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Sky-High Opportunity: How Airlines and Travel Platforms Are Tapping Into Retail Media

Advendio

These companies are sitting on rich troves of first-party data and own highly trafficked digital real estate, conditions ideal for launching high-margin, advertiser-friendly networks. Uber now generates over $1 billion in annual ad revenue globally by monetizing its app real estate for CPG and QSR brands. With over 2.5

Retail 59
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OTT Advertising: Guide to Over-The-Top Ads (2025)

MNTN

ad spend on streaming TV is projected to surpass $30 billion, solidifying OTT as a must-have in any performance-driven marketing strategy. Think premium inventory, laser-focused targeting, and the kind of real-time tracking that tells you whats working while its still happening. By 2025, U.S. This is where linear TV falls short.

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Best Performing Banner Ad Sizes for Publishers

Automatad Inc.

Banner ads play a critical role in this process, providing a cost-effective and efficient way for advertisers to reach the relevant audience. market alone, banner ad spending is expected to reach 81.3 What Are Banner Ads? Why Are Banner Ads Successful? Additionally, users are generally familiar with banner ads.

Banner 52
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How to Control Page 1 of Google, Not Just Rank on Page 1

Single Grain

Ranking #1 for important keywords on Google is a goal for most marketers and business owners, but I think you should go bigger than the top spot alone. Because there’s a lot of real estate on that page besides the first ranking, and you should be taking full advantage of it. One could be on “Online marketing for beginners.”

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Facebook Ads: 7 Changes All Marketers Need to Know in 2019

Single Grain

Knowing the changes will help you to stay competitive, using all the cutting-edge features and adapting to updates that impact marketers. A lot has changed in the past few years, so let’s take a look at the 7 new Facebook Ads changes that all marketers should be aware of in 2019. Click here to download it for free right now!

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WTF are made-for-advertising sites (MFAs)

Digiday

These cunning sites masquerade as prime real estate for online advertising, luring gullible advertisers into their web of trickery. Picture a web page overrun by towering banner ads and strategically positioned video ad players, morphing the browsing experience into a cacophony of commercial chaos. Sounds bad right?

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20 Best Mobile Ad Networks for Publishers and App Developers

Brid.tv

When a user opens the publisher’s app, a piece of ad real estate is generated. This real estate needs an advertisement to be monetized. Some of the most popular options include banner ads, rewarded video ads, and interstitial ads. AdMob is Google’s mobile ad network and the largest player in the market.