Monetize More

MAY 9, 2023

This means targeting a niche audience and using SEO best practices to create content that appeals to them specifically. Utilize A/B Testing : As with any effective marketing strategy, testing is essential for successful ad optimization. By focusing on organic traffic, of course! Instead, focus on quality over quantity.

A/B Testing 52

A/B Testing Machine Learning Pop-Up Click Through Rate 52

Digiday

NOVEMBER 1, 2022

Best Metaverse Marketing Campaign Adidas – Ozworld Fortnite Map American Eagle, Anzu, and Livetopia – Making The ‘AE Members Always Club’ in Roblox Babylist Logitech For Creators Nickelodeon & Carnival Cruise Line: Slime Cup Sponsorship. SEO ROI Wpromote & Intuit QuickBooks: Harnessing the Power of Holistic Search.

Media 69

Media Entertainment Agency Audience 69

Karola Karlson

JANUARY 10, 2024

What are the biggest marketing trends in 2024? Coming up are my top five predictions on how marketing will change – or continue shifting – in 2024 , from macro-level changes to specific topics close to my heart. In 2023, I worked with several tech companies, both B2C and B2B, on their growth strategies and marketing campaigns.

Marketing 52

Marketing Pop-Up ROI Media 52

Single Grain

AUGUST 16, 2023

SaaS technical SEO is tricky because it requires optimizing different website elements accurately. In this complete guide to SaaS technical SEO, I will explain the best tactics to perform technical on-page optimization on software websites. Work With Us What Is SaaS Technical SEO? Let’s begin!

SEO 52

SEO Pop-Up Click Through Rate Conversion 52

Single Grain

DECEMBER 8, 2020

As a founder, you have a few challenges when hiring for a marketing role or outsourcing marketing, such as: You can’t hire a full marketing team. In this article, you will find out what to pay attention to when choosing both marketing consultants and agencies to work on growing your tech business.

Marketing 134

Marketing Pop-Up A/B Testing SEO 134

Single Grain

FEBRUARY 1, 2023

By understanding the latest trends and insights in CRO, you’ll be able to evaluate and improve the efficiency of your marketing campaigns, landing pages and other website components. Stay ahead of the game in 2023 by incorporating these top CRO stats into your digital marketing strategy. on e-commerce websites.

Conversion Rate 59

Conversion Rate Conversion SEO A/B Testing 59

AdvertiseMint

NOVEMBER 3, 2023

Maximizing ROI: Every company’s PPC efforts should aim for the highest return on investment (ROI). While SEO and PPC both aim to boost your online presence, their strategies differ. Investing in PPC, especially with a professional PPC management company or using PPC management tools, ensures a solid marketing strategy.

SEO 40

SEO Click Through Rate CPM ROI 40

Single Grain

JULY 28, 2020

Few marketing channels are as direct as email — and few are as effective. Almost 60% of marketers say that email marketing is their biggest source of ROI. Clearly, email marketing is a force to be reckoned with. With so many popular email marketing tools vying for your business, it can be hard to choose one.

Marketing 90

Marketing A/B Testing Pop-Up Machine Learning 90

Single Grain

JULY 14, 2020

There are over 15,000 SaaS companies in the market, which is projected to reach $157 billion by the end of 2020. What Is Different about SaaS Marketing? ” Traditional digital marketing for businesses often has many goals, including making a sale, earning an email address or even raising brand awareness. What Is SaaS?

Marketing 145

Marketing Conversion Rate Pop-Up Conversion 145

Single Grain

OCTOBER 30, 2020

They are too expensive, and we just don’t see the ROI.”. Like any marketing tactic, the infographic space is now saturated. 65% of brands use infographics in their content marketing efforts. Infographics have had the biggest increase in usage among B2B marketers in the last four years — now at 65%.

ROI 145

ROI Pop-Up SEO Media 145

Single Grain

MARCH 20, 2020

When your customers have already invested their time in curating the products they want, you simply don’t want to tangle them up with an incomprehensible checkout process. Dive Deeper: SEO for E-commerce Sites (Beginner & Intermediate). Dive Deeper: * Retargeting 101: Why It’s Essential for Any Marketing Funnel. *

Pop-Up 69

Pop-Up Retargeting Conversion Shipping 69

Single Grain

SEPTEMBER 4, 2019

If you’re doing Internet marketing, you need to remember that for each of these questions, consumers will give different answers. For successful international marketing and advertising, it is important to understand how customers make decisions. For exactly this reason, marketers have developed multicultural content personalization.

Advertising 80

Advertising Marketing Demand Side Platform Banner 80

Single Grain

JULY 21, 2021

All SEO practitioners tremble every time Google modifies its ranking algorithm. Even a small change can end up causing massive cuts in their traffic volumes, and all within a few hours. Every Google Ads campaign you have ever run had the same targeting options that you, the marketer, defined. Trend #1: Performance Max Campaigns.

Conversion 111

Conversion CPA GDPR SEO 111

Single Grain

MARCH 30, 2020

And when business is running smoothly, you have a better chance of increasing that ROI. Dive Deeper: * 5 Common Marketing Workflows That Will Save You Time. * How to Use an Organized Workflow to Stay on Top of Content Marketing. * 7 E-commerce Marketing Tasks Every Store Owner Should Outsource. Get A Free Consultation.

SEO 72

SEO A/B Testing Pop-Up Audience 72

Single Grain

SEPTEMBER 22, 2022

61% of marketers consider generating more traffic and new leads to be their biggest challenge. So what’s a marketer or sales rep to do? Get My Free Lead Generation Marketing Plan . If the majority of your leads are cold or lukewarm, you’ll work a long time for very little return on investment (ROI).

A/B Testing 81

A/B Testing Pop-Up Conversion Retargeting 81

Single Grain

JUNE 5, 2023

Online advertising statistics can help you execute and manage a much more effective digital marketing campaign. Influencer Marketing Hub ) Global digital advertising spend amounted to over $600 billion in 2022. Influencer Marketing Hub ) Digital advertising spending will grow to over $870 billion by 2026. billion internet users.

Advertising 52

Advertising Finance CPC Brand Awareness 52

Single Grain

MAY 29, 2023

International PPC marketing is one of the best ways to connect with global audiences. Optimized and ROI-friendly pay-per-click ads help drive targeted traffic, increase brand visibility and boost conversions across multiple countries and languages. It provides insights into the ROI and allows for continuous optimization.

Conversion Rate 52

Conversion Rate Geo targeting Conversion A/B Testing 52

Single Grain

AUGUST 1, 2023

By the end of this article, you will be equipped to make well-informed decisions and implement a native advertising campaign that supports your marketing goals. This is more effective than other ads, such as pop-ups , that are only meant to distract the user. Examples include influencer marketing and boosted posts.

Native Advertising 52

Native Advertising Advertising Brand Awareness Banner 52

Single Grain

APRIL 4, 2022

Digital marketing analytics is crucial for every business. Data-driven insights provided by top analytics agencies help marketing teams consistently measure the impact of their marketing strategies and benchmark their own efforts. TABLE OF CONTENTS: ↓ What Is Marketing Analytics? What Is Marketing Analytics?

Agency 52

Agency Conversion Rate SEO ROI 52

Single Grain

SEPTEMBER 20, 2019

If you have a SaaS platform , getting people to sign up for your offer instead of your competitor’s is a challenge from a marketing, pricing and product development perspective. Dive Deeper: The 4 Ps of Marketing – Are They Still Relevant Today? 17 Best Free (or Freemium) SEO Tools to Improve Your Ranking.

Banner 63

Banner Conversion Rate Pop-Up ROI 63

Single Grain

AUGUST 8, 2019

Good marketers know that it’s a rare occurrence for a new visitor to land on a website for the first time and buy a product right then and there. First, let's clear up the definition of remarketing and how it differs from/compares with retargeting. And guess what popped up on the side of my screen? Repeat buyers.

Conversion 108

Conversion Retargeting Conversion Rate A/B Testing 108

Single Grain

OCTOBER 3, 2019

Your objective is to find some semblance of traction and start bringing the numbers up over time while looking for key spots to optimize. Aside from industry, there are many variables that make up the cost of a Facebook click, including your target audience, objectives and competition. That's typically not going to happen.

Click Through Rate 111

Click Through Rate Retargeting A/B Testing CPC 111

Single Grain

OCTOBER 11, 2019

Having an online store doesn’t mean that you have to limit yourself to marketing your brand online. As Fab Dolan, Head of Marketing at Google Canada , explains: “The brands that are winning are the ones that understand and own the fundamental interplay between experiential and transactional. Benefits of Event Marketing for E-commerce.

Pop-Up 101

Pop-Up Marketing ROI Banner 101

Single Grain

AUGUST 24, 2023

So understanding how to choose a digital marketing agency is crucial. With a plethora of online marketing strategies like social media, PPC, email, content and SEO, it’s easy to get overwhelmed as to which to focus on. Digital marketing agencies promise to navigate these waters on your behalf.

Agency 98

Agency Marketing SEO Brand Awareness 98

Single Grain

JULY 19, 2019

The number of social media users worldwide is 3.484 billion , up 9% year over year. Almost every brand is on one or more social networks running marketing campaigns, which means that social media advertising spend in the U.S. 7 Dead Simple Social Media Marketing Tactics That Still Work Today. Everyone’s on social media.

Media 106

Media Banner Brand Awareness Pop-Up 106

Single Grain

JUNE 20, 2019

If you’ve been around the digital marketing arena for more than one day, you’ve heard people talking about landing pages as if they’re one of the most important parts of your website. A landing page can be defined as a standalone web page created specifically for a marketing campaign. Spoiler alert: that’s because they are.

A/B Testing 110

A/B Testing Conversion Rate Conversion Banner 110

Single Grain

JUNE 23, 2020

This post on creating an effective content marketing strategy to grow your brand has been updated for 2020. Content marketing is no longer the simple, easy-to-execute tactic it was in the early days of the boom when it was all about blogs and keywords, and “content strategy” was a concept that was yet to be born.

SEO 105

SEO Marketing Pop-Up Conversion Rate 105

Single Grain

JULY 19, 2019

This post was expanded and updated with new digital marketing trends as of July 2019. Marketing has changed more in the last five years than in the last 50, and the rapid progress doesn’t show any signs of slowing down. Here are 20 key digital marketing trends in 2019 and beyond that you can no longer pretend aren’t important.

Marketing 111

Marketing SEO Machine Learning Banner 111

Single Grain

JULY 19, 2019

This post was expanded and updated with new digital marketing trends as of July 2019. Marketing has changed more in the last five years than in the last 50, and the rapid progress doesn’t show any signs of slowing down. Here are 20 key digital marketing trends in 2019 and beyond that you can no longer pretend aren’t important.

Marketing 108

Marketing Machine Learning Banner Conversion Rate 108

Single Grain

DECEMBER 20, 2019

There’s tons of competition for keywords, social media is now a pay-to-play space, and voice search is throwing a wrench in everything SEO-related. In fact: Google has 90.46% of the search engine market share worldwide. In fact: Google has 90.46% of the search engine market share worldwide. Book My Free Marketing Consultation.

Machine Learning 105

Machine Learning Conversion Rate Audience SEO 105

Single Grain

MARCH 27, 2020

Effective content marketing is a long-term strategy. Companies that enjoy the highest ROI on their content marketing investment typically publish quality content consistently over long periods. Maybe yours includes up-to-date info. You may not have to come up with new blog ideas after all. But don't worry!

SEO 133

SEO Audience Real Estate Click Through Rate 133

Single Grain

JUNE 16, 2023

From native to display ads, this article will break down the different types of online advertising you may wish to consider for your marketing plan. Types of Display Ads When creating display web advertising, several different ad types can be used, each with its own benefits to your marketing efforts.

Brand Awareness 52

Brand Awareness Advertising Retargeting Pop-Up 52

Single Grain

FEBRUARY 28, 2020

Product marketing is not easy. The answer lies in feature marketing. It is a strategy that can help you market your product more effectively and convert more people. It is a strategy that can help you market your product more effectively and convert more people. What Is Feature Marketing? Get A Free Consultation.

Marketing 114

Marketing ROI Pop-Up Click Through Rate 114

Single Grain

JULY 26, 2023

It’s about using digital channels like websites, social media platforms, search engines and email for marketing communication. Remember the last time an ad for that pair of sneakers you’d been eyeing popped up in your Facebook feed? Or how your inbox receives promotional emails about the latest sales?

Advertising 52

Advertising Click Through Rate Retargeting SEO 52

Single Grain

JANUARY 2, 2024

From choosing which social media sites to focus on, to developing a rhythm of content that resonates with each platform’s audience, it’s no surprise that social media marketing can get overwhelming. After all, if they aren’t, then they’re passing up potential audience exposure, right? So, where do you start?

Media 52

Media Audience Education Entertainment 52

Single Grain

NOVEMBER 1, 2019

billion (24% YoY) and their market cap is $134.5 Still, you can’t discount smart marketing when evaluating their success. An Analysis of Adobe’s General Marketing Tactics. Design, user experience (UX) and acquisitions are probably not the first things you think of when discussing marketing channels. Good User Experience.

Marketing 15

Marketing SEO Pop-Up Conversion 15

Single Grain

MARCH 6, 2023

This data shows you how well your website is performing, how much potential revenue you’re missing out on, and whether or not your marketing efforts are paying off. Get My Free Marketing Plan How Is Website Traffic Monitored? You can then take specific actions to further increase your ROI. Your industry.

SEO 105

SEO Conversion Audience Conversion Rate 105