Mediavine’s Julia Li Champions Sustainability in Ad Tech, Paving the Way to Net Zero
Ad Monsters
APRIL 24, 2024
A Threefold Approach: Ethics, Compliance, and Finance The first is an ethical concern. Faster load time means visitors are less likely to click away, and it’s good for SEO rankings. We constantly A/B test our SSP partners and eliminate the underperforming ones. Why does sustainability matter to their business?”
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