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AI Briefing: Gale debuts generative AI platform for media-buying

Digiday

owned Gale has a new platform called Alchemy.AI, evolved from the media agency’s previous Alchemy platform that also had its own internally built machine learning models. It’s one of the reasons why some might say we were late to the AI conversation,” said Simms, who founded Gale in 2014. Stagwell Inc.-owned

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Seedtag Announces Marcelo Cataldi as New Director of Sales and Partnerships in Miami

Martech Series

Since its launch in 2014, Seedtag has pioneered the use of AI and machine learning to create its contextual technology, LIZ©, and built a privacy-first advertising solution in the market which is currently the leading contextual solution in EMEA and LATAM.

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Generative AI

The Ad Tech Blog

The timeline was: deep neural networks in 2014 led to the transformer network, which led to GPT in 2017 (text generation, including code generation). It provides an in-depth exploration of the concepts and future prospects of AI and machine learning, a must-read for anyone invested in this field.

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Open season on CRMs?: Friday’s Daily Brief

Martech

Marketing attribution and predictive analytics platforms employ sophisticated statistical modeling and machine learning to evaluate the impact of each marketing touch a buyer encounters along a purchase journey across all channels, with the goal of helping marketers allocate future spending. Read more here.

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26. Manu Mathew – raising the Visual IQ of ads

Paleo AdTech

” Namely: Using machine-learning to determine the fractional attribution for different elements of the campaign. ” “Right from the beginning,” he says, “we went for the hard problem.”

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How Much Does Amazon Make a Day?

AdvertiseMint

billion 2014 $88.98 These services include web hosting, data storage, and machine learning. Amazon Revenue in the Last 10 Years Jeff Bezos, one of the world’s richest men, has made Amazon a global corporation worth nearly 2 trillion dollars. billion 2015 $107 billion 2016 $135.98 billion 2017 $177.86 billion 2018 $232.88

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26. Manu Mathew – raising the Visual IQ of ads

Paleo AdTech

” Namely: Using machine-learning to determine the fractional attribution for different elements of the campaign. ” “Right from the beginning,” he says, “we went for the hard problem.”