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5 Programmatic Advertising Examples That Will Inspire Your Next Campaign

Smart-Hub

In the ever-evolving landscape of digital marketing, programmatic advertising has emerged as a powerful tool for businesses to reach their target audiences more effectively. million people taking action, and achieved a campaign ROI of 10:1, on a £1.2 In this blog post, we will delve into the world of programmatic advertising.

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What Is Performance Marketing? The Complete Guide for Advertisers

MNTN

Like any marketing strategy, performance marketing provides the greatest ROI (return on investment) when you spend time planning your campaign, determining your KPIs (key performance indicators), and tweaking your campaign as you begin to see results. This video advertising channel has the ability to reach a large audience in a powerful way.

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7 Great Social Media Advertising Campaigns

Banner Flow

A strong campaign leaps off the screen and supercharges your social channel performance by connecting with an audience at exactly the right moment. Success lies in knowing your audience inside and out. Unpack the most effective social media campaigns and you’ll find targeted, engaging content tailored to a particular audience persona.

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Your Complete Guide to Content Monetization

Monetize More

So you may need more than just marketing ROI. Good luck shoehorning a dog food affiliate link into a crypto article. For this, you’ll need a large, consistent audience. First, lay out the valuable content you’ll provide to your audience. They built a massive audience with this content.

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CPI - What is Cost Per Install?

Lemonads

It is important to underline that, in performance campaigns, cost-per-thousand (CPM) or cost-per-click (CPC) is not important for ROI purposes, since in most cases, advertisers pay per installation, rather than per impressions or clicks. It’s better to go with a niche network, assuming your audience falls into that category.

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InMobi Interstitials

InMobi

How do advertisers get the undivided attention of their target audience? With so many connected devices and so much stimulation all around, now your audience is even more distracted. Interstitials are like the power foods of the mobile ad world. Last year, all we heard in health food news was about eating more kale and quinoa!

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What Is OTT Advertising? How Over-the-Top Ads Work (2024)

MNTN

As the digital landscape evolves, OTT advertising has emerged as a potent tool for marketers aiming to reach audiences directly on their streaming content platforms. These are 125+ reliable networks that we’ve all grown to know and love, like CNN, CNBC, Food Network, and more.