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How to transform your website into a continuous marketing powerhouse

Martech

Constructing a high-impact website: Strategic foundations Building a high-impact website requires a nuanced approach, focusing on strategic elements that drive engagement and conversion: Sophisticated homepages : Craft a visually striking and intuitive homepage that attracts and retains visitors by immediately addressing their needs and interests.

Marketing 129
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How to Choose Between SEO vs Paid Ads for Maximum ROI

Single Grain

SEO and paid advertising are often on opposing sides, competing for a share of your marketing budget. The question isn’t whether SEO is better than paid adsit’s about how each fits into your overall business goals and customer acquisition strategy. Here’s your SEO vs paid ads guide on how to achieve the maximum ROI.

SEO 52
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The New Marketing Mix: Why CMOs Are Refocusing on Owned Media Channels

Digital Ad Blog

Retargeting, lookalike modeling, and behavior-based segmentation are all affected, reducing the effectiveness of traditionally high-performing tactics. Strategic SEO efforts encompass more than metadata and backlink building. An investment in SEO is also an investment in cross-channel performance.

Media 59
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How to Boost Conversions with Your Article’s Featured Image

Single Grain

Overlooked SEO: Optimizing Images and Video For Search. 9 Effective SEO Techniques to Drive Organic Traffic in 2019. Now that Google search result pages are becoming more visual, using the correct featured image becomes a matter of boosting or losing conversions. How to Use Social Media to Substantially Improve Your SEO.

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Why Digital Marketing in a Recession is Crucial: And How to Do It

Single Grain

Here are the strategies that typically deliver the strongest results when budgets are tight: SEO: The Foundation of Recession-Proof Marketing Search engine optimization becomes particularly valuable during recessions for several reasons. Second, SEO aligns perfectly with recession-influenced consumer behavior.

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Tactics to Dominate Micro-Moments and Capture Customer Intent

Single Grain

Our data shows that brands effectively capturing micro-moments see up to 341% higher conversion rates compared to those using traditional marketing approaches. Real-time personalization based on intent signals can increase conversion rates by up to 341%. Key Metrics 78% increase in organic click-through rates.

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7 Lead Magnet Tips That Will Improve Your Conversions

Single Grain

We built ClickFlow, a suite of SEO tools designed to increase your organic rankings and scale qualified traffic for your website. While your KPIs will are mostly determined by your goals and business model, a few metrics you can track include: Bounce rates. Click-through rates. Conversion rates. Time on page.