Remove blog
article thumbnail

CTV Advertisers Saw 21% Higher Conversion Rate YOY in Q4

MNTN

In Q4 of 2022, Connected TV generated more conversions, revenue, and website traffic than in its history as an ad channel (according to data sourced from the MNTN platform). The post CTV Advertisers Saw 21% Higher Conversion Rate YOY in Q4 appeared first on MNTN.

article thumbnail

An Advanced Guide to Create an Editorial Calendar That Boosts Conversions

Ad Rants

Not only will this keep your content strategy organized and on track, it can also help boost your conversion rates. Here are a few tips to create an editorial calendar that can help increase your conversion rates: Identify Your Goals. Who is your target audience? What are you hoping to achieve with your content?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Why SEO IS Important for Businesses In 2022

Ad Rants

SEO makes your website search engine friendly, and your target audience can easily access your page. The following blog will discuss why SEO is important for businesses in 2022. If your brand gets popularity and awareness among the general public and target audience, you will get more global and local reach.

SEO 212
article thumbnail

When Should You Use Pre-Landers to Boost Conversion Rates?

Lemonads

In this article, we’ll briefly define pre-landers, go over their pros and cons, and tell you when you should use them to boost your conversion rates. Offers usually have their own landing pages (or landers), so pre-landers are designed to warm up customers and prepare them for this part of your conversion funnel.

article thumbnail

User Engagement Metrics in AR Advertising

The Ad Tech Blog

Metrics and Measurement Measuring user engagement in AR advertising involves tracking various metrics such as dwell time, interaction rates, and conversion rates. Interaction rates involve actions taken by the user within the AR experience, such as tapping, swiping, or interacting with virtual objects.

article thumbnail

10 Effective Marketing Tips for Healthcare eCommerce Businesses in 2024

Ad Rants

Content Marketing: Develop a content strategy encompassing various formats such as blog posts, articles, infographics, and videos. Conduct audience research to understand your target demographic's pain points, interests, and informational needs.

article thumbnail

Facebook and the Future of Social Commerce

The Ad Tech Blog

Here’s a breakdown: Personalization: Tailor your content and product recommendations to the unique preferences of your audience. Seamless Checkout Process: Minimize friction in the purchase journey to boost conversions. Influencer Partnerships: Collaborate with influencers who resonate with your brand to reach wider audiences.

Fashion 130