technology dsp features dmp-solutions 
Clearcode
AUGUST 4, 2022
In this post, we explain what a self-serve ad platform is, how it differs from managed ad campaigns, how it works, what the key features are, and how to build one. A self-serve ad platform integrates with a different AdTech platform, e.g. DSP or SSP , and data platforms such as a DMP or CDP. . Key Points.
Martech Series
OCTOBER 18, 2022
ActionIQ, the leader in customer experience (CX) solutions that deliver actionable insight from customer data, announced its CX Hub for Acquisition Marketing, a powerful solution that allows advertisers and marketers to prospect and acquire new customers in a world without third-party cookies.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
InMobi
JUNE 5, 2018
If you’re new to mobile advertising or the advertising technology landscape in general, then it can be hard to know where to begin and who all the players are in the space. For instance, an ad server is a technology platform that can host and serve display ads, along with providing reporting and other important campaign analytics.
Brid.tv
AUGUST 29, 2022
However, there is a handful of key features every good ad network should have. For example, you should probably look for an ad network that has contextual targeting features. Some other targeting tools and features to look for include device targeting, geographic targeting, and more. On top of all these features, Brid.TV
Smart-Hub
JANUARY 13, 2023
The landscape of the digital advertising market is changing so rapidly that the world has begun to feel the lack of specialists to develop new solutions. market has dozens of successful adtech companies that produce WL solutions for DSP, SSP, and DMP. White Label partnership is the latest trend in adtech. Today, the U.S.
Clearcode
SEPTEMBER 20, 2023
The DSP market exclusively was valued at $20.77 It’s important to note that this estimation does not account for the potential growth fueled by new players aiming to enter the DSP advertising arena. The Key Functionalities of a DSP The Key Advantages of a DSP Key DSP Market Drivers Should Companies Build, Rent or Buy a DSP?
MNTN
MARCH 19, 2024
Demand-Side Platform (DSP) A Demand-Side Platform (DSP) is an automated buying platform where advertisers can purchase digital ad inventory. Advertisers who use a DSP will buy ad impressions from an ad exchange for a predetermined bid price. Learn More: DSP, SSP, and Ad Exchange: What’s the Difference ?
Expert insights. Personalized for you.
92 
Let's personalize your content