Adtelligent

JULY 19, 2022

There are several ways of organizing this process that includes various tools to help spread the ads through different channels. Each advertising channel is unique in its way of placing the ad, the type of goals it helps to achieve, the ad formats it supports, and the question of the pricing metrics it employs. Importance.

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Digital Turbine

OCTOBER 30, 2023

For those who want to squeeze every drop of potential from their expensive campaigns, a comprehensive strategy is the name of the game. For those who want to squeeze every drop of potential from their expensive campaigns, a comprehensive strategy is the name of the game. Eye-catching CTAs can also be effective.

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Monetize More

JUNE 20, 2023

As a publisher, you need to know which ad partners are right for your vertical, as each niche website performs differently than others. In this blog post, we’re going to help identify the best game advertising networks for 2023 so that you can maximize your ad revenues! The gaming niche is no exception.

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Monetize More

SEPTEMBER 22, 2022

As a publisher, you need to know which ad partners are right for your vertical, as each niche website performs differently than others. In this blog post, we’re going to help identify the best game advertising networks for 2022 so that you can maximize your ad revenues! The gaming niche is no exception. Google AdMob.

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Monetize More

JUNE 22, 2022

Believe it or not, Interstitial ads have emerged as the most popular ad format for publishers around the world. From blogs to Snapchat ads, these ad formats are hard to miss! Stay tuned to discover your future interstitial ad network partner by going through this post. InMobi for Interstitial Ads.

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Monetize More

MAY 17, 2022

Advertising apps can be a daunting prospect. million apps available to download, 1.96 million on the Apple App Store and a further 2.87 So how does an app publisher go about standing out from the crowd? Increasingly, over the past few years, the answer has been to utilize the playable ad format. .

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YieldBird

SEPTEMBER 25, 2023

The constant struggle to balance ad viewability and maintaining a positive user experience remains an ongoing challenge. This comprehensive article delves into the intricacies of improving programmatic ads’ viewability while safeguarding a seamless and enjoyable user experience. How is it measured? What is ad viewability?

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Monetize More

JANUARY 2, 2023

When you have taken so much time and effort to perfect your app and offer a rich user experience; you may be wondering how you can make solid revenue from it. So, what is Mobile App Monetization? It’s when you find opportunities to earn revenue from your app users. Why do you need app monetization?

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InMobi

JANUARY 23, 2022

Apple’s launch of its App Tracking Transparency (ATT) framework has sent shockwaves throughout the mobile advertising industry. By making IDFAs (Apple’s device-level Identifier for Advertisers) available to advertisers and ad tech only on an opt-in basis, in-app advertising is not as targeted as it once was.

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Clearcode

MARCH 2, 2023

At the heart of this growth are game and mobile app developers, brands and AdTech companies. Questions Covered in the Q&A What defines an in-game ad? How do they differ from in-app ads? What’s the most innovative thing happening in the in-game advertising industry currently?

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InMobi

JANUARY 22, 2019

How do mobile ad networks and exchanges determine in-app advertising rates? GET STARTED To help you make sense of all this, here is our guide to better understanding in-app ad rates. Let’s break down the most common ones out there today. The answer isn’t always clear cut.

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InMobi

OCTOBER 13, 2020

In both the short term and the long term, retail advertising should be centered around mobile devices and mobile apps. To get a better sense of what potential buyers are looking for from retail stores, InMobi recently commissioned a survey using InMobi Pulse , InMobi’s mobile market research solution.

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InMobi

JANUARY 10, 2019

The very best marketers - the ones that always hit their goals and move the business forward - advertise in mobile apps. That’s why the in-app advertising market is red hot right now. Mobile ad spending and ad revenues will likely reach record highs in 2019, predicts eMarketer. In the U.S.,

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InMobi

MARCH 28, 2019

Do you have a lot of questions about mobile app user acquisition? LEARN MORE Here, we’ve compiled some of the top questions asked by mobile marketers on Quora and provided our answers on how they can differentiate themselves from the millions of apps they’re likely competing against.

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Digiday

FEBRUARY 26, 2023

The media agency world seems to be in agreement that attention metrics can be an important metric to factor into planning and executing campaigns for clients. While they’ve been quieter, it’s notable that these agencies have measured and optimized hundreds of campaigns and one has already started offering attention-based guarantees.”

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InMobi

SEPTEMBER 30, 2019

Here’s how to take in-app mobile performance advertising to the next level. Running mobile performance advertising campaigns but want to scale them to see more high-quality app installs? And when it came to scale, mobile was the top choice. In the past, it was all about scale and reach.

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Smart-Hub

NOVEMBER 1, 2023

Have you noticed how many times a day you usually go online? And each of these media actually has ads built into them. With all this plethora, media buyers can effectively increase their potential reach. The more opportunities you have in your ad environment, the more deals can happen in your ad exchange.

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Ad Monsters

NOVEMBER 14, 2022

Some of the key components to creating that experience are making sure the ad reaches the right audience and the creative assets keep them engaged with your content. . The technology is an advanced native ad offering and, possibly, a new asset to the programmatic space. . with programmatic and header bidding, etc.

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InMobi

AUGUST 9, 2013

In a continuously evolving world of mobile display advertising, different variations of ad formats now play a critical role in the success of engaging with customers. The full-page interstitial ad is probably one of the most interesting solutions to this problem.

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Brid.tv

DECEMBER 21, 2022

Are you an app developer looking to turn your latest mobile game into a source of income? Or perhaps you’re building an OTT app and want to monetize video content? Whatever the case is, if you want your mobile app to provide a stable, reliable revenue stream, you will need to leverage one of the top mobile ad networks.

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InMobi

APRIL 1, 2019

Nowadays, getting your mobile app marketing strategy right is critical for the sustained success of any mobile application. There are now more than two million mobile apps in both the iOS App Store and the Google Play Store, and that number keeps growing to new heights every year.

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Monetize More

MAY 30, 2023

Looking for the best mobile ad networks to boost your revenue in 2023? From Google Ad Exchange and AdMob to PubMatic, and RhythmOne, these networks provide access to a vast global user base and support various ad formats. Connects to multiple demand partners and improves app performance.

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InMobi

MAY 10, 2013

Special occasions have always played a key role in marketing consumer brands and ad marketers focus on these occasions for months as a way to capitalize and boost sales. Mobile devices present an opportunity for retailers, regardless of the type of business, to reach consumers whenever and wherever they are. The survey reveals that 14.1

Retail 40

Retail Electronics Banner Mobile Ads 40

SODP

JUNE 27, 2023

Imagine an online advertising landscape where every ad reaches the right person, at the right time, in the right place, with the perfect message. The automation of ad sales has reshaped the way publishers, advertisers and marketers interact with one another and target audiences. What Is a Demand-Side Platform (DSP)?

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Single Grain

JUNE 13, 2023

Online marketers need to stay updated about the latest marketing and internet advertising trends to minimize ad spend and maximize economic growth. This knowledge also helps you better understand the success of a digital promotion campaign. digital ad spending is expected to reach over $390 billion by 2027. Let’s begin!

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Clearcode

SEPTEMBER 11, 2023

A demand-side platform (DSP) is a piece of software that advertisers and ad agencies use when they want to buy ad inventory in an optimally streamlined manner across multiple ad exchanges and supply sources. How Does a DSP Work? Mobile ads: These are ads displayed on mobile devices.

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RevX

MARCH 31, 2022

With marketers allocating over half of their budget to mobile advertising alone, it has taken center stage in the last few years. Data suggests that mobile is one channel that can generate a whopping 200% more brand interactions than all other combined channels. What is Mobile Programmatic Advertising? But what is it, exactly?

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Single Grain

JUNE 5, 2023

Online advertising statistics can help you execute and manage a much more effective digital marketing campaign. Allied Market Research ) Large enterprises have a larger global digital ad spend than SMBs. Statista ) The American pay-per-performance value makes up 24.4% for display ads. ( for display ads. (

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Single Grain

JULY 17, 2023

Multichannel ads increase efficiency and cost-effectiveness and improve targeting and personalization to help companies to achieve better ROI. Multichannel ads increase efficiency and cost-effectiveness and improve targeting and personalization to help companies to achieve better ROI.

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Single Grain

JULY 18, 2023

If you’re new to programmatic ads or need a refresher, this guide on programmatic advertising 101 is just for you! But programmatic advertising streamlines the process of media buying, making it more efficient. Supply-Side Platforms (SSPs): These are used by online publishers to automate the selling of their ad space.

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Single Grain

JUNE 20, 2023

Welcome to the dynamic world of mobile advertising trends, where businesses can harness the power of cutting-edge technologies to engage their target audience like never before. Get ready to discover how you can stay ahead of the curve, captivate your audience and boost your ROI! Work With Us The Power of Mobile Marketing With 5.48

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InMobi

SEPTEMBER 6, 2018

Consider these figures from eMarketer : People in the United States spend more time looking at a mobile device than a TV. The typical American adult devotes more than three hours and thirty minutes a day to their mobile devices. 90 percent of all time spent with a smartphone is spent using apps. In the U.S., In the U.S.,

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InMobi

JULY 20, 2020

Not many people know how to answer the question “how does mobile app advertising work?” ” and as a result, a lot of in-app advertising myths persist. In North America, the average user spends around four hours a day on their smartphone , and over 90% of that time is spent in-app.

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InMobi

APRIL 12, 2019

In order to maximize in-app ad revenues, it pays to have the best app monetization platform in place. But with lots of options out there, how do you choose the best one for your app? How do you make sure a chosen platform will bring in the best advertisers and most optimal revenue?

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Single Grain

OCTOBER 2, 2019

Facebook Ads is one of the top PPC platforms right now. The ad system, after all, is versatile and holds a lot of potential. A lot has changed in the past few years, so let’s take a look at the 7 new Facebook Ads changes that all marketers should be aware of in 2019. 1) The Native Facebook Ad Tester. The audience.

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MobileAds

JANUARY 24, 2021

What is an Ad Server? An ad server is a technology which manages, serves, tracks and reports online display advertising campaigns. There are two types of ad servers in the advertising ecosystem: publisher (supply side) and advertiser (demand/buy side) ad server. How do ad servers work?

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Monetize More

OCTOBER 11, 2022

Interscroller Ads: Best Ad Format yet? Interscroller ads despite being quite new allow publishers to insert interactive ads without degrading the user experience & helping with search engine rankings. In this article, we discuss what interscroller ads are and if it is the best replacement for interstitial ads.

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