DTC reproductive brand ups video ad investment to get in front of more eyeballs
Digiday
NOVEMBER 20, 2022
Direct-to-consumer reproductive brand Natalist is beefing up its media mix and layering in more video advertising than ever before. The company, founded in 2019, is looking to boost brand awareness, get in front of more customers and scale the business after being acquired by Everly Health last October. This year, U.S.
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