Digital Ad Blog

APRIL 24, 2023

This innovative platform has disrupted the restaurant industry by leveraging the power of local SEO and providing hungry customers with an easy way to locate the best Thai restaurants in their area. The success of “ Thai Food Near Me ” can be attributed to its innovative approach to leveraging local SEO to attract customers.

SEO 40

SEO Food Conversion Rate Brand Awareness 40

Martech

JANUARY 13, 2022

“There are roughly three and a half billion Google searches made every day,” said Craig Dunham, CEO of enterprise SEO platform Deepcrawl, at our recent MarTech conference. A brand’s website is often the first, and most lasting, impression customers will have of your organization. Apply SEO testing automation.

SEO 144

SEO Marketing Education MarTech 144

Ad Rants

FEBRUARY 22, 2023

In this blog, you'll learn how SEO for dentists can help increase your website's ranking and reach, attract more website traffic and patients, and grow your practice. Your website is often the first point of contact for potential patients, and it's important that you make a good impression. You can hire dentist SEO services for this.

SEO 130

SEO Conversion Rate Brand Awareness Conversion 130

Ad Rants

DECEMBER 4, 2023

Creating Stunning Property Visuals They say you can only make one first impression, so you'd better make it a good one. Optimizing Your Website for SEO In terms of your own real estate business, most people will discover you online for the first time via a search engine like Google.

Real Estate 216

Real Estate Marketing SEO Impressions 216

Ad Monsters

JULY 15, 2022

So, why not perform content quality assurance and SEO checks from the start to reduce any worries about the disconnect between your content and conversions? KB: The connection between Accessibility and SEO is more important than ever before. We recently partnered with Merck during a major website relaunch.

SEO 90

SEO Conversion ROI Cookies 90

Martech

APRIL 4, 2024

It’s in the most impressive startup mode ever seen with investors lining up to throw money at it. CoSchedule’s Hire Mia adds free SEO Generators for keyword research and other SEO tasks. It is designed to make these SEO capabilities more affordable for SMBs. In 2022, OpenAI had $544.5 “$416.45

MarTech 65

MarTech SEO Machine Learning Impressions 65

Single Grain

MAY 6, 2021

A good SEO report distinguishes a reputed SEO agency from a mediocre one. These reports are a great way to analyze the progress of your SEO campaigns on a monthly, fortnightly or weekly basis. However, preparing an SEO report is not an easy task. It is time-consuming, and this is where SEO report templates are so helpful.

SEO 145

SEO Education Conversion Conversion Rate 145

Ad Wisey

OCTOBER 12, 2023

This experience can be quite painful , given the fact that you have to pay for it anyway (whether for SEO promotion or paid advertising). Unlike SEO or traditional advertising, this approach is driven by data, not assumptions. The next step in store development is to find sources of not just traffic, but sales.

eCommerce 90

eCommerce SEO Impressions Conversion 90

illumin

MARCH 21, 2024

A recent GumGum study found contextual targeting was more efficient than behavioral targeting when measuring cost-per-click (CPC) and cost-per-viewable impression (vCPM) metrics. In SEO and contextual targeting, well-written content is the most important factor, which means having keywords that naturally flow into the subject matter.

CPC 105

CPC Viewability Audience SEO 105

Ad Rants

JULY 27, 2023

Search engine optimization (SEO) is a crucial aspect of digital marketing, and mastering tåhe art of SEO writing can help you rank higher on search engines. By following some SEO writing tips, you can create content that engages your audience and helps you achieve higher search engine rankings. What Does "SEO Writing" Mean?

SEO 180

SEO Audience Impressions Retail 180

Single Grain

DECEMBER 19, 2023

As a marketer or SEO expert, you definitely want to accomplish more tasks in less time. SEO tools help you to complete a set of tasks as fast as possible and with as close to perfection as you can get. Here are 31 top SEO tools that will improve your ranking, categorized by free or paid (with freemium options).

SEO 98

SEO Click Through Rate Conversion CPC 98

Martech

OCTOBER 12, 2023

Zefr’s brand suitability verification solution for Reels provides advertisers with an intuitive Atrium dashboard, showcasing content-level examples, risk levels and impression data aligned to the GARM Safety and Suitability standards. FastrAI is built into the Fastr Frontend platform. Get MarTech! In your inbox.

MarTech 115

MarTech eCommerce SEO Impressions 115

Single Grain

SEPTEMBER 19, 2022

Conducting an SEO analysis can yield important insights about how your site is performing and, thus, where to improve. In this article, you’ll learn a beginner-friendly way how to approach an SEO analysis and find high-impact insights – by yourself and without breaking the bank. We’ll take a look at: What is SEO analysis?

SEO 144

SEO Affiliates Conversion Food 144

Mediavine

AUGUST 2, 2022

Per the sellers.json standard, every person involved in the sale of an ad impression, except for the final payee (the publisher), must post what is called a sellers.json file. By providing a seller ID with every impression sold — and assuming everyone in the supply chain does the same — a buyer can look up every actor involved.

SEO 88

SEO Impressions Ad Exchange Advertising 88

Single Grain

APRIL 14, 2023

Enterprise SEO metrics are key indicators that help you measure the success of your search engine optimization campaign. If you don’t track the right set of SEO metrics, you can’t determine your SEO marketing returns on investment. This means that for every dollar invested in SEO, the business earned $4 in revenue.

SEO 52

SEO ROI Conversion Rate Impressions 52

Single Grain

AUGUST 24, 2021

Enterprise SEO is challenging. If you are auditing a massive site or building links for a large enterprise, every SEO task comes with its own set of challenges. Thankfully, Enterprise SEO software assists marketers and SEO professionals in analyzing and tracking the performance of enterprise websites quickly and accurately.

SEO 52

SEO CPC Conversion ROI 52

Single Grain

FEBRUARY 14, 2024

I don’t have to tell you that when it comes to digital marketing, specifically SEO, new concepts and technology are always emerging. Traditional SEO focuses on understanding search engine algorithms and optimizing content accordingly, using keywords, meta tags, backlinks and other strategies.

SEO 95

SEO Impressions Machine Learning Audience 95

Brid.tv

JULY 3, 2023

Boost Engagement with Interactions Improves SEO UGC can greatly enhance your website’s SEO. However, featuring UGC on your website can be a double-edged sword for your SEO. This can heavily impact the user experience and SEO of a website. Table of Contents [ hide ] What Is User-Generated Content (UGC)?

SEO 52

SEO Rich Media Fashion Media 52

Lemonads

JUNE 22, 2020

Benefits of SEO traffic for publishers Which websites are monetized through advertising or partnerships? Why is SEO essential for a publisher monetizing its site through advertising and partnerships? In this article, we will go over the pros and cons of organic traffic for a publisher.

SEO 52

SEO CPC CPM Affiliates 52

Single Grain

APRIL 18, 2023

It’s not easy balancing SEO and CRO services for your brand. Although it can be tricky to navigate SEO and CRO in tandem, it’s one of the most crucial things you can do for your website. In this post, we’ll go through the key differences between SEO and CRO and how you can use them together to optimize your content.

SEO 98

SEO Conversion Rate A/B Testing Conversion 98

Martech

FEBRUARY 6, 2024

Because this is the SEO industry, we lose about 5% of our business every month from clients changing their goals or just wanting something else, so they move on. Positioning In SEO, the old adage applies: “The riches are in the niches.” They’ve worked very hard to build an impressive system. People SEO is a service business.

SEO 106

SEO Agency Marketing Impressions 106

Martech

NOVEMBER 10, 2023

Agencies and marketers have to get better at the organic part of this which includes creative, SEO, inventory management, refund management, pricing and so many things that the ‘advertising complex’ is less familiar with.” ” YoY retail media impressions, clicks and COC were up 9%, 12% and 21% respectively.

Retail 109

Retail Electronics Media SEO 109

Single Grain

JANUARY 10, 2020

But Shopify SEO plugins can make it a whole lot easier to manage the search engine optimization of your Internet shop and thus push you ahead of your competitors in the SERPs. Here are the top 18 Shopify SEO plugins that will help increase your e-tail store's organic rankings and drive more traffic to your site. 1) Plug in SEO.

SEO 110

SEO Conversion Conversion Rate Click Through Rate 110

Single Grain

JUNE 2, 2021

If you've been working in SEO for any amount of time, you probably have a bunch of checklists to refer to each time you work on a webpage. That said, SEO is in constant flux. Benchmarking and testing are the new tools in your SEO arsenal. What Is SEO Testing? Learn More: Why You Should Run SEO Tests.

SEO 98

SEO A/B Testing Click Through Rate Machine Learning 98

Single Grain

MAY 11, 2023

What if you already invest in an SEO strategy, but aren’t generating the traffic and sales you need for your e-commerce site? If you suspect this is the problem, you may need to conduct an e-commerce SEO audit. Work With Us Why Is an E-commerce Site SEO Audit Important? Dive Deeper: What Is the Difference Between SEM and SEO?

SEO 107

SEO Conversion Rate Conversion Click Through Rate 107

Chief Martech

JULY 17, 2022

Marketing automation (24%), CRM (23%), SEO (23%), email marketing (22%), and work/project management (19%) apps were the most frequently replaced. That’s impressive and a strong testament to the importance of app ecosystems for major SaaS companies. 73% of them have an in-app marketplace.).

MarTech 109

MarTech Marketing ROI SEO 109

Monetize More

MARCH 5, 2023

The more pageviews a website has, the more ad impressions it can generate. What are hits, visitors, and impressions, then? An impression is when a user views an ad on a page or when an ad is displayed on a webpage. Find out more about pageviews versus ad impressions here. Here’s a beginners guide to SEO.

SEO 52

SEO Impressions Native Advertising Media 52

Mediavine

AUGUST 2, 2022

Per the sellers.json standard, every person involved in the sale of an ad impression, except for the final payee (the publisher), must post what is called a sellers.json file. By providing a seller ID with every impression sold — and assuming everyone in the supply chain does the same — a buyer can look up every actor involved.

SEO 52

SEO Impressions Ad Exchange Advertising 52

Martech

MARCH 27, 2023

Dig deeper: HubSpot debuts ChatSpot generative AI tool New SEO recommendations Your website can get more traffic by using several new SEO recommendation tools. This ensures the emails are timely, tracked and all team members on all devices can see the latest conversation and context for the record.

SEO 95

SEO A/B Testing Media MarTech 95

Paleo AdTech

DECEMBER 10, 2023

There he learned on the job the skills needed to execute SEO and SEM strategies for clients like FedEx Kinkos, and how to measure the impact of ads. Encore could then use this impression data and conversion events to build a picture of user-level paths for its attribution models.

Non-Profit 52

Non-Profit Ad Server First-Party Cookies Machine Learning 52

Single Grain

JUNE 26, 2020

Looking for SEO techniques that'll increase your rankings and send you free, qualified traffic? Try our powerful suite of SEO tools, ClickFlow, with a free 21-day trial. This post on effective SEO techniques has been refreshed for 2020. Take Advantage of YouTube SEO. Never, Ever Overlook Technical SEO.

SEO 145

SEO A/B Testing Click Through Rate Conversion 145

illumin

APRIL 30, 2024

It also reduces acquisition costs – reducing the average cost-per-click (CPC) as well as wasted impressions and clicks. At the same time, the content and ads become more relevant and valuable to customers. Goetargeting also helps establish authority and brand loyalty.

Geo targeting 59

Geo targeting Demand Side Platform Cookies Food 59

Martech

JANUARY 30, 2024

All SEO reporting (built on GA and GA4). The results have been impressive: “We ended up 13xing our views on our videos period over period, and are getting more quality site visitors than we used to,” writes Henderson. Here are the breakpoints that initially worried him: Attribution models (first and multi-touch in our case).

Cookies 122

Cookies Marketing Retargeting CPC 122

Martech Series

JULY 11, 2022

The tool was built for marketers and eCommerce professionals alike to better understand the performance of their sites, and obtain insight on how to increase speed, rank higher on SEO, and work to identify more in-depth issues impacting performance. said Keene.

Retail 89

Retail eCommerce Fashion SEO 89

Paleo AdTech

DECEMBER 10, 2023

” Impressed, he joined the four-man team as CEO and helped redirect the founders from their original strategy of selling to governments. Quigo was a legitimately advanced web crawler, capable of locating and analyzing text deep in the cryptosphere of the web.

Banner 52

Banner Mobile Ads Viewability Ad network 52

Single Grain

JULY 20, 2023

When it comes to measuring your search engine optimization activities, it’s crucial to track the right SEO metrics to gauge the effectiveness of your campaigns. Many people focus on SEO impressions, traffic and rankings, but there are a few key metrics that deserve your attention more than any others.

SEO 52

SEO Impressions ROI Conversion Rate 52

Single Grain

MAY 20, 2021

The long-lasting fight between sales and marketing teams and SEOs has taken many lives. Or the marketing team delivers a fantastic piece of copy, only to have their wings clipped by the SEOs. But conversion rate optimization (CRO) doesn’t have to conflict with SEO efforts. Why Marketing Tests Can Ruin SEO Efforts.

SEO 98

SEO A/B Testing Pop-Up Marketing 98