Adweek

NOVEMBER 27, 2023

The social publisher The News Movement is on pace to generate a seven-figure revenue after launching in the U.S. While other media companies have increasingly sought to cultivate direct relationships with their readers, The News Movement has moved in the opposite direction, building its business.

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Media 284

Adweek

NOVEMBER 30, 2023

Sports publisher The Sporting News raised $15 million in Series A funding in September, in large part because of the unique affiliate marketing model it employs. The company, like a growing number of sports media newsrooms, generates revenue from referring its readers to sportsbooks and gambling operators.

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Affiliates Retail Media Marketing 294

Adweek

OCTOBER 18, 2022

Japan-based news aggregator SmartNews is launching a U.S. ads business Tuesday. The company was founded in 2012 in Japan and came to the U.S. in 2014, but has only monetized via ad networks and open exchange programmatic up until now. Now, armed with 10 million monthly active users in the U.S., the company is building.

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Ad network 305

Adweek

SEPTEMBER 29, 2023

Amid the flurry of generative AI developments, Adweek's weekly AI Watch roundup captures the latest news, regulatory proceedings and business developments revolving around gen AI. Here are this week's updates: Policy and legal: The Writers Guild of America has come to an agreement on a tentative contract, ending a nearly 150-day strike.

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Adweek

APRIL 21, 2023

On Thursday, in announcing the closure of BuzzFeed News, BuzzFeed chief executive Jonah Peretti concluded one of the most highly visible experiments in ad-supported digital newsgathering of the last two decades.

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Media 280

Adweek

MARCH 22, 2023

For USA Today parent company Gannett, social media success has little to do with the news. Two of its editorial franchises, Humankind and Problem Solved, have seen growth in their social reach across TikTok, YouTube and Instagram, where the brands have prioritized vertical video formats.

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Media 256

Adweek

JULY 29, 2022

publishing partners that the company no longer plans to pay for news content that aggregates on Facebook's news tab. Top line Facebook's News Tab and Bulletin newsletters will be put on the back burner as Meta moves forward with investing in an AI-based TikTok-like experience on Facebook.

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Media 285

AdExchanger

FEBRUARY 11, 2024

Here’s today’s AdExchanger.com news round-up… Want it by email? In 2021, Sony acquired Crunchyroll, a larger […] The post You Bought It, But Don’t Own It; The News On No More News appeared first on AdExchanger. Sign up here. Users are finding out what “some restrictions” means, writes Ars Technica.

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Adweek

MARCH 21, 2023

Fox News wants to be a part of its audiences' lifestyles. Ahead of its live upfront week event on May 15, Fox is holding pre-upfront presentations for its individual business units, and things get started on today with Fox News Media taking the spotlight and making its pitch to advertisers. The company is looking to.

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Media Audience Advertising 242

Adweek

APRIL 26, 2023

chief executive Jonah Peretti announced the abrupt closure of BuzzFeed News last Thursday, he also ushered in a new chapter for its sister brand, HuffPost, which will now serve as the flagship news operation for the company. The strategy draws on a number of efficiencies, including uniting news resources under one operation,

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Media 245

Adweek

AUGUST 17, 2022

Vice World News will become the first global news publisher with an original channel and show on Twitch when the latter debuts Aug. Vice News vice president of global video Lianne. The two-hour show will be livestreamed Tuesdays and Thursdays from 11 a.m. ET, co-hosted by Samir Ferdowsi and Dexter Thomas.

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Adweek

OCTOBER 24, 2022

While news consumption on other social platforms has either declined or flattened, more adults in the U.S. have been turning to TikTok for news, according to a new study from Pew Research Center. adults who say they regularly get news from TikTok shot up to 10%. The think tank found that the share of U.S.

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Adweek

APRIL 12, 2023

The general news publisher, which is set to debut next month, has drawn scrutiny for its aggressive roadmap, which mandates it hire 550 journalists, crack $100 million in revenue and top 100 million. Although recent years have seen the launch of a number of ambitious media ventures, few have raised more eyebrows than The Messenger.

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Media 265

Martech

APRIL 11, 2024

image via PEDIGREE and Nexus Studios Now, here are this week’s AI-powered martech releases and news: Dovetail’s Channels takes large volumes of customer feedback and uncovers patterns in real-time. The post AI-powered martech releases and news: April 11 appeared first on MarTech. Fuel for your marketing strategy.

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MarTech Audience Marketing Advertising 109

Adweek

OCTOBER 12, 2022

Social news publisher The News Movement launched in the U.S. Wednesday, following a 10-month period where the startup honed its editorial strategy and accrued more than 80,000 followers across the major social media platforms.

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Media 253

Adweek

MARCH 23, 2023

King joined CBS News in January 2012, and has seen a lot of change over the past 11 years; changes in on-air colleagues, in the show's format and how the news is. CBS Mornings co-anchor Gayle King participated in the 2023 Adweek Convergent TV Summit Wednesday morning and expounded on a wide variety of topics.

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Adweek

OCTOBER 27, 2022

expressed trust in news they see on social media platforms, while fewer that ever said the same about national news, according to a new analysis from Pew Research Center. More adults than ever under 30 in the U.S. The think tank surveyed 12,147 U.S. adults between July 18 and Aug. 21, and it found that.

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Media 254

Adweek

MAY 1, 2023

King Charles's coronation will take place Saturday, and to celebrate, British television network Sky News launched an augmented reality experience that will let people around the world view the coronation crowns to be worn by King Charles and Queen Consort Camilla, as though they're in front of them in the real world. Created by Atlantic.

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Martech

MARCH 7, 2024

Good news: it “wasn’t a disaster.” Bad news: it was “mostly useless.” The post AI-powered martech releases and news: March 7 appeared first on MarTech. The Washington Post tested Amazon’s not-yet-released chatbot shopping assistant. She did commend its guardrail functions. Get MarTech! In your inbox.

MarTech 108

MarTech Conversion Communications Media 108

Martech

MARCH 14, 2024

The post AI-powered martech releases and news: March 14 appeared first on MarTech. Net Atlantic’s AI Suite is three tools — Idea Workshop, Email Writer, and Copy Optimizer — in its ListManager program that enhances email campaign creation and optimization. Get MarTech! In your inbox. Business email address Subscribe Processing.

MarTech 119

MarTech eCommerce Retail Marketing 119

Adweek

JUNE 7, 2022

The Kremlin has shut down independent media outlets, issued fines or jail terms to those spreading so-called "fake" news about the military and government--and refers to the invasion as a "special military operation." Misinformation and propaganda have spread throughout Russia since the Russian invasion of Ukraine.

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Entertainment Media 256

AdExchanger

MARCH 20, 2024

It’s never been more necessary to make journalism self-sustainable and save news media from economic collapse. But it feels like advertisers often frame supporting the news as a charitable endeavor, rather than something that will positively impact their business.

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AdExchanger

FEBRUARY 29, 2024

Here’s today’s AdExchanger.com news round-up… Want it by email? The News Tab Google is being sued by a coalition of some of the largest European news companies, including Axel Springer and Schibsted Media, Reuters reports. Sign up here.

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Media Advertising 98

AdExchanger

FEBRUARY 12, 2024

Here’s today’s AdExchanger.com news round-up… Want it by email? Cox Media Group and Vizio are early adopters, and other CTV publishers are talking to […] The post TTD’s OpenPath Adds CTV Inventory; News Subscriptions Aren’t Extinct Yet appeared first on AdExchanger. Sign up here.

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Media Marketing 104

Ad Monsters

APRIL 24, 2024

Big tech and news publishers had mixed reactions when the California legislature proposed the California Journalism Preservation Act (CJPA). While some news publishers jumped with joy at the state government’s support for preserving journalism, others cautioned against this approach as misguided.

Media 52

Media Audience Advertising 52

AdExchanger

FEBRUARY 21, 2024

Here’s today’s AdExchanger.com news round-up… Want it by email? No News Is Good News? For one, Vogel acknowledged that Dotdash was “late to TikTok” and “absolutely […] The post Is The News Business A Viable, Well, Business? Sign up here. Farewell, Freevee (Maybe) appeared first on AdExchanger.

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Media 97

Martech

DECEMBER 21, 2023

Good news if you are running very late on dealing with holiday cards like I am. Here’s my robotic dog wishing you a Happy Lunar New Year. The post AI-powered martech releases and news: Dec. AI is here to help! Digital United has launched the free-to-use JingleBot HolidAI ( I see what you did there) Card Generator. Get MarTech!

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MarTech Audience Conversion Marketing 120

Adweek

SEPTEMBER 20, 2022

Pew Research Center published two fact sheets related to news consumption in the U.S. Tuesday: One related to social media and the other to news platforms. Both analyses are based on a survey of 12,147 U.S. adults conducted between July 18 and Aug. The think tank found that one-half of respondents at least sometimes.

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Media 231

Ad Monsters

JANUARY 11, 2024

For far too long, the advertising ecosystem has known that news publishers are major causalities in the war against disinformation. Still, most advertisers agree they have a responsibility to support legit news sources. News is important. And yet, news publishers receive less and less ad spend.

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Advertising Ad Tech Education Audience 104

Adweek

SEPTEMBER 13, 2022

Twitter as a go-to source for news? That's not news to Twitter. The social network shared the results of internal studies, as well as collaborations with Pew Research Center, Sparkler and YouGov, predominantly with respondents in the U.S.

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VideoWeek

MARCH 4, 2024

Meta has announced that in April it will sunset Facebook News, its dedicated news tab on the Facebook platform, in the US and Australia. As a result, the social giant won’t negotiate new commercial deals with publishers, essentially pulling back from paying publishers in exchange for hosting their content.

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Media 97

VideoWeek

AUGUST 8, 2022

A CHEQ report in 2019 found that more than half the daily output of news reports were incorrectly blocked by keyword blacklists – attempts by advertisers to avoid having their brands appear alongside negative content. A blunt instrument. And so the question becomes, are we okay with that?”

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Advertising Fashion Media Entertainment 119

Adweek

MAY 15, 2023

As WGA picketers and anti-Fox protesters crowded the entrance of the company's upfront presentation Monday afternoon at New York's Manhattan Center, the show went on as scheduled.

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Adweek

JULY 27, 2023

Fox is joining the wrap party. Today, Fox became the third major publisher to announce it's closed upfront talks. The company follows Paramount, which closed talks this morning, and NBCUniversal, which wrapped negotiations last week. According to Fox sources, Fox Sports, driven by NFL, MLB, college football and the World Cup, saw growth in both.

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AdExchanger

NOVEMBER 19, 2023

Here’s today’s AdExchanger.com news round-up… Want it by email? On […] The post Holiday Angst For Ecommerce Advertisers; Where Are News Readers Nowadays? Sign up here. Black Friday Indeed Black Friday is almost here. And while all advertisers are always nervous this time of year, ecommerce advertisers are really tweaking.

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eCommerce Advertising Retail Media 109

Martech

FEBRUARY 15, 2024

The post AI-powered martech releases and news: Feb. Curated for You’s AI-driven lifestyle commerce platform launched its Purchase Intent Email and SMS Trigger platform, which uses advanced algorithms to predict and engage customers based on their lifestyle interests and events. 15 appeared first on MarTech.

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MarTech CPC Affiliates Conversion 104

AdExchanger

AUGUST 2, 2022

But too often, when informing the public through news and information is of utmost urgency, marketers choose to steer clear not just from bad or hot-button issues, but from all news content entirely, choking off potential revenue for news enterprises and doing a disservice to the public good, writes Dev Pragad, CEO of Newsweek.

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Marketing Ad Targeting 113