AdvertiseMint

AUGUST 20, 2023

TopView Ads: Imagine opening TikTok and being greeted by a full-screen video ad. That’s what a TopView ad is. Branded Effects: These ads allow brands to create their own augmented reality (AR) effects that users can apply to their videos. Some users are skeptical of ads.

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Single Grain

AUGUST 3, 2021

.” Now that you have a better idea what streaming TV ads are and the benefits of Hulu as a streaming TV ad platform, let's discuss the different ad options that Hulu offers. Types of Ads That You Can Run on Hulu. Hulu offers different types of ad choices to target viewers in a relevant manner.

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AdvertiseMint

AUGUST 13, 2023

TikTok is a vibrant social media platform that’s all about short-form videos. With its predominantly young user base, it’s become a hub for creative expression and entertainment. Types of TikTok ads TikTok offers various ad formats to advertisers. Read more: TikTok Spark Ads.

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VideoWeek

JULY 28, 2023

In this week’s Week in Review: Netflix adjusts its advertising partnership with Microsoft, Pinterest unveils new video ad offerings, and Google is hit by a class-action lawsuit for violating agreements for video ad placements.

Video Ads 52

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VideoWeek

NOVEMBER 3, 2023

. “We have begun restructuring our top-line leadership teams across editorial content, audience development and video to solidify their place at the center and heart of the company,” said the internal memo, as reported by Variety. Read on VideoWeek. billion, up 4.9 billion hours year-on-year. “For

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Monetize More

MAY 22, 2023

You can use various formats, such as articles, videos, infographics, and podcasts to present your content. You can also use different tones, such as educational, entertaining, or inspirational to match your audience’s interests. When selecting ad networks, it’s important to consider the type of content on your website.

Finance 52

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Digiday

APRIL 24, 2023

Tubi, seemingly in an effort to extend its audience base further, was the only platform that said its device availability included Enseo, a technology company that provides in-room entertainment capabilities for the service industry, including hotels and senior living facilities.

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Monetize More

MAY 16, 2023

While Disney Plus initially launched as an ad-free platform, the introduction of ads is expected to generate additional revenue streams and help offset the costs of producing high-quality content. The acquisition of other major entertainment companies, such as 21st Century Fox, has further solidified its position.

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VideoWeek

MARCH 15, 2024

Google Ordered to Face Online Video Ad Monopolisation Lawsuit Google this week lost a bid to dismiss a lawsuit brought by Inform, which accuses the tech giant of driving the digital media advertising company out of business. The New York judge found it plausibly alleged that Google unlawfully monopolised the online video ad market.

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Single Grain

NOVEMBER 15, 2019

This comprehensive how-to guide for Facebook video ads was updated and expanded for 2020 to provide even more information. Are you trying to run Facebook ads, but no matter how much time you spend tweaking your campaigns, they just don’t seem to be bringing the results you’ve been promising to your boss? NEW & IMPROVED!

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VideoWeek

JUNE 16, 2023

The founding members (including Vevo, Scripps and Chicken Soup for the Soul Entertainment) offer over 2,200 independent streaming touchpoints, according to the ISA. Uber has been growing out its ad business in recent months, with the company aiming to reach $1 billion in ad revenues in 2024.

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VideoWeek

OCTOBER 25, 2024

Top Stories Spotify Targets Video Ad Growth with Ad Exchange Launch Music streaming service Spotify has launched its own ad exchange in an effort to scale its programmatic ad sales, and is initially focussing on video advertising, Axios reported this week.

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VideoWeek

APRIL 26, 2024

For example, IAB data from earlier this week projected that total US digital video ad spend this year – including all CTV and social video – will hit $63 billion, or roughly $16 billion per quarter. The research showed that the UK digital ad market grew 11 percent YoY, reaching £29.6 billion in 2023.

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MNTN

AUGUST 19, 2022

The era of third-party ad targeting is coming to an end. If You Want to Navigate the New TV Landscape, Start by Shifting Your Mindset – The ability to target, measure and assess campaign ROI with Connected TV (CTV) is raising the bar for all video ad campaigns, driving advertisers to invest heavily in the platform. .

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Marketing GDPR Brand Awareness Entertainment 98

YieldBird

JANUARY 31, 2025

Growth of video and CTV (Connected TV) new video ad formats are attracting larger advertising budgets. Changes in requirements and rules for in-stream video ad placements. With the growing regulations, publishers are using cookieless targeting strategies, such as contextual and cohort-based targeting.

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VideoWeek

MAY 30, 2025

In this week’s Week in Review: Germany considers a new tax on tech giants, ProSieben’s suitors consider a joint takeover, and AI video ad startup Creatify gets backing from Jeffrey Katzenberg. AI Video Company Creatify Raises $15.5 Million Creatify, an AI video advertising firm, has raised $15.5

Food 52

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