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Growth of Location Based Marketing and Its Importance

Martech Series

You will be able to address the challenges with the strategy and it will lead to better results and ROI. Geo Targeting. In order to send users customized messages based on their location, geo-targeting marketing is utilized to locate the user. Engage is a one-stop shop for push alerts that are geo-targeted.

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Beyond Google: Top-Performing Paid Media Alternatives for 2025

Single Grain

For marketing professionals seeking better ROI and diversified reach, understanding these Google alternatives for paid media has become essential. Case Study: Microsoft Advertising Delivers Lower CPCs and Higher ROI Challenge: Competing with Google Ads by addressing higher costs and intense competition while trying to deliver improved ROI.

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Six Mobile Creative Ideas to Dramatically Increase Holiday Sales

InMobi

To follow are six breakthrough creative ideas to that will amplify user engagement with your mobile ad and maximize ROI on your mobile campaign. Event Countdown For the brand seeking to promote a big online or retail sales event: Create a sense of urgency by counting down to a big sales event, such as Black Friday or Cyber Monday.

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100+ LinkedIn Advertising Statistics to Improve Your B2B Marketing Campaign

Single Grain

Oberlo ) LinkedIn discontinued geo-targeting in sponsored messaging campaigns in the EU as of January 10th, 2022. Demand Sage ) 69% of marketers state that hyper-targeting is more successful than a broader approach. Sprout Social ) 73% of B2B marketers say video had a positive impact on their ROI. Demand Sage ) 2.7

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7 Digital Advertising Trends You Need to Know for 2025

Adtelligent

Advertisers are investing more in CTV due to its precise targeting and measurable ROI, making it a key player in digital advertising. Expert Tip: Tap into CTV advertising to reach a growing audience with better targeting and clearer results. First-party data that helps businesses target customers based on what they buy.

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7 Digital Advertising Trends You Need to Know for 2025

Adtelligent

Advertisers are investing more in CTV due to its precise targeting and measurable ROI, making it a key player in digital advertising. Expert Tip: Tap into CTV advertising to reach a growing audience with better targeting and clearer results. First-party data that helps businesses target customers based on what they buy.

article thumbnail

7 Digital Advertising Trends You Need to Know for 2025

Adtelligent

Advertisers are investing more in CTV due to its precise targeting and measurable ROI, making it a key player in digital advertising. Expert Tip: Tap into CTV advertising to reach a growing audience with better targeting and clearer results. First-party data that helps businesses target customers based on what they buy.