Digital Turbine

NOVEMBER 21, 2023

YoY until 2030, mostly through digital sales, a stunning number in this climate. YoY until 2030, mostly through digital sales, a stunning number in this climate. Anmi from Mintegral: The global app installation growth rate has slowed, but the APAC region continues to thrive. In 2021, U.S.

Banner 94

Banner Click Through Rate A/B Testing Fill rate 94

Martech Series

JUNE 16, 2022

The company is exploring additional ways to enhance shareholder value through spin-outs as previously announced of ARitize Maps and other activities. Join CEO Evan Gappelberg on the Wall Street Reporter’s NEXT SUPER STOCK livestream 1:00PM EST. Nextech AR Solutions Corp., SaaS business providing leading edge 3D/Augmented Reality solutions.

eCommerce 76

eCommerce Click Through Rate Banner Manufacturing 76

Flashtalking by Mediaocean

JANUARY 12, 2022

Zuckerberg has said it will be accessible not only through VR headsets, but also through mobile devices, desktops, and games consoles. Zuckerberg has said it will be accessible not only through VR headsets, but also through mobile devices, desktops, and games consoles. What is the metaverse?

Marketing 52

Marketing Click Through Rate Banner Audience 52

Basis

OCTOBER 7, 2022

To track traffic while controlling for cost, a DSP campaign can be optimized towards a cost-based KPI such as cost-per-click or cost-per-landing page view. That’s more time than US adults will spend on social media networks or watching video on their mobile devices! Looking to kickstart a career in digital media?

Media 52

Media Click Through Rate Banner Native Advertising 52

MobileAds

JANUARY 20, 2021

Wherever you go, your mobile device follows. Inevitably, mobile has become so ingrained in our lifestyle than any other medias. Global mobile data traffic grew nearly 70%. Mobile commands 24% of media time spent in the US. Mobile media time spent is higher at 51% compared to desktop in the US. Let’s face it.

Display Advertising 52

Display Advertising Mobile Ads Banner Advertising 52

InMobi

DECEMBER 13, 2019

The mobile app advertising market grew by leaps and bounds in 2019. In North America, programmatic ad spend coming through InMobi Exchange during the first three months of 2019 was 299% greater than what came through during the same period in 2017. Why did mobile advertising spending grow in 2019? In the U.S., In the U.S.,

Advertising 52

Advertising Banner Marketing Rich Media 52

InMobi

SEPTEMBER 7, 2016

Online video ad spend is estimated to grow at a rate of 25% year on year (YoY) to $9.6 Brands have seen remarkable success in narrating their brand stories and captivating online audiences using video, with high engagement, increased dwell times and high completion rates. billion in 2016. Does video deliver beyond awareness-generation?

Video Ads 52

Video Ads Advertising Banner Real Estate 52

Smart-Hub

JULY 11, 2022

What is mobile video advertising? Let’s start with what mobile video advertising is all about — all kinds of video ad units that can be served in the mobile ecosystem. Mobile advertising video can be served in two ecosystems — in apps and on the mobile web. Mobile video ad market. In-app video.

Video Ads 40

Video Ads Banner Click Through Rate Impressions 40

InMobi

SEPTEMBER 30, 2019

Here’s how to take in-app mobile performance advertising to the next level. Running mobile performance advertising campaigns but want to scale them to see more high-quality app installs? Here’s what you can do to expand the reach of your in-app performance marketing efforts and achieve unprecedented mobile growth.

Advertising 52

Advertising Banner Rich Media Brand Awareness 52

InMobi

AUGUST 2, 2021

Many mobile game developers and publishers monetize their creations by allowing in-app advertising within the game, but should brands and agencies advertise on mobile games? As we have seen, the ad experience offered by mobile gaming apps is unparalleled, making it an ideal opportunity for advertisers of all stripes.

Advertising 52

Advertising Click Through Rate Audience Entertainment 52

Lemonads

OCTOBER 6, 2020

Our TripleLift review will dive through the potential of its advertising platform with prices, tips, pros & cons c overing targeted personalized information for advertisers and publishers ! These units beat the conventional banner ads four times in terms of click-through rates. They hate annoying ads.

Native Advertising 52

Native Advertising Advertising Click Through Rate Banner 52

InMobi

DECEMBER 24, 2014

Video will become the largest driver of global mobile traffic by 2017. Nearly 40% of YouTube video views are on mobile. Propelled by large screen smartphones and fast data connections, video mobile consumption has increased dramatically in recent times. Marketers will spend over $1.4 billion) and 2018 ($12.71

Video Ads 52

Video Ads Geo targeting Click Through Rate Banner 52

InMobi

MAY 21, 2019

To do digital marketing right today, you need smart insights on mobile marketing specifically. Statistics on Mobile Devices Total time spent on mobile devices per day: 215 minutes , or three hours and 35 minutes. Time spent on mobile websites? Roughly half of all smartphone owners don’t conduct mobile searches.

Advertising 52

Advertising Video Ads Mobile Ads Viewability 52

InMobi

AUGUST 26, 2016

However, the digital age has changed the way we shop, and the adoption of mobile has introduced new ways to research, compare, and buy. However, the digital age has changed the way we shop, and the adoption of mobile has introduced new ways to research, compare, and buy. Why mobile video? billion in 2016, up 2.6

Video Ads 52

Video Ads Conversion Rate Click Through Rate Retail 52

InMobi

SEPTEMBER 9, 2020

To get a better sense of how the mobile advertising ecosystem will cope with these changes, we convened experts from across the supply chain as part of the latest effort related to our InMobi Exchange Customer Advisory Board (CAB). We also saw this as an opportunity to use these smaller groups for more focused chats on specific themes.

Demand Side Platform 52

Demand Side Platform Click Through Rate GDPR Banner 52

InMobi

SEPTEMBER 13, 2018

Here's How to Make Mobile Ads That Really Work Even with the best targeting, insights and ad networks in place, any in-app ad spending will all be for naught unless you create and deploy the most effective mobile ad creatives. The success of any mobile marketing effort rests on the creative. Capture attention above the fold.

Mobile Ads 52

Mobile Ads Click Through Rate Rich Media Ad network 52

Clearcode

JANUARY 31, 2023

In order to be classed as a certified measurement partner, AdTech and measurement companies will need to go through an updated MRC certification process, even if they are certified according to the 2009 measurement standards. The in-game advertising market’s potential is vast. However, it hasn’t been properly explored yet.

Advertising 52

Advertising Viewability Impressions Click Through Rate 52

Lemonads

SEPTEMBER 10, 2020

Nativo Review: Top 9 Best Native Advertising Platforms Nativo is a native advertising platform with content served within publisher editorial streams, matched to the look and feel of publication , fully integrated and consumed on the publisher site, across screens to deliver engagement rates, monetization, and more. That’s right!

Native Advertising 52

Native Advertising Advertising CPC Banner 52

Smart-Hub

NOVEMBER 1, 2023

It’s unlikely that you can count this simple – today, people spend more than 4 hours on the Internet: scrolling through social networks, reading articles on various sites, and watching videos on YouTube. Banner ads come in diverse sizes, from the traditional 320*50 pixels to larger formats like 300*250 pixels.

Mobile Ads 67

Mobile Ads Advertising Banner Ad Exchange 67

Monetize More

JUNE 27, 2023

IBV aka In-banner video ads is the new black! So if you’re wondering what in-banner video ads are and how to get started with them, read on! So if you’re wondering what in-banner video ads are and how to get started with them, read on! What are In-Banner Video Ads (IBV)?

Banner 52

Banner Video Ads Click Through Rate Retargeting 52

Single Grain

JUNE 13, 2023

Statista ) Conversion rates can be boosted beyond 40% by combining similar audiences with display remarketing campaigns. Seosandwitch ) Bing Ads demonstrate an average click-through rate (CTR) of 2.83% across all industries. of Google’s revenue comes from pay-per-click ads. Let’s begin! billion USD. Techjury ) U.S.

Advertising 102

Advertising Click Through Rate Display Advertising ROI 102

MNTN

FEBRUARY 6, 2024

Over-the-top ads , cutting through traditional broadcast methods, allow for targeted, personalized advertising beyond the constraints of conventional TV. While OTT is the method of delivering video content, CTV is the device used to consume the content. What is OTT Advertising?

Advertising 98

Advertising Retargeting CPA Audience 98

Single Grain

JUNE 12, 2019

Smartphones have emerged as a bright spot in the global market of booming mobile communication and are growing in an unprecedented way nowadays. Such emergence and trends are visible across the world with the rise of mobile engagement among consumers. Click here to download it for free right now! Get A Free Consultation.

Click Through Rate 111

Click Through Rate Banner Pop-Up Audience 111

Monetize More

MAY 30, 2023

Looking for the best mobile ad networks to boost your revenue in 2023? We’ve curated a list of top-performing networks that can connect you with premium advertisers, maximize fill rates, and offer specialized features. RhythmOne Multi-platform Ad Exchange offering solutions for mobile app developers and web publishers.

Ad network 97

Ad network Mobile Ads Ad Exchange Fill rate 97

Single Grain

FEBRUARY 1, 2023

With the latest Conversion Rate Optimization (CRO) statistics. Multiple ) Only about 22% of businesses are satisfied with their conversion rates. ( Multiple ) The average website conversion rate across all industries is 2.35%. Only the best-performing websites have a conversion rate as high as 11%. on e-commerce websites.

Conversion Rate 59

Conversion Rate Conversion SEO A/B Testing 59

Single Grain

SEPTEMBER 13, 2019

Including a video within a brief email and delivering content in multimedia formats can help drive response rates, improve information retention, and make your company or offer more memorable”. ~ Andy Zimmerman. Click here to download it for free right now! What did you do the last time you jumped on Facebook, Instagram or LinkedIn?

Marketing 112

Marketing SEO Conversion Rate Banner 112

Single Grain

AUGUST 1, 2023

Since they aren’t as intrusive, users are more likely to click on a native ad while ignoring a pop-up or display ad. Since they aren’t as intrusive, users are more likely to click on a native ad while ignoring a pop-up or display ad. 75% of consumers trust native ad content. 75% of consumers trust native ad content.

Native Advertising 52

Native Advertising Advertising Brand Awareness Banner 52

Single Grain

JUNE 20, 2023

Welcome to the dynamic world of mobile advertising trends, where businesses can harness the power of cutting-edge technologies to engage their target audience like never before. Work With Us The Power of Mobile Marketing With 5.48 Mobile spending has increased to $143 billion with a whopping 20% increase YoY.

Advertising 52

Advertising Audience ROI Click Through Rate 52

InMobi

NOVEMBER 13, 2018

For brands, there are many top mobile app advertising benefits. In comparison to just about any other marketing strategy option, mobile advertising within apps has a number of unique advantages for mobile marketers - or even general managers of advertising more generally. They have a short shelf life.

Advertising 52

Advertising Click Through Rate Cookies Banner 52

Monetize More

SEPTEMBER 30, 2022

The difference between a successful mobile app and a failed one could very well be the developer’s ability to advertise his or her product effectively—and one step towards achieving that is by ensuring you have a solid plan in place before you go all in on ads. Your app is brilliant. What’s your Strategy Plan? Stick to the OG’s.

Advertising 52

Advertising Banner Video Ads Click Through Rate 52

Single Grain

SEPTEMBER 5, 2019

Click here to download it for free right now! class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. " class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster.

Retargeting 110

Retargeting Conversion Audience Banner 110

Single Grain

MAY 11, 2023

In 1994 , the very first banner ad appeared on a previous iteration of today’s tech site, Wired. Approximately 81% of consumers rely on researching brands online, be it through reviews or through the brand’s website directly. That’s right. With that said, let’s get to it.

Advertising 52

Advertising Retargeting Impressions CPC 52

Monetize More

OCTOBER 11, 2022

Since interstitial ads ’ usage is now being discouraged on mobile apps with Google’s latest algorithm update , it’s time to try out interscroller ads. Instead, they are simply scrolled through as part of the main body of content. Instead, they are simply scrolled through as part of the main body of content.

Pop-Up 52

Pop-Up Click Through Rate Ad network Banner 52

Single Grain

SEPTEMBER 30, 2019

They are very easy to produce, are one of the least expensive forms of digital ads, and are even easier to consume than video. Although video ad campaigns are extremely popular these days, particularly on Facebook and YouTube (although they're on pretty much all social platforms), you shouldn't discount the efficacy of text ads.

A/B Testing 110

A/B Testing SEO Banner Conversion 110

InMobi

JULY 26, 2021

With the pandemic restrictions being eased across the globe and businesses gradually re-opening, advertisers and their demand-side platforms (DSPs) have started planning ad campaigns to improve their brand awareness among the back-to-school consumers and office shoppers, to boost their overall annual sales.

Header Bidding 52

Header Bidding Demand Side Platform Click Through Rate Fill rate 52

Single Grain

JULY 17, 2023

But with your target audience spending more time online than ever before, traditional marketing and advertising methods often struggle to keep pace with evolving consumer behaviors. These include: 1) Display Ads These visual ads appear on websites, mobile apps or other digital platforms. Work With Us What Is Programmatic Advertising?

Advertising 52

Advertising Demand Side Platform Ad Exchange Ad Inventory 52

Single Grain

JUNE 5, 2019

Consider these numbers : Emails that contain a powerful, single call to action get 371% more clicks than those without. For KISSmetrics, a CTA within a video gets 380% more clicks than their normal sidebar CTAs. Actually cause action – i.e. increase your conversion rate. Click here to download it for free right now!

A/B Testing 111

A/B Testing Conversion Conversion Rate Banner 111