Best Mobile Ad Formats for Display Advertising Campaigns
MobileAds
JANUARY 20, 2021
InMobi’s interstitials have a 2-3x higher click-through rates compared to banner ads. These contribute to them being more likely to click on the ads. For example, native advertising on Facebook Ads, Twitter Ads, or Instagram Ads. Pros of Native Ads. Higher click-through rate (10.6%).
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