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The WIR: Altice Explores Teads Sale, Premier League Revamps Rights Auction, and UK Digital Publisher Revenues Show Continued Growth

VideoWeek

The company said publishers can activate A/B testing with a single click. Infusing A/B testing with machine learning makes it easy for publishers to measure revenue and page performance improvements,” said Matt Tengler, VP of Product at Magnite.

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42 Digital Marketing Trends You Can’t Ignore in 2020

Single Grain

Such tools like programmatic demand-side platforms can use hundreds of targeting signals to individualize the advertisement and even target according to lifestyle or behavior habits when integrated with customer data platforms.”. Dive Deeper: VSEO: How Voice Search and Conversational AI Are Changing SEO.

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