Adweek

JUNE 13, 2023

After graduating from Yeshiva University, Soffer began his career in the marketing industry, leading influencer and social strategies for major companies at. Ben Soffer successfully transitioned from being an influencer marketer to becoming an influencer himself.

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Media Marketing 243

Adweek

APRIL 11, 2023

Weinberg dives deep into her diverse career journey, how Square helps companies enhance their operations and essential advice for new business owners. Weinberg is.

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Communications Marketing 256

Adweek

JUNE 23, 2022

Havas Media Group claimed the top spot on LinkedIn's list of the 25 Top Companies in Marketing and Advertising, which was released this week.

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Advertising Education Marketing Media 279

Adweek

APRIL 18, 2023

Dr. Oswalt's career has spanned multiple job functions at both large and small companies. This episode of Brave Commerce features the impressive and inspiring Dr. Val Oswalt, CEO and board member at Kodiak. When deciding if a new opportunity is right for her, Dr. Oswalt asks herself if she can make a difference and can.

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Impressions 215

Adweek

FEBRUARY 8, 2023

She's spent her career at international logistics company DHL, starting as a graduate management trainee. If you'd told a younger Jaclyn Pannell that a job in logistics could lead to a role as a global marketing chief, she wouldn't believe you.

Marketing 230

Marketing 230

Adweek

SEPTEMBER 23, 2022

Taylor joined Artsy in December 2019 following a career path that included high-profile marketing leadership roles at companies such as Microsoft and startups like Growthhacker, the. Everette Taylor is exiting as CMO of Artsy, the online marketplace for buying and selling art, after nearly three years in the role.

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Marketing 251

Adweek

FEBRUARY 21, 2023

On this episode of Brave Commerce, Lewis Broadnax, vice president of global ecommerce and digital at Sazerac Company, shares four major pivot points that have shaped the trajectory of his career and his approach to consumer experience.

eCommerce 214

eCommerce 214

Adweek

SEPTEMBER 30, 2022

30), as global director of culture and community God-is Rivera will leave the company to pursue another career opportunity, with Bukky Ojeifo stepping into her role. Rivera joined.

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The Ad Tech Blog

JANUARY 4, 2023

Most tech companies are very generous in that regard, even open-sourcing pieces of their platforms. Another good way to learn about other companies’ tech stacks is to visit their career sites. Another good way to learn about other companies’ tech stacks is to visit their career sites.

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The Ad Tech Blog

APRIL 19, 2023

Maybe become a respected architect within the company. Then I realized I could not do that within the company (whatever the company was at that time.) I needed to take a leap of faith and start my own company. By starting my own company, I had to learn sales skills, accounting, and, more important, project management.

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Martech

FEBRUARY 9, 2024

After taking a journalism class there I realized I did not want to pursue journalism as a career, much as I enjoyed some aspects of it. A: It was an incredible experience at that company. The company supported me in carving out a role for myself and it kind of snowballed from there. I kind of just stumbled into marketing.

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MarTech Finance Marketing Communications 100

Martech

DECEMBER 6, 2023

Take Martech’s 2024 Salary and Career Survey From AI to layoffs, it’s been quite a year. Please take this short survey so we can have your input on the state of martech salaries and careers. Such websites included Breitbart.com –- a site the company had specifically added to its account-level domain exclusion list (i.e.

Advertising 117

Advertising MarTech Audience Media 117

Ad Monsters

FEBRUARY 7, 2024

While they all have lengthy and established careers in ad tech and digital media, they are all at different points in their career journey, striving to better the industry and the people around them. We also asked them what advice they would give themselves in retrospect on their impressive careers.

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Ad Tech Media Agency Audience 106

Ad Monsters

MARCH 9, 2023

Janelle Faulk’s diversified career in the digital media industry has guided her to her current position as Global Head of Advertising Operations at Bloomberg Media. Faulk spoke with us about her career trajectory, valuable lessons she has learned over the years, and her thoughts on where the industry is headed.

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Audience Media Display Advertising Education 98

Martech

JANUARY 16, 2024

Even as tech companies push out ways to prevent and detect false content, there are serious concerns that they won’t be enough. primary season, OpenAI became the latest company to take steps to protect voters. Take Martech’s 2024 Salary and Career Survey From AI to layoffs, it’s been quite a year. Why we care.

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MarTech Education Marketing Advertising 109

Martech

FEBRUARY 8, 2024

Today, ad-serving company Clinch announced it added audio channels to its Flight Control creative delivery platform. Please take our short survey so we can tell you the state of martech salaries and careers. Advertisers using creative optimization for video ads now can include ads for audio channels in these omnichannel campaigns.

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Video Ads MarTech Audience Impressions 115

Martech

OCTOBER 2, 2023

In my experience, another reason is that martech stack platforms are typically integrated with a company’s existing processes. To enhance efficiency, companies need to reevaluate marketing activities, revamp processes and eliminate unnecessary steps. Help (or, at a minimum, not negatively impact) the customer experience.

MarTech 115

MarTech Marketing Communications Education 115

Martech

DECEMBER 18, 2023

Every company has issues with siloed data. Many companies know this but continue to use systems that provide information to various parts of the organization. If marketing is to be responsible for customer data, then marketing must insist that it is responsible for this wherever it exists in the company.

MarTech 144

MarTech Communications Marketing Data Management Platform 144

Martech

APRIL 3, 2024

Q: You have extensive career experience in email marketing, content and B2B strategy. A: I have kind of a fun career journey. So, I went to graduate school with the idea that I would be a novelist and that I would probably wind up teaching English and/or writing, and that would be my career trajectory. Can you figure it out?

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MarTech SEO Marketing Communications 79

Martech

MARCH 29, 2023

Those are among the findings from MarTech’s 2023 Salary and Career Survey. Respondents answered more than 20 questions related to career roles, salary, technology and job satisfaction and challenges/frustrations. Big companies pay bigger bucks : Average salaries for those at companies with 500 or more employees: $152,000.

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MarTech Marketing 110

Ad Monsters

MARCH 8, 2023

Crystal Foote, an award-winning marketing professional and entrepreneur, learned that two decades into her career. Both a creative and analytical thinker, Foote sustained a diversified advertising career working with a wide range of clients, from Fortune 500 companies to small businesses. Fox in Two Can Play That Game.

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Ad Tech Machine Learning Audience Advertising 98

Martech

JANUARY 25, 2024

Thus began a career combining marketing and technology for B2B businesses like Ziff Davis and IBM. One constant in Ruth’s career: teaching. Q: How did you get into marketing, as a career? I got an opportunity to move to New York and open a marketing office for that publishing company.

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Education Brand Awareness MarTech Conversion 99

Martech

JUNE 6, 2023

However, marketers who don’t dive in and embrace AI to elevate their work risk falling behind in their careers. AI will advance your career if you understand where and how to apply it. The AI revolution screams career opportunity. Sometimes, your company may not support using AI or limit access based on policies.

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Marketing Machine Learning SEO MarTech 101

Martech Series

JULY 5, 2022

Having hosted career fairs, admission events, and customer corporate engagements for more than a decade, CareerEco offers a scalable, secure self-service platform that can be integrated into long-term hybrid recruiting efforts across national and international markets.

Education 89

Education MarTech Conversion Marketing 89

Ad Monsters

APRIL 11, 2024

At Fanatics, she led the creation of a ‘Customer 360’ view, establishing the company as a beacon in sports customer relations. Charting a Data-Driven Path in Ad Tech and Betting Madeleine Want’s career path led her through various roles in Australia, Berlin, and New York before becoming VP of Data at Fanatics.

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Ad Tech eCommerce Education Entertainment 105

Martech Series

NOVEMBER 23, 2022

Cloudflare, Inc, the security, performance, and reliability company helping to build a better Internet, announced that it has been recognized as one of the Top 100 Most Loved Workplaces in 2022, following research conducted by Newsweek and Best Practice Institute (BPI), a leadership development and benchmark research company.

MarTech 86

MarTech Marketing 86

Martech

DECEMBER 14, 2023

The company also announced improved AI search capabilities through Einstein Copilot Search, available February 2024. Dig deeper: Salesforce says AI is the new UI Take Martech’s 2024 Salary and Career Survey From AI to layoffs, it’s been quite a year. We’d like to know how it’s been for you.

MarTech 110

MarTech Conversion Marketing 110

Martech

APRIL 15, 2024

I ended up meeting my husband here and staying and developing my career. Q: Although you’ve spent most of your career in Florida, you also worked as a digital marketing manager at 3M in Brazil for some time. This is something else that may differentiate us from other companies. That’s it in a nutshell.

eCommerce 107

eCommerce MarTech Retail Fashion 107

Martech

FEBRUARY 7, 2024

And I think I’ve taken that with me the rest of my career. That first company wound up going out of business. Take the MarTech Salary and Career Survey From AI to layoffs, it’s been quite a year. Please take our short survey so we can tell you the state of martech salaries and careers. How has it been for you?

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SEO MarTech Agency Marketing 112

Martech

DECEMBER 14, 2023

Take Martech’s 2024 Salary and Career Survey From AI to layoffs, it’s been quite a year. Please take this short survey so we can have your input on the state of martech salaries and careers. We’d like to know how it’s been for you. Click here to take the survey What Google is saying.

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Cookies SEO MarTech Marketing 131

Martech

DECEMBER 14, 2023

It’s important to note that governance demands a cultural presence and footprint [in the organization], especially in global companies,” said Horodyski. Take Martech’s 2024 Salary and Career Survey From AI to layoffs, it’s been quite a year. DAM governance structure. Image: Salt Flats.

MarTech 110

MarTech Marketing 110

Martech

NOVEMBER 14, 2023

Dig deeper: The results of the MarTech Salary and Career survey are in Updated prompt: Here’s one way this prompt could be refined to gather more specific, actionable information. Context) I’m a CMO for a new athletic footwear company looking to hire a team to manage and upgrade my marketing technology stack.

Marketing 111

Marketing MarTech 111

Martech

JANUARY 24, 2024

Pega, the CRM and BPM software company, announced the launch of GenAI Knowledge Buddy, to generate answers for employees and customers based on a synthesis of content distributed across enterprise knowledge bases. It will be available in the first half of 2024.

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MarTech Marketing 117

Martech

JUNE 14, 2022

As part of our Salary and Career Survey , we interviewed people about their experiences in marketing. What’s your career path been? My first job was at a retail Internet company called EToys. Read next: Salary and Career: Anson Li is moving fast. Today we’re talking to Julia Monahan. Processing.Please wait.

Retail 101

Retail MarTech Marketing Advertising 101

Ad Monsters

APRIL 16, 2024

Kamakshi Sivaramakrishnan will receive the Industry Impact Award, presented to an individual who has truly set the standards for creativity, innovation, and leadership throughout her career. As a pioneering female entrepreneur in ad tech, Kamakshi founded two companies and steered them to successful exits.

Ad Tech 115

Ad Tech Media Advertising Marketing 115

Martech Series

JULY 18, 2022

The Great Places to Work recognition is awarded to workplaces where employees willingly go above and beyond in their work, feel supported by management and have demonstrated longevity in their careers at the company. Our unique culture drives our successful reputation as an honest, transparent, forward-thinking company.”.

Rich Media 92

Rich Media Impressions MarTech Media 92

Martech

FEBRUARY 13, 2024

The company also determined that while Usher’s halftime show garnered 65% positive sentiment on social, it was 10 points less than the wildly popular Rihanna performance a year ago, which scored 75% approval. Take the MarTech Salary and Career Survey From AI to layoffs, it’s been quite a year. Image: Influential Market Intelligence.

Marketing 133

Marketing Entertainment MarTech Media 133