Digiday
OCTOBER 10, 2022
The DMV newsletter will include content from the Metro desk, as well as other stories for a local audience, such as sports, lifestyle and entertainment articles. Ad inventory for The 7 DMV will mirror the units available in the flagship newsletter, which tends to include a presenting sponsor and one to two ads.
Basis
NOVEMBER 2, 2022
It allows advertisers to access advertising inventory within on-demand content and to target ads to specific households and demographic groups. Ad-supported video-on-demand describes streaming and other on-demand services that offer ad inventory to media buyers. app store (Apple, Google Play, etc.),
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Clearcode
AUGUST 13, 2023
Mobile apps serve ads through the use of a software-development kit (SDK), meaning that developers have to integrate the given AdTech vendor’s SDK into their app. Gaming, social, utility, and entertainment companies rely heavily on in-app advertising (IAA) to generate revenue. What’s also important to mention is viewability.
InMobi
MAY 21, 2019
Share of ad spending taken up mobile: More than 29 percent of all ad spending period will go towards mobile in the near future. Share of in-app ads that are viewable: Around 60 percent of all mobile in-app ads were deemed to be valid and viewable by digital media measurement company Moat between April and June of 2018.
InMobi
JANUARY 26, 2017
Video ad formats such as vertical, 360 degree and virtual reality (VR) videos are the next frontier and will bring an immersive and interactive experience to users on the go. Industries such as travel, fashion and entertainment can guide customers through virtual holiday tours, product trials, movie trailers and encourage transactions.
InMobi
JULY 15, 2016
Its ubiquitous presence in almost every waking moment of our day has made us enthralled fans of this small powerhouse of information, entertainment and utility. With so much time being spent in the feed environment, investing in native ads is a foregone conclusion. The mobile device is an indispensable screen in a consumer’s life.
Monetize More
APRIL 18, 2023
It’s always a best practice to use a minimum number of ad units on a page and running them on the placements with high viewability. – For short content like entertainment/image and gaming websites, it is recommended to stick to 3-4 ad units utilizing the header sidebar and bottom placement.
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