How a startup pet health company is using direct mail to break through the noisy digital landscape
Digiday
JULY 28, 2022
As more people are working from home, subscription-based pet healthcare startup Fuzzy, is leveraging direct mail to reach those people and ultimately boost brand awareness. Aside from the direct mail, Fuzzy’s media mix is made up of influencer marketing, audio streaming and digital video, paid search and some paid social.
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