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Tech-driven marketing strategies pick up as AR/VR and AI become more accessible

Digiday

Per Stone, consumer lifestyle brands seem most interested, experimenting with emerging and trending tech. But more niche brands, like those in healthcare, are more hesitant to figure out what exactly their role in these spaces. ” (He did not offer specific figures regarding client ad spend).

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Creative Showcase: Johnson & Johnson

Digital Turbine

The company reached out to its mobile-savvy target audience of young parents via their smartphones with a compelling mobile ad unit that simulated their shopping experience. In addition, J&J also wanted to inculcate a habit of awareness and proper knowledge among the audience.

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187 Online Advertising Statistics: Privacy, In-App, PPC, Social and More

Single Grain

Allied Market Research ) Large enterprises have a larger global digital ad spend than SMBs. Global Newswire ) Asia has 38% of the ad trade value in purchasing power parity. Finances Online ) Ads can increase brand awareness by 80%. Influencer Marketing Hub ) 56% of Google’s revenue comes from search ads.

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11 Mobile Advertising Types to Improve Your ROAS

Single Grain

As the mobile landscape continues to evolve, understanding the different mobile advertising types available is essential for businesses aiming to stay ahead in a competitive market. Work With Us Importance of Ads for Mobile Devices It’s no surprise that mobile advertising is at its peak – the number of U.S.

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Best Programmatic Advertising Agency: Top 6 Choices for 2022

Single Grain

Hubgen helps global brands of all sizes generate leads. billion healthcare brand and took their lead generation activity to the next level, resulting in a 350% return on investment. Key Services: Understanding business goals and objectives, then mapping out the best digital customer strategy and ad platforms.

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