InMobi
JANUARY 27, 2021
Marketers are moving towards the ‘actionable’ end as they become better equipped to scale ROI and measurable outcomes. Steering Intent with Search: The handbook showcases the importance of search advertising in various stages of the consumer journey – awareness, interest, consideration, intent, evaluation, and sale.
InMobi
JULY 13, 2020
This is a guest blog written by Reena Mishra, Senior Partner Sales Executive, Microsoft Search Advertising Purpose Begins With Trust: The ROI Of Creating Trust In the current climate, customers believe that brands they choose to engage with must reflect their values. Write to us at mobilemarketing@inmobi.com
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Basis
OCTOBER 9, 2023
From there, you can glean what’s working and what’s not, and then either quickly optimize (or remove) ads that aren’t meeting your ROI goals. The benefits of adopting such tactics are clear: Retail brands leveraging first-party data in advanced marketing activations have shown to achieve a 3-5% revenue and profit uplift.
Single Grain
JUNE 5, 2023
Work With Us General Online Advertising Statistics There are 4.95 Influencer Marketing Hub ) Global digital advertising spend amounted to over $600 billion in 2022. Influencer Marketing Hub ) Digital advertising spending will grow to over $870 billion by 2026. of global advertising efforts. of global advertising efforts.
Single Grain
MAY 1, 2023
Since the ads brought in more clicks and new customers, their seller rank increased, generating more sales from organic search results. The brand still made a positive ROI and was able to 2X their ad spend to attract more potential customers. Automation also helped them add and exclude over 2,000 keywords for search advertising.
Kevel
MARCH 23, 2022
Their offering allows advertisers to target users with a variety of ads through one self-serve platform, which is especially enticing to smaller advertisers. Performance: Search advertising is reliably the most cost-effective advertising channel.
Ad Wisey
MAY 13, 2022
For the first time, global eCommerce sales will top $5 trillion in 2022 , accounting for more than a fifth of total retail sales. Advertising software is one of the most effective ways to boost your online presence and, obviously, sell your products. Google Ads is the undoubted leader of online advertising platforms.
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