Paleo AdTech

MARCH 17, 2023

Ari focused on rich media product management, and he continued on at Google after the search monolith acquired DoubleClick in 2008. At Google, Ari admits, he was a non-engineer in a cult of engineers. The latter was written so fast that some of us suspected supernatural intervention.

Header Bidding 59

Header Bidding Non-Profit Ad Tech Ad network 59

Brid.tv

DECEMBER 21, 2022

What to Consider When Choosing a Mobile Ad Network Mobile Ad Formats Header Bidding Support Ad Targeting Options In-House Ad Analytics Top 20 Mobile Ad Networks for Publishers and App Developers 1. Header Bidding Support. Header bidding is by far the most efficient method of trading ad space. Google AdMob 2.

Ad network 67

Ad network Mobile Ads Header Bidding CPM 67

Monetize More

NOVEMBER 24, 2022

Ever seen those rich media or video ads on Snapchat that cover the whole screen either annoying the viewer or embarking their interest in the ad? They usually pay the best CPMs which you can compete against Header Bidding to push performance up. Use both instream and outstream mobile video ads for more engagement.

Mobile Ads 59

Mobile Ads Banner Viewability CPM 59

Brid.tv

NOVEMBER 22, 2022

What to Look for in an App Monetization Platform Variety of Ad Formats Header Bidding Support Real-Time Ad Analytics Top 12 Mobile App Monetization Platforms for Publishers 1. Header Bidding Support. That is particularly true for video header bidding since publishers can use it to achieve CPMs in the dozens.

Header Bidding 52

Header Bidding Banner A/B Testing Video Ads 52

Automatad Inc.

JANUARY 26, 2023

Similarly, interactive ad formats, such as expandable or rich media ads, can generate more revenue per thousand views than static display ads. For example, some ad formats, like expandable ads or rich media ads, may not be fully supported on some mobile devices, which can decrease the revenue from mobile traffic.

Header Bidding 52

Header Bidding CPC Click Through Rate Impressions 52

Brid.tv

JUNE 26, 2023

This video ad network also covers various services, including improved video header bidding and macros for GDPR compliance. The platform supports various video units, including instream and outstream ads, rich media ads , and in-banner video ads, so you’ll get plenty of options.

Ad network 40

Ad network Video Ads Header Bidding CPM 40

Monetize More

DECEMBER 21, 2022

Publisher monetization via advertising has grown over the years beyond display and text ads to native, video, rich media, in-game, in-app, and mobile advertising. MonetizeMore can help optimize your ad revenue, set up header bidding, and much more! Are you ready to take your business to the next level?

Ad network 52

Ad network Audience Header Bidding Ad Exchange 52

Brid.tv

AUGUST 23, 2022

They also allow you to optimize your content and ads for mobile and other devices, strike direct deals with advertisers for premium ad inventory, and use header bidding to sell the rest. Yahoo Ad Tech (Formerly Verizon Media). SpringServe mainly trades inventory through header bidding, but direct deals are also available.

Header Bidding 84

Header Bidding Advertising Ad Exchange Video Ads 84

Brid.tv

JULY 9, 2023

PubMatic Key Features: Extensive premium ad inventory Open-source header bidding Ad and inventory quality tools DMP integrations Built-in ad fraud protection tools Advanced analytical tools 4. SpringServe mainly trades inventory through header bidding , but direct deals are also available.

Header Bidding 52

Header Bidding Advertising Ad Exchange Ad network 52

Brid.tv

NOVEMBER 25, 2022

Features to Look for in an Ad Monetization Platform Variety of Ad Units Ad Demand Cross-Device Monetization In-House Ad Server Extensive Video Header Bidding Support Ad and Header Bidding Analytics Top 5 Ad Monetization Platforms for Publishers in 2023 1. Extensive Video Header Bidding Support. Google ADX.

Header Bidding 52

Header Bidding Ad Server Video Ads Ad Exchange 52

Adtelligent

OCTOBER 18, 2021

One of the most convenient ways to adhere to new rules for programmatic publishers is to focus more on server-to-server bidding, which can help stabilize the issues with header bidding increased load page times. Server-to-server bidding or S2S makes a singl?

SEO 52

SEO Header Bidding Non-Profit Mobile Search 52

Monetize More

MAY 10, 2022

In spec sheets, you can list the ad size, ad type & ad format specifications which can also include rich-media requirements, third-party ad tag acceptability, etc. For the rest of your advertising inventory, you’ve got header bidding , open bidding (exchange bidding), & private marketplaces.

Header Bidding 52

Header Bidding Ad Inventory Ad network Rich Media 52

Monetize More

OCTOBER 18, 2022

OpenX integrates seamlessly with most ad servers, video players and header bidding. You can also integrate the OpenX prebid adapter to increase demand within video header bidding. They’ve also enabled video header bidding which can help you increase competition and drive the most revenue from each impression.

Ad network 52

Ad network Video Ads Ad Server Header Bidding 52

Monetize More

MAY 30, 2023

PubMatic Offers a digital ad platform for app developers and publishers, including the OpenWrap SDK for header bidding in mobile in-app ads. They’ve launched their OpenWrap SDK to roll out header bidding for mobile in-app ads. Connects to multiple demand partners and improves app performance.

Ad network 97

Ad network Mobile Ads Ad Exchange Fill rate 97

Clearcode

APRIL 26, 2022

Advertisers participating in PMP deals can bid on the available inventory before the publisher offers it in an open RTB auction. Header bidding (aka pre-bidding, advance bidding, and holistic yield management) is a media-buying process that enables publishers to simultaneously collect bids from a number of demand sources (e.g.

Advertising 52

Advertising Header Bidding Ad Server Ad Exchange 52

Brid.tv

SEPTEMBER 26, 2022

This includes features such as access to Google ADX and AdSense, managed header bidding, revenue reports, ad optimization and management, and more. Yahoo supports basically every transaction model out there , from header bidding to programmatic direct and guaranteed deals.

Ad network 52

Ad network CPC CPM CPA 52