Best Mobile Ad Formats for Display Advertising Campaigns
MobileAds
JANUARY 20, 2021
InMobi’s interstitials have a 2-3x higher click-through rates compared to banner ads. Heineken Light reached 54% of audiences — 35 million people — in just three days using video ads on Facebook. Higher click-through rate (10.6%). Better ad engagement rate (14.0%).
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