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How Will The Mobile App Advertising Market Evolve in 2020?

InMobi

The mobile app advertising market grew by leaps and bounds in 2019. In North America, programmatic ad spend coming through InMobi Exchange during the first three months of 2019 was 299% greater than what came through during the same period in 2017. Why did mobile advertising spending grow in 2019?

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Mobile Ad Fraud in 2020: Tracking the Evolution of Trust and Transparency in In-App Advertising

InMobi

Mobile ad fraud has long been a major concern with everyone in the in-app advertising space, siphoning away budgets, reducing campaign effectiveness and making the entire ecosystem less trustworthy. But, issues around ad fraud have not gone unheeded.

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Mobile Advertising Trends and Technology Adoption by the Numbers

Basis

Mobile usage is through the roof. Mobile ad spending continues to soar. Mobile gaming is off the charts. Mcommerce (or mobile commerce) keeps gobbling up marketing share. So, just how much time are consumers spending on mobile? What is mobile’s share of digital ad spending?

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187 Online Advertising Statistics: Privacy, In-App, PPC, Social and More

Single Grain

Online advertising statistics can help you execute and manage a much more effective digital marketing campaign. In this article, we will dive into the world of online advertising, including general online advertising, video advertising, social media advertising, and more. from 2020 to 2027.

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The WIR: DAZN Cuts UK Workforce, Facebook Rethinks Paying Publishers, and Google Lobbies Against Canadian Online News Act

VideoWeek

We don’t want to be a player without a big business in the UK but how we get there is still up for debate. Top Stories. DAZN Cuts UK Workforce, Renews Extreme E Contract. Deadline reported that DAZN is cutting five percent of its UK workforce, after its proposed acquisition of BT Sport fell through earlier this year. “We

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6 Google Ads Trends You Can’t Ignore in 2020

Single Grain

If you want to get more leads and sales, you’re going to have to do some pay-per-click (PPC) advertising. In fact: Google has 90.46% of the search engine market share worldwide. Google has a market value of $739 billion. Book My Free Marketing Consultation. 6 Google Ads Trends You Can’t Ignore in 2020.