Martech Series

NOVEMBER 17, 2022

Braze , the comprehensive customer engagement platform that powers interactions between consumers and the brands they love, today released its inaugural Environmental, Social, and Governance (ESG) report. The post Braze Launches Inaugural ESG Report appeared first on MarTech Series.

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MarTech Marketing 78

Martech Series

JULY 13, 2022

New Relic, the observability company, published its inaugural environmental, social, and governance (ESG) 2022 Impact Report. As a leader in observability, New Relic is proud to deepen our commitment to ESG so that we can continue to tackle the challenges and seize the opportunities facing our industry,” said New Relic CEO Bill Staples.

Education 92

Education MarTech Marketing 92

VideoWeek

JULY 24, 2023

‘ESG’ – environmental, social, and governance – frameworks used within the finance sector look at sustainability much more broadly. While ESG is primarily an investment concept, investment has great power to sway other industries, including advertising. But sustainability goes beyond just carbon emissions.

Media 52

Media Advertising Agency Finance 52

Martech Series

NOVEMBER 29, 2022

Diligent and IoD Ireland research finds Irish boards are making environmental, social and governance issues (ESG) a priority but issues remain around measuring progress. Twenty-three percent of Irish boards also indicate that they discuss ESG at every meeting.

Education 78

Education MarTech Marketing 78

Martech Series

JUNE 1, 2022

Ant Group, a global technology provider, announced its Environmental, Social and Governance (ESG) strategy as part of its latest sustainability report. The ESG strategy, which lays out Ant Group’s sustainable development objectives by 2030, will be implemented across all aspects of the Company’s operations. Emerging Digital Marketing….

A/B Testing 88

A/B Testing Finance MarTech Retail 88

Martech Series

AUGUST 21, 2022

But, have you ever thought about your environmental, social, governance (ESG) communications strategy this way? By positioning your community partners as the hero in your ESG story, you can win over audiences and make friends in newsrooms everywhere. Shrek and Donkey. We all know the hero and lovable sidekick trope.

Communications 89

Communications MarTech Audience Media 89

Martech Series

DECEMBER 8, 2022

High-performing companies view ESG as value creator, with senior executive accountability. Increased ESG investment correlates with higher profits, according to new research from the Infosys Knowledge Institute, the thought leadership and research arm of Infosys , a global leader in next-generation digital services and consulting.

ROI 59

ROI MarTech Marketing 59

Martech Series

OCTOBER 31, 2022

Deloitte & Touche LLP and AuditBoard announced an extension of their strategic business alliance that will help companies simplify environmental, social, and governance (ESG) reporting, unify their ESG data, streamline evidence collection, and automate ESG activities to enable greater visibility.

MarTech 82

MarTech Agency Marketing 82

Martech Series

AUGUST 2, 2022

Clarity AI announced that they have been named a leader in “The Forrester New Wave : ESG Ratings, Data, And Analytics, Q3 2022.” Clarity AI makes it easy for users to assess individual companies’ ESG-driven impact and benchmark it against peers (to support EU taxonomy-aligned reporting, for example). Net Zero) and the TCFD framework.”.

eCommerce 83

eCommerce MarTech Marketing 83

Martech Series

JANUARY 11, 2023

” Still early in its sustainability journey, Genesys announced its ESG goals in Q1 2021 and has already made significant momentum toward those goals. The post Genesys Sets the Pace for Industry Sustainability Initiatives with Latest ESG Recognition appeared first on MarTech Series.

MarTech 90

MarTech Marketing 90

Martech Series

OCTOBER 13, 2022

The October 2022 release, part of a twice-annual release cycle of the software, contains numerous enhancements designed to help customers meet their environmental, social and governance (ESG) goals. Our message to our customers is: ‘Stay focused on ESG goals and making an impact on the planet.'”

eCommerce 79

eCommerce MarTech Marketing 79

Martech Series

JULY 1, 2022

Countable’s enterprise ESG portal is customizable to help corporations manage, measure and magnify their ESG strategy. Countable, the top SaaS-platform for community management and engagement, announced the launch of its Enterprise ESG Portal, an all-in-one solution for managing, measuring and magnifying ESG strategy.

Brand Awareness 52

Brand Awareness Communications MarTech Marketing 52

Martech Series

NOVEMBER 13, 2022

monday.com Ltd, a work operating system (Work OS) where organizations of any size can create the tools and processes they need to manage every aspect of their work, released its first-ever ESG Report, reflecting efforts in 2021. This report introduces what we’re planning and the data we intend to collect.”

MarTech 66

MarTech Marketing 66

Martech Series

DECEMBER 8, 2022

Werner Enterprises , a premier transportation and logistics provider, announced its implementation of Salesforce’s Net Zero Cloud in combination with Workiva’s reporting platform to manage and measure its Environmental, Social and Governance (ESG) data at a level of granularity previously not possible.

MarTech 52

MarTech Marketing Advertising 52

Exchange Wire

JUNE 5, 2023

In today's ExchangeWire news digest: Apple reveals its news VR headset; SHEIN launches a new ESG focused framework; and security firm De.Fi The post Apple Unveils New VR Headset; SHEIN Launches ESG-Focused Roadmap appeared first on ExchangeWire.com. reports crypto investors lost millions to scams.

Fashion 52

Fashion 52

Martech Series

FEBRUARY 1, 2023

Storyroom , an AI driven digital analytics company has released a new report assessing the effectiveness of sustainability / ESG communication and marketing messaging at leading global firms. Firms are not having the conversation that consumers want to have.

Communications 75

Communications Conversion MarTech Audience 75

Martech Series

JULY 25, 2022

a public benefit corporation dedicated to empowering purpose-driven enterprises to manage and improve their environmental, social and governance (ESG) footprint. This investment from Accenture will allow us to scale our platform to new heights as clients navigate the inherent fluidity in ESG analysis.”.

Finance 64

Finance MarTech Audience Marketing 64

Exchange Wire

OCTOBER 3, 2022

The post Ad Tech and ESG: Leading or Lagging? As an industry that relies significantly on the internet and digital technologies, ad tech is inextricably attached to a substantial carbon footprint. The Lean ICT – Towards Digital Sobriety report from The Shift Project, a “Paris-based think-tank on energy transition”, [.].

Ad Tech 59

Ad Tech MarTech Marketing 59

Exchange Wire

JUNE 19, 2023

MiQ, the world’s largest global independent programmatic media partner for brands and agencies, is partnering with Legacy Media, a provider of aggregated ESG market leading data to build ESG driven programmatic activation capabilities. The exclusive partnership combined Legacy Media's aggregated [.]

Media 52

Media Agency Marketing 52

More About Advertising

AUGUST 3, 2023

ESG investing (environment, social and governance) has taken something of a powder recently with the biggest funds being overweight in tech stocks, which have fallen sharply although some are recovering.

Media 52

Media Advertising Finance Agency 52

Martech Series

AUGUST 25, 2022

“Making ESG a corporate priority is testament to a leader’s commitment to running an organization responsibly and sustainably. The post Frost & Sullivan Institute Recognizes Companies Committed to ESG and Growth Excellence with Enlightened Growth Leadership Awards, 2022 appeared first on MarTech Series.

MarTech 79

MarTech Marketing 79

Adweek

JANUARY 9, 2023

As such, over a third of businesses are hiring consultants to aid in ESG reporting processes, according to a 2022 report by GreenBiz. As brands and agencies dig into the work of meeting climate goals and emission-reduction targets, many are turning to outside experts for help. In response, a new crop of businesses are springing.

Agency 284

Agency 284

Exchange Wire

AUGUST 1, 2023

The GoodNet – the ethical media and intelligence company – has announced a partnership with Legacy Media to utilise market-leading aggregated ESG data within its ethical intelligence tool, GoodIQ. This partnership brings together The GoodNet’s deep expertise in helping advertisers reach [.]

Media 52

Media Marketing Advertising 52

Exchange Wire

SEPTEMBER 22, 2022

The post Why ESG is Vital to the Future of Ad Tech: Q&A with Julie Selman, Magnite appeared first on ExchangeWire.com. As the world faces a reckoning with climate change and a global energy crisis, leaders across industries are evaluating new ways to decrease their carbon footprint and environmental impact.

Ad Tech 52

Ad Tech 52

Exchange Wire

SEPTEMBER 13, 2022

In this exclusive interview, Bayyina Black, global sustainability & impact director at R/GA, discusses two of the most pressing social issues — Environmental and Social Governance (ESG) and Diversity, Equity & Inclusion (DEI) — and outlines what progress has been [.].

Agency 59

Agency Marketing 59

Martech

APRIL 18, 2024

Clearly, there’s a disconnect between environmentally conscious consumers who want to buy green and stakeholders who think “ESG is a four-letter word. Mastercard took steps to align internal ESG goals with employee performance. In 2021 they implemented an ESG bonus for executives. Why we care.

Marketing 106

Marketing Viewability Finance Media 106

Martech Series

NOVEMBER 13, 2022

Research released by sustainability management platform FuturePlus and comparative text analytics software company Relative Insight reveals a worrying disconnect between consumer concerns around corporate sustainability efforts and UK companies’ ESG reports. less frequently in the ESG reports. Consumer disconnect.

MarTech 86

MarTech Fashion Conversion Communications 86

Martech Series

FEBRUARY 17, 2023

The annual report highlights ZoomInfo’s continued success on environmental, social, and governance (ESG) practices. It confirms the company’s commitment to a sustainable future and shares the ESG metrics and initiatives that contribute to its long-term growth and efficiency. “We

MarTech 79

MarTech Marketing 79

Martech Series

JULY 14, 2022

Sustaira and Siemens strengthen their sustainability collaboration through Siemens’ Xcelerator program to accelerate sustainability and ESG software initiatives. Last week, Siemens announced the launch of their Xcelerator Marketplace featuring Sustaira’s Sustainability and ESG application platform.

Information Technology 85

Information Technology MarTech Retail Conversion 85

Exchange Wire

DECEMBER 6, 2023

Integral Ad Science, a leading global media measurement and optimisation platform, today (December 6th, 2023) announced the release of its inaugural Responsibility Report outlining the tangible progress the company is making to strengthen its Environmental, Social, and Governance (ESG) initiatives. “We

Media 64

Media 64

Martech Series

JANUARY 20, 2023

Quadient also recently received confirmation of various ESG agency ratings. Quadient also maintained its C+ rating and Prime status issued by the ISS ESG rating agency, as well as an AA rating from MSCI for the seventh year in a row.

Manufacturing 80

Manufacturing MarTech Agency Marketing 80

Martech

SEPTEMBER 13, 2023

However, a new Gartner report takes a contrarian view, saying the focus should be on inclusivity and ESG (environmental, social and governance) achievements. As a result, marketing built around inclusivity and a brand’s ESG accomplishments can be a differentiator this year, according to the report.

Marketing 117

Marketing Retail Shipping Food 117

Martech Series

FEBRUARY 5, 2023

Marketing Technology News: MarTech Interview with Gabie Boko, CMO at NetApp “We are excited to build on this experience, help customers measure and report their ESG metrics, and become the industry-leading sustainable technology company using our C3 AI ESG application.” “C3

MarTech 73

MarTech Marketing 73

Digiday

OCTOBER 31, 2023

There’s a noticeable ebb and flow to matters of environmental, social and governance (ESG) in the world of marketing and media. Within the agency world, it’s a little harder to distinguish between the true believers in ESG and those that pay lip service to promoting matters of equality and environmental responsibility.

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Agency Media Marketing 80

Martech Series

NOVEMBER 17, 2022

Using end user trust perception survey responses to measure four areas of the IDC Trust Framework – security, privacy, compliance, and ESG – IDC calculated final scores for each provider. Key findings include: IBM Cloud emerged as the Trust Leader – it was comparatively strong in Privacy, Compliance, and ESG.

MarTech 88

MarTech Marketing 88

Exchange Wire

APRIL 20, 2023

Seedtag, the leading global contextual advertising company, is marking Earth Day by announcing a comprehensive climate action plan as part of its overall environmental, social, and governance (ESG) strategy. The company has made significant investments in all its operations to assess, [.]

Advertising 98

Advertising 98

Martech Series

AUGUST 25, 2022

Agreement Leverages FiscalNote’s Alternative Data, AI, and ESG Solutions Suite of Offerings, Expands Company’s Reach to an Additional Base of Global Customers, and Drives New Opportunities in the South Korea and APAC Marketplaces.

Finance 74

Finance MarTech Marketing 74