replace Pepsi as the official sponsor of the Super Bowl Halftime Show. The new multi-year partnership will debut at the upcoming Big Game, scheduled to air on Fox on Feb. 12, 2023. "We We couldn't think of a more appropriate partner for the world's most-watched musical performance than Apple Music, a service that.

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Adweek

MARCH 21, 2024

Want to take over a 10' x 10' meeting space from MediaLink at the splashy Cannes Lions advertising festival this June? Be prepared to pay about $850,000, according to a pitch deck obtained by ADWEEK. The deck revealed sponsorship opportunities for potential partners for its numerous spaces across the Palais--the central hub of the Cannes.

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Martech

MARCH 15, 2024

Once logged in, search for a person (by name) who is a 1st or 2nd-degree connection, or input the URL of the content you want to sponsor. The search results will display a list of posts from that member that the brand can sponsor. The post LinkedIn now allows brands to sponsor any organic post appeared first on MarTech.

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Adweek

SEPTEMBER 7, 2022

The comedy-drama series will sponsor the livestream and present a custom segment, "Black Excellence Is," profiling artists, attendees and festival staff and highlighting their definitions of. FX's Atlanta secured the Festival Pass sponsorship for Twitch's exclusive livestream of Afropunk Brooklyn 2022, which will take place Sept.

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AdExchanger

NOVEMBER 23, 2022

The post Comic: The Sponsored Feed appeared first on AdExchanger. A weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem….

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Ad Badger

OCTOBER 6, 2023

Sponsored Brands placements allow you to showcase your brand and products in strategic locations across Amazon. Read More The Power of Sponsored Brands Placements on Amazon The post The Power of Sponsored Brands Placements on Amazon appeared first on Ad Badger. Optimizing these placements is.

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Education 84

Ad Badger

MARCH 7, 2024

Read More How to Launch Your First Sponsored Products Campaign on Amazon? The PPC Den Podcast] The post How to Launch Your First Sponsored Products Campaign on Amazon? SUBSCRIBE Wondering how to start with Amazon ads? Join Michael and Elizabeth Greene from Junglr in our podcast. They’ll show.

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Ad Badger

NOVEMBER 20, 2023

Read More Amazon Sponsored Products: Everything You Need to Know (Updated 2023) The post Amazon Sponsored Products: Everything You Need to Know (Updated 2023) appeared first on Ad Badger. Over the past few years, Ad Badger has been at the forefront of managing countless Amazon sellers, empowering them to.

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Ad Badger

OCTOBER 27, 2023

Read More An Important Update To Sponsored Product Placement Bid Modifiers [The PPC Den Podcast] The post An Important Update To Sponsored Product Placement Bid Modifiers [The PPC Den Podcast] appeared first on Ad Badger. SUBSCRIBE A fresh set of wheels! Ad Badger’s Clement Hynaux sits down with Michael to chat about the new update.

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Adweek

DECEMBER 7, 2023

This year, hundreds of brands have decided to celebrate the holidays with Disney. Today, the company exclusively revealed to Adweek that around 100 additional advertisers have signed on for Halloween and holiday sponsorships since the beginning of October, which is an increase of 7x over the last two months. According to John Campbell, vp of.

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Martech Series

NOVEMBER 21, 2022

-Intuit’s TurboTax returns as the presenting sponsor of both the AFC and NFC Divisional and Championship Games. As the official financial and accounting software sponsor for the NFL since 2019, Intuit’s sponsorship now includes additional brands and business categories that support its evolving business.

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Digiday

JANUARY 17, 2024

As the Sundance Film Festival kicks off its 40th year today, longtime sponsors like Acura and Adobe are expanding their experiential marketing efforts to appeal to those on the ground in Park City, Utah.

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Marketing Dive

NOVEMBER 18, 2022

The Kraft-Heinz brand was an exclusive sponsor of “Pickled” on CBS as the marketing momentum behind pickleball continues.

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Marketing 98

Adweek

NOVEMBER 17, 2022

There are a couple of ways to learn how to ride a half pipe or bowl when you're new to skateboarding. You can start at the bottom, rolling from ramp to ramp as you build speed and eventually make your way up to the coping edge at the ramp's summit. Or you can start at.

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Ad Badger

AUGUST 8, 2023

SUBSCRIBE Take your sponsored brands to the next level! Read More How Can I Utilize Sponsored Brand Placements for my Amazon PPC Campaigns? The PPC Den Podcast] The post How Can I Utilize Sponsored Brand Placements for my Amazon PPC Campaigns? Ad Badger PPC Campaign Manager Michael Tejeda sits down with Michael.

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Adweek

JUNE 22, 2022

So far in 2022, state lawmakers have filed more than 200 anti-LGBTQ+ bills and other policy initiatives, nearly doubling the total for all of last year. Given that context, many LGBTQ+ activists and community members are finding it hard to stomach corporate Pride campaigns from the same brands that donated to those lawmakers leading up.

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AdExchanger

NOVEMBER 10, 2022

Continue reading » The post Amazon’s Sponsored Feed; For TikTok, Growing Up Means Creator Rev Share appeared first on AdExchanger. Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. What’s For Sale? Amazon has started down the path of “Googlification.” Which is to say, its search engine.

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Ad Exchange 98

AdExchanger

JUNE 21, 2022

She kicked off a Kickstarter campaign, made 3D-printed prototypes of the product, glued the pieces together, gathered feedback on the design – it was a lot of work, Continue reading » The post The Democratization Of Sponsored Listings, With Topsort CEO And Founder Regina Ye appeared first on AdExchanger.

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Digiday

JUNE 13, 2023

OKX is among the major sponsors of the 2023 Tribeca Film Festival this week with a number of ways to market the company’s crypto wallet as well as NFTs in a number of forms.

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Marketing Media 69

Digiday

JANUARY 24, 2023

Verizon, one of Semafor’s launch sponsors, will sponsor an expanded feature from its newsletter called “One Good Text.” But launch sponsors like Verizon are carrying Semafor through a gloomy ad market. The texts in the sponsored, expanded version will not be edited and will appear on Semafor’s website and newsletters.

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Adweek

APRIL 11, 2024

Massachusetts-based cannabis conglomerate MariMed has broken ground in its home state--and for the industry broadly--by inking a deal as the exclusive weed sponsor at two popular Boston music venues.

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More About Advertising

JANUARY 31, 2022

Top tier Olympic sponsors fork out $100m or so each games but they must be pretty pee’d off about the Winter Olympics in Beijing. The post Olympics sponsors face $100m ad quandary first appeared on More About Advertising. There isn’t. There isn’t.

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Digiday

SEPTEMBER 6, 2023

Sponsored by State Senator Josh Becker, (D-San Mateo), Senate Bill 362 has been praised by privacy advocates but attacked by the advertising industry.

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Digiday

APRIL 4, 2023

That hype is now fading, and sponsors are thinking whether their dollars should do the same. Loosely tracked conversions are a problem, but the bigger obstacle for sponsors in recent years has been the rising cost of sponsorship, caused chiefly by sky-high player salaries. It sponsors far more competitions and events than teams.

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Adweek

APRIL 3, 2024

Spotify's latest advertising product, Live Experiences, lets brands integrate with and sponsor its events for the first time.

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Advertising Marketing 321

Smarty Ads

NOVEMBER 9, 2022

Native advertising and sponsored content may at first glance seem almost the same form of paid advertising. In both cases, the advertiser pays for the ad placement of their content on a particular site, and the resulting content mimics what a particular content produces as much as possible. However, there.

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Martech Series

OCTOBER 4, 2022

OPTIZMO Technologies, the industry leader in email suppression list management , is thrilled to announce it is the official Band Sponsor for the 2022 AFFYExpo. OPTIZMO became the official Band Sponsor in part because two of the members of the current band lineup come from the OPTIZMO team.

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More About Advertising

JULY 12, 2022

The post Real Madrid tops sponsored Instagram super league first appeared on More About Advertising. Instagram is yet another source of revenue – Man U’s Ronaldo has about three billion followers – and the clubs too are making plenty.

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Adweek

MARCH 14, 2024

That will be welcome news for sponsors, but for organizers it marks a whole new step forward for the para movement. The Paris 2024 Paralympic Games are set to be the most watched in its history, with a record 160 broadcasters signing up to cover the event. The previous Paralympic Summer games, held in Tokyo.

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Marketing 296

Adweek

NOVEMBER 16, 2023

16-18, race sponsors and Vegas hotels are adding to the excitement with experiential marketing and unmissable out-of-home activity. Title sponsor Heineken is taking advantage of the Sphere opening to advertisers by turning the massive orb into a disco ball with the help of.

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Martech Series

FEBRUARY 27, 2023

Marketing Technology News: MarTech Interview with Jim Habig, VP of Marketing at LinkedIn The post TapClicks to Sponsor and Speak at the Borrell Advertising Conference 2023 in Miami appeared first on MarTech Series. TapClicks, Inc.

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Adweek

MARCH 5, 2024

While high-profile examples like OpenAI's ChatGPT and Google's Gemini don't currently run ads, platforms such as Snap's gen AI chatbot My AI--powered by Microsoft's Chat Ads API--introduced sponsored links last September. Chinese tech firm Baidu and.

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Adweek

JULY 7, 2022

After a two-year delay, the UEFA Women's Euro 2022 soccer tournament kicked off in Manchester's roaring Old Trafford on Wednesday night. England defeated Austria in the first match, with EY predicting a TV audience of 250 million will tune in throughout the two-week competition Organizers have sold a record 500,000 tickets to fans from 99.

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Ad Badger

MARCH 13, 2023

The Sponsored Brands Attributed Purchase Report [The PPC Den Podcast] The post What Brand Halo? The Sponsored Brands Attributed Purchase Report [The PPC Den Podcast] appeared first on Ad Badger. SUBSCRIBE In this episode, Michael and Abe Chomali of XP Strategy PPC Management, discuss the effects of bidding on branded.

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