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Charting The Future of Retargeting on Mobile: Q&A With Remerge’s Maria Lannon

InMobi

In light of all of the changes happening around addressability, identity and privacy in mobile advertising, especially on iOS, what does the present and future of retargeting look like? Top Quotes From Maria Retargeting Explained: “Retargeting, which is what we do here at Remerge, is reengaging users through in-app advertising.

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11 Tips That Will Increase Your App Retargeting ROI

InMobi

Have you ever noticed those ads that pop up just as you were thinking about the service/product they promote? How about the ads that start showing up on every website or app you use to the point of being annoying? So what do you need to know in order to run amazing retargeting campaigns for your mobile app?

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Instapage Review 2022: Create Landing Pages That Boost Conversions!

Lemonads

When it comes to promoting yourself in such a crowded place such as on the internet, it has become more difficult than ever to stand up through competition, and the only way to make it possible is by knowing how to promote our business efficiently as for our landing pages! Having a landing page is a must in 2021!

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4 Adtech Horrors to Avoid This Halloween (and Year-Round)

Basis

In the advertising world, digital marketers often set up ambitious campaigns without using all the tools available to them. The horror trope I personally find most frustrating is when the protagonists decide to split up in the process of trying to escape and/or defeat the villain. Moral of the story?

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Maximizing ROI: Analysis of Native vs Display Ads

Smart-Hub

Let’s summarize the benefits of native advertising: Since native ads do not interrupt the user journey, they tend to have higher click-through and conversion rates and be more cost-effective in comparison with other ad types. Native ads usually record conversions only after the click, meaning they are easier to measure.

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Why Kim Kardashian is sold on QR codes for Skkn by Kim

Digiday

. “Our goal with this campaign was to meet customers where they are to drive brand conversions and capture CRM for the brand,” said Kardashian. “It allows for personalized advertising when layered in with GeoLocation settings and customer data from purchases made in person and a week prior.”

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10 Direct Response Marketing Examples

AdvertiseMint

Like getting people to buy, sign up for your email, or call right away. They might buy now or sign up on the spot. You can follow up after. Compelling offer – Come up with an offer your audience can’t refuse! “Sign Up Here” or “Buy Now” No confusion. Sounds like magic, right?