Playwire

JULY 4, 2022

Rewarded video ads are one of the most lucrative ad units publishers have available to them. Rewarded video ads have primarily been used by app developers in the past but is also very useful for desktop apps and, for the first time, is available for web publishers as well. Get a reward.

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Playwire

OCTOBER 11, 2022

Wifi monetization with rewarded video ads involves letting users access wifi after watching a video ad. Rewarded video ads are preferred over paid wifi because they let establishments offer free internet while still monetizing access.

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Video Ads Advertising 52

Playwire

OCTOBER 24, 2022

Blending ad revenue and subscription revenue with rewarded video ads can boost earnings without ruining the user experience. A rewarded video ad allows users to watch a short video ad in exchange for a reward. Key Points.

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Video Ads 52

Monetize More

OCTOBER 6, 2022

What are Rewarded Video Ads? Rewarded ads are advertisements that reward users for watching or clicking ads within a game or app in exchange for an in-game reward, such as more lives or more in-game currency (stars, coins, hearts, etc). How Rewarded Video Ads Work?

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Video Ads Ad network Click Through Rate Ad Exchange 52

AdPushup

JANUARY 16, 2023

Here is an overview of Rewarded Video Ads best practices for publishers to follow in 2023 and beyond. How to get people to watch your ads? We partner with multiple brands and run A/B experiments on different ad types to discover what makes some ads resonate more than others. Today, [.].

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Video Ads Advertising 52

Brid.tv

JULY 26, 2022

Learn everything you need to know about rewarded video ads and whether they're an effective monetization tool for publishers. The post A Publishers Guide to Rewarded Video Ads: Everything You Need to Know appeared first on BRID TV.

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Video Ads Mobile Ads Advertising 52

InMobi

MARCH 9, 2022

Rewarded video is a highly effective ad format that more publishers should take advantage of. This ad format also takes advantage of the documented success of video ads in general — but more on that later. Rewarded video operates on value systems established between a user and a game.

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Video Ads Banner Communications Advertising 52

Admixer

NOVEMBER 2, 2020

People spend 20% more time in apps than prior to the pandemic and you may wonder how to finally monetize your app and what type of ads is the best to use today. Well, rewarded video ads are a great place to start. The post Rewarded Video Ads Monetization: App Developers Guide appeared first on Admixer.Blog.

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Video Ads Advertising 52

Smarty Ads

AUGUST 23, 2019

Rewarded video ads have made what is called “breakthrough” in the user experience during 2015-2018 years and finally offered watchers a real value exchange for their attention. Instead of having to dodge annoying banners and interstitial ads, the mobile users are now voluntarily watching a video ad in exchange.

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InMobi

OCTOBER 12, 2016

Rewarded video is the perfect way for developers to integrate ads into their app that incentivizes the user with in-app coins or currency for watching the entire video. With rewarded video advertising, everyone wins. Watch - User opts-in to watch the video and right away (no buffering!)

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Video Ads Viewability Advertising 52

Playwire

SEPTEMBER 25, 2022

Want to understand one of the most powerful and proven methods to monetize mobile, console, and desktop gaming?

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Video Ads Advertising 52

Adweek

SEPTEMBER 14, 2022

Meta Audience Network introduced a new ad format Wednesday, rewarded interstitial ads. The ads are placed at gameplay moments.

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Digiday

OCTOBER 3, 2023

Last Friday, the company showcased its advanced AR technology to the advertising world by partnering with Lunchables to kick off Pokémon Go’s first-ever rewarded AR ad campaign. Niantic first announced that it had developed a rewarded AR ad product at Cannes Lions in June 2023.

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Media Marketing Advertising 87

Smart-Hub

FEBRUARY 12, 2024

Video advertising is getting more and more demand, and in 2024, the video ad spending is expected to exceed $190 billion. Moreover, the annual growth is forecasted to reach 6.04%, which means that the market share of video ads can surpass $241 billion by 2028. SmartHub's Features Have No Limits! billion in 2024.

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Video Ads Ad Exchange Advertising Ad network 52

Seth Godin

APRIL 11, 2024

That’s why Super Bowl ads make so little sense in 2024. Perhaps your friend isn’t ready to donate, or isn’t interested in the non profit… It simply doesn’t feel as easy or as fun as sharing a silly video or meme. And if you get the reward with that free bid, it costs you nothing (and it doesn’t cost the charity anything either).

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Non-Profit Audience Media 84

Martech

AUGUST 29, 2023

Gamers “can’t stand” video ads. They don’t like banner and display ads either. and IDC examines the in-game ad formats most popular with marketers and users. Of course, user preferences don’t necessarily signal outright rejection of a particular ad format. A new report from data.ai

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Advertising Banner Video Ads Audience 89

Playwire

OCTOBER 1, 2023

Key Points The metaverse offers immersive advertising experiences, from high-impact media that captivates users to seamless in-game video ads. Rewarded videos boost user engagement by offering in-game rewards, while dynamic in-game display ads and billboards enhance brand awareness and visibility.

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Advertising Brand Awareness Video Ads Media 52

InMobi

APRIL 26, 2022

Previously on the blog, we covered the basics of rewarded video ads and the key things that publishers should know about this ad format. We are now digging deeper into why publishers should consider InMobi for their rewarded video monetization strategy.

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Banner Video Ads Fill rate Audience 59

Playwire

NOVEMBER 30, 2022

Rewarded video ads give game players access to exclusive features in exchange for watching a short video advertisement. Rewarded ads lead to higher engagement and better user experience than other ad types, such as banner ads. Key Points.

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Banner Video Ads Advertising 52

Digital Turbine

SEPTEMBER 25, 2023

Capturing attention and engaging mobile users are paramount to getting the most out of your ad budget. In-app advertising offers the potential for elevated creative ad experiences and the ability to serve ads at opportune moments for consumers. enjoy ads where they can interact with the brand.

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Video Ads Mobile Ads Audience Advertising 52

VideoWeek

MARCH 11, 2024

The news was first revealed by inside sources, before Musk posted on X that the app was “coming soon” The owner has been vocal in his ambitions to turn the social media company into a “video-first platform”, seeking to compete with YouTube and TikTok. It remains to be seen whether the pivot to TV will pay off for X.

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Martech Series

OCTOBER 18, 2022

Launching pre-roll video ads paves the way for increased creator earnings and furthers the platform’s monetization capability. Rumble, the video-sharing platform, announced that the company has launched a beta version of pre-roll video ads on the Rumble Advertising Center.

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Video Ads MarTech Advertising Marketing 85

Brid.tv

DECEMBER 2, 2022

With so much traffic, it is no wonder that mobile ads have such great monetization potential. Today, we’ll take a look at some of the most popular mobile ad formats and help you choose the right one for your business. Some of the biggest perks of in-app ads are the amount of time and the number of users of mobile apps.

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illumin

DECEMBER 14, 2023

With the expansion and continuous development of the video game industry, marketers are capitalizing on its constant innovation through in-game advertising. Platforms like video games are often considered a consumer pastime – but they are also a new horizon for digital advertising. eMarketer suggests there are approximately 184.6

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Advertising Marketing Banner Pop-Up 52

illumin

DECEMBER 14, 2023

With the expansion and continuous development of the video game industry, marketers are capitalizing on its constant innovation through in-game advertising. Platforms like video games are often considered a consumer pastime – but they are also a new horizon for digital advertising. eMarketer suggests there are approximately 184.6

Advertising 52

Advertising Marketing Banner Pop-Up 52

illumin

FEBRUARY 20, 2024

These devices are used to showcase ads in various formats, such as text ads via SMS, mobile banners, or other display ads. As mentioned earlier, ad spend for mobile devices is expected to surpass billions of dollars by 2024. Here are some of the types of mobile ads used today. million in 2022, and 253.3

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Advertising Banner Mobile Ads Mobile Search 52

Monetize More

APRIL 26, 2023

There are several types of in-app ads that publishers can integrate into their apps, such as banner ads, interstitials, rewarded video ads, and native ads. Rewarded video ads allow users to watch a video ad in exchange for a reward, such as in-game currency or access to premium content.

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Video Ads Pop-Up Banner Conversion Rate 52

Monetize More

MAY 30, 2023

Looking for the best mobile ad networks to boost your revenue in 2023? From Google Ad Exchange and AdMob to PubMatic, and RhythmOne, these networks provide access to a vast global user base and support various ad formats. RhythmOne Multi-platform Ad Exchange offering solutions for mobile app developers and web publishers.

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Ad network Mobile Ads Ad Exchange Fill rate 97

Monetize More

AUGUST 12, 2022

In this blog post, I’m going to break down 6 of the most popular In-App ad revenue models used by mobile publishers today. It’s a good idea to test this out within the in-app ad framework depending on the types of ads you are running and how regularly they are being served on the app. Rewarded Ads.

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Advertising Non-Profit Video Ads Impressions 52

Monetize More

AUGUST 12, 2022

In this blog post, I’m going to break down 6 of the most popular In-App ad revenue models used by mobile publishers today. It’s a good idea to test this out within the in-app ad framework depending on the types of ads you are running and how regularly they are being served on the app. Rewarded Ads.

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Advertising Non-Profit Video Ads Impressions 52

Playwire

APRIL 20, 2023

Key Points Navigating video advertising can be a challenge, but the rewards in revenue make it a worthy investment for many publishers. There are a number of excellent video ad monetization platforms across the ad tech industry, each of which provides unique benefits as well as limitations.

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Advertising Ad Space Ad Tech Video Ads 52

Brid.tv

DECEMBER 21, 2022

Or perhaps you’re building an OTT app and want to monetize video content? Whatever the case is, if you want your mobile app to provide a stable, reliable revenue stream, you will need to leverage one of the top mobile ad networks. Table of Contents What Is a Mobile Ad Network How Do Mobile Ad Networks Work? Unity Ads 9.

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Martech

MARCH 11, 2022

IDFA, which had been enabled by default, made it relatively easy to measure and target mobile gaming ads. The result has been a resurgence in more traditional types of ads, like banners, videos and pop-ups. There is still some hope for gaming advertisers though. A study by Facebook Gaming found that U.S. Processing.Please wait.

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Advertising Pop-Up Banner Video Ads 111

AdvertiseMint

NOVEMBER 15, 2023

Definition of TikTok Creative Challenge TikTok Creative Challenge (TTCC) is an innovative platform that empowers creators and brands to collaborate on engaging and impactful video ad campaigns. Purpose of TTCC TTCC operates by providing creators with briefs for specific video ad campaigns. Benefits for Brands 1.

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Video Ads Brand Awareness Audience Advertising 40

Monetize More

MAY 25, 2023

As gaming sites and apps continue to flourish, strategic ad placements have become an essential component of monetization strategies. By optimizing ad placements, game developers and publishers can not only maximize their revenue potential but also ensure a seamless and engaging experience for their users.

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Digital Turbine

NOVEMBER 8, 2023

With Black Friday approaching, brand advertisers have their holiday video ad campaigns ready. One thing they may still want to consider is the placement of those ads. To win over reluctant consumers, advertisers should seek video ad spots that go beyond reach and maximize brand connections.

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Advertising Video Ads Mobile Ads Media 52

VideoWeek

MARCH 7, 2023

Gaming advertising business Venatus has today announced it has acquired AdinPlay, an ad tech business which specialises in monetisation of browser-based games. But obviously ads which appear in the games themselves are a major part of the business. Its game publisher partners include Kongregate, Ubisoft Nano, and Rakuten.

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