Single Grain

AUGUST 1, 2023

There are many benefits of native ads, such as increasing brand awareness and building trust among your audience. There are also some downsides of native ads to be aware of before investing in a campaign (we’ll cover those, too). Your brand can use lifestyle videos, such as this one from Giorgio Armani.

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Single Grain

JUNE 5, 2023

Online advertising statistics can help you execute and manage a much more effective digital marketing campaign. Influencer Marketing Hub ) Global digital advertising spend amounted to over $600 billion in 2022. Influencer Marketing Hub ) Digital advertising spending will grow to over $870 billion by 2026. billion internet users.

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Single Grain

JANUARY 29, 2020

Implementing an SEO strategy can help you with that challenge. Should SaaS Companies Do SEO? Search engine optimization is the most significant source of attracting users for SaaS companies – d riving up to 68% of the organic traffic that they receive – yet only 11% of companies invest in content marketing.

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Single Grain

MAY 15, 2023

With Google Ads, businesses can create ads that pop up for people who are searching for products or services like theirs. The platform also offers various targeting options, including demographics, interests and behaviors, so brands can create highly targeted advertising campaigns. The fee usually falls between $10 and $30.

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Single Grain

MAY 29, 2023

International PPC marketing is one of the best ways to connect with global audiences. Optimized and ROI-friendly pay-per-click ads help drive targeted traffic, increase brand visibility and boost conversions across multiple countries and languages. Work With Us What Is International PPC Advertising?

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Single Grain

SEPTEMBER 3, 2022

77% of marketers feel that branding should be a key part of your strategy if you want your business to grow. And as Amazon founder Jeff Bezos rightly said: “Your brand is what other people say about you when you are not in the room.”. Get My Free Brand Building Marketing Plan . What Is Brand Building?

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Single Grain

JULY 19, 2019

The number of social media users worldwide is 3.484 billion , up 9% year over year. Almost every brand is on one or more social networks running marketing campaigns, which means that social media advertising spend in the U.S. Very few brands, however, taste success. Putting Together a Social Media Team for Your Brand.

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Single Grain

JUNE 16, 2023

From native to display ads, this article will break down the different types of online advertising you may wish to consider for your marketing plan. Types of Display Ads When creating display web advertising, several different ad types can be used, each with its own benefits to your marketing efforts.

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Single Grain

AUGUST 24, 2023

So understanding how to choose a digital marketing agency is crucial. With a plethora of online marketing strategies like social media, PPC, email, content and SEO, it’s easy to get overwhelmed as to which to focus on. Digital marketing agencies promise to navigate these waters on your behalf.

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Single Grain

OCTOBER 11, 2019

Having an online store doesn’t mean that you have to limit yourself to marketing your brand online. As Fab Dolan, Head of Marketing at Google Canada , explains: “The brands that are winning are the ones that understand and own the fundamental interplay between experiential and transactional. Want to hear a secret?

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Single Grain

AUGUST 12, 2022

You open up your favorite browser and type in “best workout leggings.”. The first page of search results that pops up include the links that are best optimized for the search engines. One big part of it is off-page SEO. So what exactly is off-page SEO? TABLE OF CONTENTS: ↓ What Is Off-Page SEO?

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Single Grain

NOVEMBER 15, 2019

12 Important Facebook Features Every Marketer Needs To Take Advantage Of. If you haven’t done this already, here’s a quick set-up guide.). Slideshow : A looping video ad with up to 10 images. As with most kinds of marketing, requiring an extra click will reduce your reach considerably. Get A Free Consultation.

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Single Grain

AUGUST 6, 2019

Some business owners are moving away from the term “marketing funnel” because they think it’s too mechanical or simplistic to describe the lead nurturing sequence by which customers move from awareness to purchase. What Is a Marketing Funnel? Example 1 : A Not-so-effective Marketing Funnel. Marketing Funnel Metrics.

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Single Grain

DECEMBER 27, 2019

People listen to podcasts to learn new growth tactics for their business, improve their marketing skills and get inspired by entrepreneurial interviews. For many years, Spotify and Apple have been neck-and-neck in the podcast industry, vying for the top spot in the market. Data offers marketers the Midas touch. Click To Tweet.

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Single Grain

JUNE 23, 2020

This post on creating an effective content marketing strategy to grow your brand has been updated for 2020. Content marketing is no longer the simple, easy-to-execute tactic it was in the early days of the boom when it was all about blogs and keywords, and “content strategy” was a concept that was yet to be born.

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SEO Marketing Pop-Up Conversion Rate 105

Single Grain

JULY 19, 2019

This post was expanded and updated with new digital marketing trends as of July 2019. Marketing has changed more in the last five years than in the last 50, and the rapid progress doesn’t show any signs of slowing down. Here are 20 key digital marketing trends in 2019 and beyond that you can no longer pretend aren’t important.

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Single Grain

JULY 19, 2019

This post was expanded and updated with new digital marketing trends as of July 2019. Marketing has changed more in the last five years than in the last 50, and the rapid progress doesn’t show any signs of slowing down. Here are 20 key digital marketing trends in 2019 and beyond that you can no longer pretend aren’t important.

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Marketing Machine Learning Banner Conversion Rate 108

Single Grain

JULY 26, 2023

It’s about using digital channels like websites, social media platforms, search engines and email for marketing communication. Remember the last time an ad for that pair of sneakers you’d been eyeing popped up in your Facebook feed? Or how your inbox receives promotional emails about the latest sales?

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Single Grain

JUNE 26, 2023

The answer is: Create a marketing strategy that includes online and offline advertising, social media marketing, search engine optimization (SEO), email marketing, and content marketing. Consumer Marketing: The second aspect is targeted at consumers. Work With Us What Is Franchise Advertising?

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Single Grain

FEBRUARY 28, 2020

Product marketing is not easy. The answer lies in feature marketing. It is a strategy that can help you market your product more effectively and convert more people. It is a strategy that can help you market your product more effectively and convert more people. What Is Feature Marketing? Get A Free Consultation.

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Single Grain

JANUARY 2, 2024

From choosing which social media sites to focus on, to developing a rhythm of content that resonates with each platform’s audience, it’s no surprise that social media marketing can get overwhelming. Work With Us Choosing the Right Platform There’s a big misconception that every brand needs to be on every social platform.

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Media Audience Education Entertainment 52

Single Grain

AUGUST 4, 2020

For a SaaS company , coming up with innovative ways to connect with customers becomes essential as the need to grow expands – a nd investing in customer education is one of them. Book My Free SaaS Marketing Consultation. It strengthens your brand awareness. Book My Free SaaS Marketing Consultation.

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Single Grain

JUNE 10, 2021

Content is definitely the future of marketing. Check out these content marketing stats: Content marketing costs 62% less than traditional marketing and generates 3x as many leads. . 70% of marketers are actively investing in content marketing. TABLE OF CONTENTS: ↓ What Is Content Marketing?

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Single Grain

DECEMBER 6, 2019

This epic list article has been updated to include 20 more digital marketing trends to help you get ready for next year! At one time, artificial intelligence, data-driven marketing and voice search engine optimization (VSEO) were ambitious concepts bordering on the ridiculous. Dive Deeper: AI Trends in Marketing for 2019 [Infographic].

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Single Grain

NOVEMBER 28, 2023

If your business intends to remain competitive in the crowded online space, you have to adapt your strategies to the latest innovative digital marketing trends — before they become mainstream. Let’s dive in and explore the forces shaping the future of digital marketing. Herein lies the opportunity.

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