RevX

FEBRUARY 6, 2022

The exponential rise in mobile devices and apps over the last few years has made app marketing strategies a top priority for marketers. Statistics also suggest that in 2023, mobile apps will generate a whopping over $935 billion in revenue through paid downloads and in-app advertising.

Retargeting 52

Retargeting Non-Profit Conversion Audience 52

MobileAds

JANUARY 20, 2021

Wherever you go, your mobile device follows. Inevitably, mobile has become so ingrained in our lifestyle than any other medias. Global mobile data traffic grew nearly 70%. Mobile commands 24% of media time spent in the US. Mobile media time spent is higher at 51% compared to desktop in the US. Interstitial Ads.

Display Advertising 52

Display Advertising Mobile Ads Banner Advertising 52

Monetize More

MAY 23, 2023

As the gaming industry continues to grow at an unprecedented rate, in-game advertising has emerged as a powerful tool for publishers, allowing them to capitalize on their audiences while delivering value to brands. This model allows advertisers to bid on ad space in real-time, which can result in higher revenue for developers.

Advertising 89

Advertising Brand Awareness Ad Server Ad Inventory 89

Monetize More

MAY 17, 2022

Advertising apps can be a daunting prospect. million apps available to download, 1.96 million on the Apple App Store and a further 2.87 So how does an app publisher go about standing out from the crowd? Increasingly, over the past few years, the answer has been to utilize the playable ad format. .

Banner 52

Banner Mobile Ads Conversion Affiliates 52

InMobi

MARCH 28, 2019

Do you have a lot of questions about mobile app user acquisition? LEARN MORE Here, we’ve compiled some of the top questions asked by mobile marketers on Quora and provided our answers on how they can differentiate themselves from the millions of apps they’re likely competing against.

Non-Profit 52

Non-Profit Conversion Rate Mobile Ads CPC 52

Monetize More

OCTOBER 4, 2022

We call it the most wonderful time of the year — I’m talking about Q4. With more and more advertisers fighting for users’ attention, there’s never been a better time to sell ad space and make a buck. Here’s how publishers can maximize their Q4 revenue. Contextual Advertising. Audience Segmentation.

Header Bidding 52

Header Bidding Native Advertising Banner Video Ads 52

Smart-Hub

OCTOBER 20, 2023

The skyrocketing popularity of programmatic TV advertising is evident in many ways, including the variety of ad types and specific features of the CTV space that allow the full use of the lucrative potential of CTV platforms for advertising campaigns. People simply pull off the cords for wireless content viewing.

Advertising 52

Advertising Non-Profit Retargeting Ad Exchange 52

PrograMetrix

JUNE 9, 2021

How to Scale Your CBD E-commerce Brand with Innovative CBD Advertising Solutions. Effective strategies include advertising where your competitors aren’t and targeting known CBD consumers where they live their digital lives. The CBD market has been a hot topic over the last several years, with experts projecting astronomical growth.

Advertising 52

Advertising ROI Conversion Rate Native Advertising 52

Automatad Inc.

DECEMBER 1, 2023

Share Tweet Share Video ads are an undeniable choice for attention and engagement. The video ad spend and video ad revenue forecast reflect that well: $59 billion was spent on video ads in 2023 , and the online ad revenue is forecasted to reach $362 billion in 2027. What Is Video Advertising?

Video Ads 40

Video Ads Non-Profit CPM Viewability 40

Lemonads

SEPTEMBER 10, 2020

Nativo Review: Top 9 Best Native Advertising Platforms Nativo is a native advertising platform with content served within publisher editorial streams, matched to the look and feel of publication , fully integrated and consumed on the publisher site, across screens to deliver engagement rates, monetization, and more. That’s right!

Native Advertising 52

Native Advertising Advertising CPC Banner 52

Lemonads

AUGUST 7, 2021

According to projections, this number will exceed $155 billion by 2021, making it one of the most popular forms of advertising available. While it can be used in a variety of contexts, programmatic ad buying has become an essential part of the affiliate ecosystem. What in the World Is Programmatic Ad Buying?

Affiliates 52

Affiliates Machine Learning Demand Side Platform Impressions 52

Smart-Hub

NOVEMBER 1, 2023

Have you noticed how many times a day you usually go online? And each of these media actually has ads built into them. With all this plethora, media buyers can effectively increase their potential reach. The more opportunities you have in your ad environment, the more deals can happen in your ad exchange.

Mobile Ads 67

Mobile Ads Advertising Banner Ad Exchange 67

InMobi

JULY 24, 2013

Be it top grossing apps like Candy Crush Saga, or highly popular apps like WeChat, they have all extended their mobile presence to tablet devices and are doing extremely well. So what are these advertisers doing differently that is making them so successful?

Advertising 40

Advertising Rich Media Real Estate Banner 40

Single Grain

FEBRUARY 1, 2023

How do you unlock the full potential of your website and skyrocket your online sales? With the latest Conversion Rate Optimization (CRO) statistics. It’s not enough to just drive traffic to your site, you need to know how to convert those visitors into paying customers. on search engines and $90.80

Conversion Rate 59

Conversion Rate Conversion SEO A/B Testing 59

Single Grain

JUNE 13, 2023

Online marketers need to stay updated about the latest marketing and internet advertising trends to minimize ad spend and maximize economic growth. This knowledge also helps you better understand the success of a digital promotion campaign. digital ad spending is expected to reach over $390 billion by 2027. Let’s begin!

Advertising 102

Advertising Click Through Rate Display Advertising ROI 102

Smart-Hub

MARCH 19, 2024

In 2024, display ads have an anniversary — the first recorded example of digital display advertising was launched in 1994 (as a banner advertisement). This time-tested ad format still remains popular, and its programmatic market value is expected to exceed $1459 billion by 2030. The first result we see is a native ad from Dell.

ROI 64

ROI Native Advertising Ad Exchange Banner 64

Single Grain

SEPTEMBER 5, 2019

This post has been updated for 2019 with much more info to help you easily create your Facebook Retargeting Campaign! Are you splashing the cash on advertising campaigns, only to suffer with a low ROI? It’s not sustainable (nor sensible) to continue spending money on poorly performing campaigns. Let’s get started!

Retargeting 110

Retargeting Conversion Audience Banner 110

AdvertiseMint

NOVEMBER 3, 2023

Pay Per Click management refers to the process of overseeing and handling a company’s or individual’s PPC ad strategy and budget. This management ensures that PPC campaigns run effectively, remain cost-efficient, and consistently meet the set goals or KPIs (Key Performance Indicators).

SEO 40

SEO Click Through Rate CPM ROI 40

Single Grain

JULY 18, 2023

If you’re new to programmatic ads or need a refresher, this guide on programmatic advertising 101 is just for you! But programmatic advertising streamlines the process of media buying, making it more efficient. Supply-Side Platforms (SSPs): These are used by online publishers to automate the selling of their ad space.

Advertising 52

Advertising Demand Side Platform Machine Learning Ad Exchange 52

Single Grain

JULY 17, 2023

Multichannel ads increase efficiency and cost-effectiveness and improve targeting and personalization to help companies to achieve better ROI. Multichannel ads increase efficiency and cost-effectiveness and improve targeting and personalization to help companies to achieve better ROI.

Advertising 52

Advertising Demand Side Platform Ad Exchange Ad Inventory 52

Smart-Hub

DECEMBER 18, 2023

Programmatic advertising offers multiple ways to purchase ad placements, but RTB is the most popular option. However, you need to know more than the RTB definition to make the most of your ad exchange. How does it work? Publishers offer their ad inventory via ad exchanges (or networks).

Ad Exchange 49

Ad Exchange Ad Inventory Demand Side Platform Impressions 49

Single Grain

MAY 11, 2023

Can you believe that it’s been nearly three decades since the first online ad graced us with its presence? In 1994 , the very first banner ad appeared on a previous iteration of today’s tech site, Wired. How Are These Benefits of Advertising Online Useful for Your Brand? That’s right. With that said, let’s get to it.

Advertising 52

Advertising Retargeting Impressions CPC 52

Single Grain

AUGUST 1, 2023

It is not only an effective advertising method, but it’s becoming a necessary way to dominate the competition. There are many benefits of native ads, such as increasing brand awareness and building trust among your audience. Native advertising is a paid strategy where ads fit seamlessly with organic content.

Native Advertising 52

Native Advertising Advertising Brand Awareness Banner 52

NewProgrammatic

OCTOBER 12, 2021

Search advertising is one of the most effective ways for brands to reach broad yet determined audiences. That’s why search ads have slowly but surely become superior to other ad formats (especially to regular display advertising) not only in terms of brand safety but also because of the much-improved customer journey.

Marketing 52

Marketing Search Advertising Brand Awareness Video Ads 52

Single Grain

AUGUST 13, 2019

Feedvisor reported that nearly 20% of all professional Amazon merchants make over $1 million in sales annually in 2018, up 2x compared to 2017. Feedvisor reported that nearly 20% of all professional Amazon merchants make over $1 million in sales annually in 2018, up 2x compared to 2017. Click here to download it for free right now!

Video Ads 110

Video Ads Conversion CPC Banner 110

Automatad Inc.

JANUARY 13, 2023

As per TechTarget, 84% of buyers are more likely to engage with the brand if they come across its banner online. This attention of the buyers gives both publishers and advertisers a chance to increase their revenue through ads. Here publishers are paid based on views and not based on clicks or conversions. How Is CPM Calculated?

CPM 52

CPM Ad Inventory Impressions CPL 52

Single Grain

MAY 9, 2023

Video ads can ensure that your content is shown to more users faster than educational videos. Plus, video ads are more accessible and cost-effective than ever before. Plus, video ads are more accessible and cost-effective than ever before. The same concept extends to marketing video ads.

Video Ads 52

Video Ads Advertising SEO Brand Awareness 52

Single Grain

OCTOBER 2, 2019

Facebook Ads is one of the top PPC platforms right now. The ad system, after all, is versatile and holds a lot of potential. A lot has changed in the past few years, so let’s take a look at the 7 new Facebook Ads changes that all marketers should be aware of in 2019. 1) The Native Facebook Ad Tester. The audience.

Conversion Rate 112

Conversion Rate Marketing Retargeting Conversion 112

Single Grain

JUNE 7, 2019

There are two ways to get people to download your app. The first is by app store optimization, where you optimize your app to rank higher in the organic search results of the App Store for your target keywords. The second is by paying Apple to display your app at the top of the App Store results.

Banner 65

Banner Audience Conversion Impressions 65

Lemonads

MARCH 15, 2021

That said, companies that want to promote their services have to figure out how to start an affiliate program that’s attractive and effective in order to be as profitable as possible. Before learning how to start an affiliate program, it’s crucial to understand what affiliate marketing is and how it works.

Affiliates 52

Affiliates Conversion SEO Healthcare 52

Single Grain

OCTOBER 3, 2019

Here's how to get the cheapest Facebook Ads without sacrificing quality. Here's how to get the cheapest Facebook Ads without sacrificing quality. class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. But you don’t have to.

Click Through Rate 111

Click Through Rate Retargeting A/B Testing CPC 111

Single Grain

FEBRUARY 3, 2020

Many businesses tend to only focus on how much money a customer can make them rather than investing in the level of service that needs to take place, even after a purchase. According to a survey by Havas , “people wouldn't care if 74% of the brands they use every day just disappeared.” They shouldn't be.

A/B Testing 131

A/B Testing Pop-Up Retargeting Conversion 131

Lemonads

NOVEMBER 12, 2020

If you count all devices, affiliate marketers can work with dozens of different ad formats and every single one has a unique set of benefits. With that in mind, pop-unders are among the oldest and most iconic types of ads used in affiliate marketing. Plus, we’ll also cover the best pop ad networks for affiliates of all levels.

Pop-Up 52

Pop-Up Affiliates Ad network Fill rate 52

Single Grain

JUNE 20, 2019

If you’ve been around the digital marketing arena for more than one day, you’ve heard people talking about landing pages as if they’re one of the most important parts of your website. However, just because they’re important doesn’t mean that the average person understands how to use them. Spoiler alert: that’s because they are.

A/B Testing 110

A/B Testing Conversion Rate Conversion Banner 110

Single Grain

NOVEMBER 14, 2023

Whether you’re a seasoned PPC advertiser or you’re just getting started, there’s always room to explore alternative ad channels to grow your business, and often the cheapest ad networks are overlooked. While Google Ads may remain the most popular PPC network, it’s also among the most expensive.

Ad network 98

Ad network Conversion CPC CPM 98

Single Grain

AUGUST 7, 2023

Mobile devices have become a primary channel for reaching prospective customers on the go. As the mobile landscape continues to evolve, understanding the different mobile advertising types available is essential for businesses aiming to stay ahead in a competitive market. adults using mobile devices is only growing.

Advertising 52

Advertising Mobile Ads Banner Rich Media 52

Single Grain

AUGUST 24, 2023

So understanding how to choose a digital marketing agency is crucial. Dive in and let’s make the best choice for your business together! Work With Us Benefits of Partnering with a Digital Marketing Agency Before learning how to choose a digital marketing agency , knowing the benefits of working with one is important.

Agency 98

Agency Marketing SEO Brand Awareness 98