InMobi

SEPTEMBER 30, 2019

Here’s how to take in-app mobile performance advertising to the next level. Running mobile performance advertising campaigns but want to scale them to see more high-quality app installs? Marketers trying to take this kind of wide approach to performance advertising became doomed to fail. Alas, the good times were not to last.

Advertising 52

Advertising Banner Rich Media Brand Awareness 52

InMobi

SEPTEMBER 17, 2019

When running mobile advertising campaigns, whether in mobile apps or on mobile web, mobile ad viewability is key. desktop and mobile) environments, it’s critically important to prioritize and measure viewable ad rates. Benefits of In-App Advertising for Viewability The time-in-view data from the IAS report is very interesting.

Viewability 52

Viewability Mobile Ads Banner Click Through Rate 52

InMobi

MAY 21, 2019

To help, here are 52 in-app advertising statistics you definitely need to know. By 2019, according to eMarketer. Statistics on Mobile Apps Time spent in mobile apps: two hours and three minutes for the average American, although that is expected to climb by an additional 19 minutes by 2019. In that year, consumers in the U.S.

Advertising 52

Advertising Video Ads Mobile Ads Viewability 52

Smart-Hub

JULY 11, 2022

What is mobile video advertising? Let’s start with what mobile video advertising is all about — all kinds of video ad units that can be served in the mobile ecosystem. Mobile advertising video can be served in two ecosystems — in apps and on the mobile web. For example, the size of the mobile advertising market is growing.

Video Ads 40

Video Ads Banner Click Through Rate Impressions 40

Digital Turbine

JULY 28, 2022

However, in 2019, random tests conducted by a state drug authority stirred controversy around its baby shampoo brand, Johnson’s Baby. With education and awareness in mind, the mobile interstitial banner showed the brand new bottle for Johnson’s Baby. Johnson’s Baby saw a significant uplift in brand awareness of 20% in 2019.

Education 40

Education Click Through Rate Pharmaceuticals Banner 40

InMobi

JANUARY 23, 2022

Apple’s launch of its App Tracking Transparency (ATT) framework has sent shockwaves throughout the mobile advertising industry. By making IDFAs (Apple’s device-level Identifier for Advertisers) available to advertisers and ad tech only on an opt-in basis, in-app advertising is not as targeted as it once was.

Banner 52

Banner Viewability Cookies Click Through Rate 52

Martech Series

JUNE 16, 2022

solutions, help increase sales, decrease product returns, and improve advertising results, leading to potentially billions of dollars in value, and bottom line impact for its global brand clients which include Kohl’s, CB2, Crate and Barrel, NAPA Auto Parts and many others. Nextech’s Web 3.0 ARitize 3D.

eCommerce 76

eCommerce Click Through Rate Banner Manufacturing 76

InMobi

OCTOBER 27, 2020

Advertisers and their DSPs typically rely on the last three months of the calendar year to boost annual sales and increase ad spending to reach holiday shoppers. While the pandemic has resulted in a deceleration of traditional advertising spending, overall budgets have moved over more sharply to online to target app users.

Header Bidding 52

Header Bidding Click Through Rate Impressions Ad Server 52

Single Grain

JUNE 13, 2023

Keeping an eye on the latest internet advertising revenue statistics gives you an edge over your competitors. Online marketers need to stay updated about the latest marketing and internet advertising trends to minimize ad spend and maximize economic growth. of Google’s revenue comes from pay-per-click ads. Let’s begin!

Advertising 102

Advertising Click Through Rate Display Advertising ROI 102

Single Grain

OCTOBER 2, 2019

With more than 7 million brands currently advertising on the platform trying to reach their audience among Facebook’s 1.59 Advertisers are able to reach users while they’re viewing their friends’ Stories, watching videos on the platform, and even when they’re scrolling through their messages. Get A Free Consultation.

Conversion Rate 112

Conversion Rate Marketing Retargeting Conversion 112

Single Grain

SEPTEMBER 13, 2019

This post on video marketing tips, tricks and lots of juicy stats has been updated for 2019. Including a video within a brief email and delivering content in multimedia formats can help drive response rates, improve information retention, and make your company or offer more memorable”. ~ Andy Zimmerman. As of 2019 , there are: 1.6

Marketing 112

Marketing SEO Conversion Rate Banner 112

Single Grain

JUNE 20, 2023

Welcome to the dynamic world of mobile advertising trends, where businesses can harness the power of cutting-edge technologies to engage their target audience like never before. To harness this potential, marketers must focus on three key areas: mobile device dominance, mobile commerce, and mobile advertising formats.

Advertising 52

Advertising Audience ROI Click Through Rate 52

Single Grain

JUNE 10, 2019

And Prime Day 2019 is expected to be even bigger. Click here to download it for free right now! class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Read on for our top tips to get prepared ahead of time for Prime Day 2019.

Retail 71

Retail Banner Click Through Rate Conversion Rate 71

Single Grain

OCTOBER 3, 2019

When you're doing Facebook advertising, or any type of advertising, your objective is not to get a win right out of the gate. Click here to download it for free right now! class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster.

Click Through Rate 111

Click Through Rate Retargeting A/B Testing CPC 111

Single Grain

AUGUST 13, 2019

With numbers like these, we wanted to share concrete tips to help you increase your sales on Amazon, specifically through Amazon Ads. Click here to download it for free right now! class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster.

Video Ads 110

Video Ads Conversion CPC Banner 110

Single Grain

SEPTEMBER 5, 2019

This post has been updated for 2019 with much more info to help you easily create your Facebook Retargeting Campaign! Are you splashing the cash on advertising campaigns, only to suffer with a low ROI? Click here to download it for free right now! Click here to download it for free right now! NOW WITH MORE!

Retargeting 110

Retargeting Conversion Audience Banner 110

Single Grain

JULY 31, 2019

UPDATED FOR 2019! With a surge in the number of smartphones and tablets, mobile advertising has become a primary mode of digital advertising which is both cost effective and conversion oriented. Google Ads, Facebook and Unity (in Europe, the Middle East and Africa) are the top 3 mobile advertising channels in terms of ROI.

Advertising 100

Advertising Mobile Ads Banner Rich Media 100

Single Grain

SEPTEMBER 30, 2019

" class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. In the words of Google: “ A text ad is a form of marketing communication that advertisers can use to promote their product or service on the Google Network. ”. Get A Free Consultation.

A/B Testing 110

A/B Testing SEO Banner Conversion 110

Single Grain

AUGUST 19, 2019

As the Facebook advertising platform has matured, they’ve looked for ways to improve the quality of the advertisements that they show to their customers. Click here to download it for free right now! The relevance score is a useful tool for Facebook to sift through their advertisers and display ads that connect with their users.

Impressions 80

Impressions Audience Banner A/B Testing 80

Single Grain

JUNE 28, 2019

Click here to download it for free right now! class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. 9 Effective SEO Techniques to Drive Organic Traffic in 2019. 7 SEO Hacks to Boost Your Ranking in 2019. Let’s dive in.

SEO 104

SEO A/B Testing Click Through Rate Banner 104

Single Grain

AUGUST 23, 2019

Click here to download your free guide right now! class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Storytelling goes beyond advertising; it makes people trust your brand much more easily. Click here to download your free guide right now!

Marketing 111

Marketing Banner Audience Impressions 111

InMobi

MAY 21, 2018

Learn How InMobi Stacks Up to the Industry When It Comes to Video Viewability for Mobile App Advertising Mobile video advertising, especially in-app, has a proven track record. It yields click-through rates that are 56% better than banners and 34% better than native ads. Brands lost approximately $6.5

Viewability 52

Viewability Click Through Rate Video Ads Banner 52

Single Grain

JULY 19, 2019

This post was expanded and updated with new digital marketing trends as of July 2019. As summer 2019 approaches, the digital marketing landscape that encompasses SEO, social media, PPC, content marketing and more is witnessing a dramatic shift. Click here to download it for free right now! 3) Programmatic Advertising.

Marketing 111

Marketing SEO Machine Learning Banner 111

Single Grain

JULY 19, 2019

This post was expanded and updated with new digital marketing trends as of July 2019. As summer 2019 approaches, the digital marketing landscape that encompasses SEO, social media, PPC, content marketing and more is witnessing a dramatic shift. Click here to download it for free right now! 2) Programmatic Advertising.

Marketing 108

Marketing Machine Learning Banner Conversion Rate 108

Digiday

OCTOBER 10, 2022

While both technologies fall under the larger banner of artificial intelligence, each clearly offers publishers different benefits – and exists at a different stage of maturity. Previously, The Times’ advertisers had been targeting ads through section and keyword segments. That’s where we want to get to.”

Machine Learning 66

Machine Learning Audience Ad Targeting Media 66

Single Grain

OCTOBER 9, 2019

All this aside from the grind of getting a decent flow of traffic to your virtual store by numerous digital marketing strategies such as content marketing , SEO and paid advertising. Click here to download it for free right now! How to Write Hero Headlines to Skyrocket Click-Through Rates. Get A Free Consultation.

Conversion 100

Conversion SEO Banner Click Through Rate 100

Single Grain

SEPTEMBER 10, 2019

As with any great marketing channel, content marketing has become saturated and is less effective in 2019 than it was ten years ago. Click here to download your free guide right now! class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster.

Marketing 112

Marketing A/B Testing SEO Banner 112

Single Grain

SEPTEMBER 11, 2019

This post on pillar content has been updated for 2019 and beyond. Click here to download your free guide right now! class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. 9 Effective SEO Techniques to Drive Organic Traffic in 2019.

Audience 111

Audience SEO Banner Click Through Rate 111

Single Grain

JULY 2, 2019

Click here to download it for free right now! class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Click here to download it for free right now! Click here to download it for free right now! SEO Keyword Research Made Easy in 2019.

Retargeting 75

Retargeting Native Advertising Conversion Rate Conversion 75