legal website-cookie-platform-policy 
The Ad Tech Blog
MARCH 17, 2024
Consent Management Platforms (CMPs) : CMPs enable websites to manage user consents, assuring that data is collected and processed lawfully under regulations like GDPR. Tools like ad personalization settings and cookie management provide users some control over their data. It’s about giving control back to the users. Definitely.
AdvertiseMint
OCTOBER 31, 2023
We are heading to a cookieless future , so no more third-party cookies will be allowed for online marketing. Cookies are being crumbled. Marketers and advertisers who use cookies to lasso customers seem to be at a crossroads. Marketers and advertisers who use cookies to lasso customers seem to be at a crossroads.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Media Math
SEPTEMBER 12, 2022
of personal information, that the privacy policy incorrectly stated “we do not sell personal information,” and the company did not offer an opt-out of sale by any method. Privacy Policies, Privacy Notices, Cookie Policies. Technical signals: IAB Tech Lab Global Privacy Platform (GPP) . on January 1.
Martech
SEPTEMBER 29, 2023
The AI arms race in marketing technology Martech vendors across all platforms, including data analytics, customer relationship management (CRM) systems, email marketing platforms, social media advertising and more, are racing to incorporate AI features into their products. Data ownership.
Media Math
JANUARY 27, 2023
Read my advice in full in Spiceworks : [link] Prepare for potential new policy The latest in data privacy is usually reactive in response to legislation, so this Data Privacy Day it’s important to prepare for potential new policy. Listen to the full podcast episode on The Agile Brand website here.
Digiday
MAY 7, 2023
But when it comes to data privacy, the industry at large faces various levels of risk: cookies, pixels and trackers on businesses’ websites could inadvertently expose shoppers’ data, according to a study by Lokker, a privacy tech company, that analyzed 100 top e-commerce websites in the U.S.
Ad Monsters
MARCH 23, 2023
Arshdeep Sood: First-party data is data (including user behavior, preferences, demographics, and purchase history) that a company collects directly from its customers or users, usually through interactions on its website, mobile app, or other digital platforms. To improve website performance? Will it be used for analytics?
Expert insights. Personalized for you.
130 
Let's personalize your content