Automatad Inc.

MARCH 20, 2024

Five years ago, publishers earned money from ads just by showing it. It will help you understand why you should care about it, provide a reality check on the metric’s reliability in the upcoming years, and explain how to improve ad viewability and its benefits. No one cared if it was seen or not. But now it matters.

Viewability 52

Viewability CPM Fill rate Impressions 52

Automatad Inc.

MARCH 20, 2024

Five years ago, publishers earned money from ads just by showing it. It will help you understand why you should care about it, provide a reality check on the metric’s reliability in the upcoming years, and explain how to improve ad viewability and its benefits. No one cared if it was seen or not. But now it matters.

Viewability 52

Viewability CPM Fill rate Impressions 52

Smart-Hub

OCTOBER 3, 2023

In the dynamic realm of online advertising, two integral concepts emerge as pivotal players: the Ad Networks vs. Ad Exchanges. This article will help you compare ad network versus ad exchange. This article will help you compare ad network versus ad exchange. SmartHub's Features Have No Limits!

Ad Exchange 64

Ad Exchange Ad network CPC CPM 64

Monetize More

MARCH 1, 2023

Wanna monetize your site with ads? Whether you’ve only recently started a business online or have been going for a while, Google AdSense is the most popular ad network for publishers and the best way to start monetizing your traffic with display ads. Google is very serious about the quality of their ad network.

Ad network 111

Ad network Click Through Rate Ad Targeting Impressions 111

Monetize More

FEBRUARY 1, 2023

It’s no secret that ad viewability is a hot topic in the publishing industry and will be more important than ever before in 2023. Publishers are looking for ways to ensure that their ads are being seen by viewers, and advertisers are looking for ways to make sure they’re getting the most bang for their buck.

Viewability 52

Viewability Impressions Ad Inventory Video Ads 52

Monetize More

MARCH 1, 2023

Wanna monetize your site with ads? Whether you’ve only recently started a business online or have been going for a while, Google AdSense is the most popular ad network for publishers and the best way to start monetizing your traffic with display ads. Google is very serious about the quality of their ad network.

Ad network 98

Ad network Click Through Rate Ad Targeting Impressions 98

Monetize More

AUGUST 18, 2022

This post was most recently updated on August 25th, 2022 Using ad placements that maximize your ad revenue without crushing the overall user experience is considered the holy grail for many publishers. What is an Ad Placement? The many variables with Ad Placements. Here’s what you need to do: 1.

Header Bidding 52

Header Bidding Viewability Video Ads Banner 52

AdvertiseMint

FEBRUARY 17, 2024

Are you interested in scaling Facebook ads? Many entrepreneurs and marketers use Facebook ads as a crucial digital marketing strategy. This blog post will discuss the meaning of Facebook ad scaling, how to do it, and why you should. What Does Scaling Facebook Ads Mean? Instead, you want to build on that success.

Retargeting 52

Retargeting Conversion Rate Click Through Rate ROI 52

Monetize More

MAY 19, 2022

If you’re like most publishers, you may be wondering what this metric means for your business and how you can capitalize on it. In this post, we’ll break down the vCPM definition for you and provide some tips on how to make the most of it. Keep reading to learn more about what is vCPM and how it works!

Viewability 52

Viewability CPM Impressions Header Bidding 52

Monetize More

DECEMBER 21, 2022

An essential factor in all of this is the publisher Ad Stack. If you have last year’s audience data from Google Analytics available, for example, you can check the following: where did most of the audience come from, which pages did they visit, which search queries did they use, and how long did they remain on your site.

Header Bidding 97

Header Bidding Viewability Ad network Fill rate 97

AdvertiseMint

NOVEMBER 15, 2023

It’s a solution that offers advertisers the coveted opportunity to place their brand ads right alongside the platform’s most engaging and trending content—specifically within the coveted top 4% of videos. This ensures that ads are running adjacent to content that’s already capturing the TikTok community’s attention.

Entertainment 52

Entertainment Audience Brand Awareness Fashion 52

Automatad Inc.

NOVEMBER 15, 2023

Either you want to know what programmatic native ads are, or you want to know how native ad inventories can be sold programmatically. Programmatic native advertising combines the efficiency and automation of programmatic advertising with the user-focused approach of native ads. How do Programmatic Nativе Ad Units Work?

Native Advertising 40

Native Advertising Ad Inventory Ad Exchange A/B Testing 40

Smart-Hub

OCTOBER 24, 2023

So, in this article, we will understand how to make money from website traffic. Programmatic advertising is an approach to digital ad distribution familiar to every modern marketer that plays a key role in the online traffic monetization process. Such data allows you to show users only useful and relevant ads to their interests.

Advertising 52

Advertising Click Through Rate A/B Testing Header Bidding 52

Monetize More

DECEMBER 29, 2022

With fewer advertisements and less money spent on each ad, digital media companies must do everything possible to maximize the revenue-generating potential of their assets. The ad unit, the inventory on which it appears, and the interaction it receives are the fundamental elements of monetization. Step 1: Get Your Ingredients Together.

Video Ads 97

Video Ads Pop-Up Conversion Rate Affiliates 97

Monetize More

MAY 31, 2023

One of the most effective ways to do this is by using high RPM ad networks. And which high RPM ad networks are the best for you? Revenue per 1000 impressions, or RPM , is a metric used by ad networks to measure the revenue generated by ads per thousand impressions. But how exactly does RPM affect your revenue?

Ad network 52

Ad network Click Through Rate CPM Impressions 52

Monetize More

MAY 22, 2023

As a finance site, you want to maximize your ad revenue while keeping your audience engaged and satisfied. To achieve this, you need to focus on a few key areas: understanding your audience, choosing the right ad networks, optimizing ad placements and formats, leveraging affiliate marketing, and implementing sponsored content.

Finance 52

Finance Affiliates Ad network A/B Testing 52

Ad Monsters

MAY 25, 2023

The ad tech industry is growing on a massive scale, it is expected to grow 5.9% With so many parties involved in the supply chain, it has become even more difficult to keep track of ad spend and quality. This includes details about ad placements, ad inventory, and pricing. YoY (according to an IAB report).

Ad Inventory 98

Ad Inventory Ad Tech Ad Exchange ROI 98

Automatad Inc.

JANUARY 13, 2023

This attention of the buyers gives both publishers and advertisers a chance to increase their revenue through ads. Publishers can use the remnant spaces on their website to monetize the content by displaying the ads, while advertisers can use it to attract interested buyers. How Is CPM Calculated? CPM is one among them.

CPM 52

CPM Ad Inventory Impressions CPL 52

AdvertiseMint

FEBRUARY 4, 2024

Did you know you can use Facebook ads for Shopify? The platform’s advanced targeting capabilities can ensure your ads are seen by those most likely to make a purchase. This blog will dig into the basics of Facebook ad campaigns for Shopify and explain how to make them work wonders for your online store.

A/B Testing 52

A/B Testing Advertising Click Through Rate Audience 52

Automatad Inc.

NOVEMBER 13, 2023

Online ad publishers who use ad monetization as a source of revenue often get caught up in finding the best deals and adding more ad slots, forgetting how important it is to be visible online. As a result, they neglect SEO, which eventually affects their ad earnings.

SEO 52

SEO Click Through Rate A/B Testing Conversion 52

AdvertiseMint

SEPTEMBER 30, 2023

What is Amazon PPC advertising, and how does it work? Amazon PPC is a trusted way to boost your product visibility and make more sales. Amazon PPC, or Pay-Per-Click, is a form of online advertising where sellers pay a fee each time a potential customer clicks on their ad. How Does Amazon PPC Ads Work?

Click Through Rate 52

Click Through Rate CPC Conversion Conversion Rate 52

AdvertiseMint

JANUARY 8, 2024

Would you like to know how to make effective Facebook ads? Creating effective Facebook ads requires a strategic approach that captures attention and drives engagement. This blog post will discuss how to make your Facebook ad campaigns more effective. Massive user base. Detailed targeting options. Visual appeal.

Retargeting 52

Retargeting Click Through Rate A/B Testing Audience 52

AdvertiseMint

OCTOBER 19, 2023

How do impressions differ from clicks? While impressions measure the number of times your content has been displayed or viewed on a screen, clicks refer to the number of times a user actively interacts or clicks on the ad or content. It offers a snapshot of how compelling and actionable the ad content is to its viewers.

Impressions 40

Impressions Click Through Rate CPM Viewability 40

Automatad Inc.

NOVEMBER 22, 2023

Share Tweet Share “Ad Refresh means incremental ad revenue.” – Yor XYZ Monetization Partner Well, I will take it, but with a pinch of salt. Ad refresh certainly generates extra revenue by increasing the number of ad impressions served to visitors in a single session. What Is Ad Refresh?

Viewability 40

Viewability Impressions Header Bidding Ad Inventory 40

AdvertiseMint

AUGUST 21, 2023

Pay-Per-Click (PPC) marketing has become a potent tool for companies looking to engage with their target audience in today’s changing digital landscape, where online visibility is crucial. It provides instant visibility to your offerings, targeting potential customers who are actively searching for products or services like yours.

A/B Testing 40

A/B Testing Marketing Click Through Rate Machine Learning 40

AdvertiseMint

OCTOBER 25, 2023

So, how do you build stellar landing pages that captivate audiences? They allow you to direct traffic from ads, emails, social posts, and more to a dedicated page with one singular goal: to get visitors to take your desired action. Want to skyrocket your digital marketing results? We’ll also look at examples of highly effective pages.

Conversion Rate 52

Conversion Rate Conversion A/B Testing SEO 52

Martech Series

NOVEMBER 21, 2022

This announcement follows Azerion’s contribution to IAB Australia’s ‘Ad Attention Measurement Landscape Report 2022.’. This announcement follows Azerion’s contribution to IAB Australia’s ‘Ad Attention Measurement Landscape Report 2022.’. The survey reveals that Azerion formats generate up to 20x more attention than standard display.

Advertising 88

Advertising Viewability Display Advertising Audience 88

AdvertiseMint

SEPTEMBER 22, 2023

What is a good CTR for TikTok ads? With its massive user base and engaging content, it’s no wonder that businesses are flocking to TikTok to run their ad campaigns. But how successful are TikTok ads? This article will discuss what CTR means for your TikTok ad campaign. What is CTR for TikTok Ad Campaigns?

Click Through Rate 52

Click Through Rate Video Ads Impressions Audience 52

Automatad Inc.

DECEMBER 6, 2023

New Google AdSense Updates for Publishers Update in Revenue Share Model Google AdSense’s previous revenue share model processes the fees within a single transaction where publishers get 68% of the total revenue for display ads and 51% for search ads with AdSense for search. What exactly are these updates? Why did AdSense change it?

CPM 52

CPM CPC Header Bidding Impressions 52

Automatad Inc.

DECEMBER 6, 2023

New Google Adsense Updates for Publishers Update in Revenue Share Model Google AdSense’s previous revenue share model processes the fees within a single transaction where publishers get 68% of the total revenue for display ads and 51% for search ads with AdSense for search. What exactly are these updates? Why did AdSense change it?

CPM 52

CPM CPC Header Bidding Impressions 52

SODP

JUNE 8, 2023

Cost per mille (CPM) is one of the most popular models for pricing web ads, helping brands reach new audiences while requiring very little from publishers. Under CPM advertisers pay publishers, website owners or video monetization platforms for every 1,000 impressions a display ad receives. How Does CPM Work? What Is CPM?

CPM 52

CPM CPA CPC Real Estate 52

Automatad Inc.

NOVEMBER 28, 2023

Then there’s the buzzkill of ad blockers. These blockers mean fewer eyes on your ads, hitting your income. This way, you can create content that meets their needs and expectations and display ads that resonate with them. It’s a tightrope, balancing the need for revenue with keeping your news credible and trustworthy.

Affiliates 52

Affiliates SEO Audience Banner 52

Monetize More

OCTOBER 13, 2022

This article breaks down why should you choose a dynamic price floor solution and how MonetizeMore’s dynamic floors stand out in the publishers’ marketplace. Furthermore, dynamic floor pricing increases the price of a publisher’s inventory based on the inventory’s placement, ad size, etc. Price Floor Optimization.

Header Bidding 52

Header Bidding Ad Inventory Impressions Cookies 52

AdvertiseMint

SEPTEMBER 28, 2023

Do you want to know how to conduct an Instagram audit? The primary goal of an Instagram audit is to assess the effectiveness of an individual’s business’s Instagram strategy and identify areas for improvement. Read more: How to post on Instagram. Consistency: How often do you post, and is it consistent?

Click Through Rate 52

Click Through Rate Audience CPC Impressions 52

AdvertiseMint

OCTOBER 31, 2023

In this article, we’ll discuss how cookies became an endangered species. Ever seen ads for shoes following your browsing history? Marketers rely on third-party cookies from platforms like Google to target and analyze ads based on your web surfing. The winds of change are blowing in the digital marketing frontier.

Cookies 98

Cookies Marketing SEO GDPR 98

Monetize More

NOVEMBER 24, 2022

Does Mobile Ad Sizes really matter? This increases the need for mobile ads to be attention-grabbing, placed in optimal digital spots for maximum viewability while utilizing the best banner sizes for maximum revenue generation for publishers and successful campaign management for advertisers. Web interstitials or full-page web ads.

Mobile Ads 59

Mobile Ads Banner Viewability CPM 59

SODP

JUNE 27, 2023

Imagine an online advertising landscape where every ad reaches the right person, at the right time, in the right place, with the perfect message. The automation of ad sales has reshaped the way publishers, advertisers and marketers interact with one another and target audiences. What Is a Demand-Side Platform (DSP)?

Demand Side Platform 52

Demand Side Platform Ad Inventory Ad network Ad Exchange 52