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Interstitial Advertising and How It Works

Smarty Ads

Nowadays, interstitial ads belong to the most popular ad formats. What are interstitial ads? Interstitial ads are full-screen ad formats that cover the interface of an app. If properly used and fully implemented, this ad format can help to increase downloads and revenue. Let's take a closer look.

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New Study Provides Concrete Data on the Success of Interstitial Ads

Ad Monsters

If there are too many interstitial ads, users might not return. YY: From my research, I learned it’s nearly impossible for a user to ignore an interstitial ad. What is it about interstitial advertisements that stand out and instantly grab user attention? Sometimes, the ‘X’ button takes time to appear.

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The Future of Advertising – The biggest changes coming to online marketing in 2022NEW 

NewProgrammatic

Advertising and seamless experience can go hand in hand. For example, choosing in-app mobile advertising and direct partnerships should provide a better result than interstitial advertising. On the other hand, research and case studies were the most trusted forms of advertising.