Martech Series

JULY 26, 2022

The company drove high audience engagement with their content hub, with 60% of attendees becoming recurring visitors. Designed for both brand awareness and demand generation, SAP created a two-day, global hybrid event with both virtual and in-person sessions. The company exceeded its audience attendee goals by 300%.

Audience 87

Audience Healthcare Manufacturing Brand Awareness 87

Monetize More

MAY 23, 2023

As the gaming industry continues to grow at an unprecedented rate, in-game advertising has emerged as a powerful tool for publishers, allowing them to capitalize on their audiences while delivering value to brands. Audience Targeting One of the key factors that make in-game advertising so effective is audience targeting capability.

Advertising 89

Advertising Brand Awareness Ad Server Ad Inventory 89

illumin

DECEMBER 14, 2023

The advertising industry is constantly pushing boundaries, seizing opportunities on untapped channels and platforms, and executing strategies to engage audiences like never before. In-game advertising has existed for decades but very few marketers realize its potential or the value it can bring both brands and consumers.

Advertising 52

Advertising Marketing Banner Pop-Up 52

illumin

DECEMBER 14, 2023

The advertising industry is constantly pushing boundaries, seizing opportunities on untapped channels and platforms, and executing strategies to engage audiences like never before. In-game advertising has existed for decades but very few marketers realize its potential or the value it can bring both brands and consumers.

Advertising 52

Advertising Marketing Banner Pop-Up 52

Ad Wisey

APRIL 29, 2022

Meanwhile, the overall perception is shaped by multiple elements, from the company’s name and logo to its owner or the philanthropic projects supported by the brand. At the same time, it’s a mistake to believe that only well-known brands should be concerned with their reputation. Maintain brand consistency.

eCommerce 80

eCommerce Media Fashion Communications 80

Single Grain

JANUARY 3, 2024

Intent : Here, the audience shows a clear interest in purchasing. Here’s a breakdown of the main types of ads best suited for each stage: Awareness: Display Ads : Visual ads on websites or social media platforms that introduce your brand or product. Targeting the Right Audience Effective targeting is crucial at this stage.

Retargeting 52

Retargeting Click Through Rate Video Ads Impressions 52

AdvertiseMint

SEPTEMBER 17, 2023

TikTok’s fast-growing user base and unique creative opportunities have made it a hotbed for businesses looking to connect with a younger and highly engaged audience. Hashtag challenge TikTok ads are excellent for boosting user engagement, increasing brand visibility, and encouraging user-generated content. Branded effects.

Fashion 52

Fashion Video Ads Food Education 52