Brid.tv

JULY 3, 2023

Start Streaming Benefits of User-Generated Content for Publishers Publishers usually opt for using UGC with the goal of engaging their audience, improving content quantity, and growing their online presence. Boosts Engagement UGC improves engagement by promoting audience interactivity.

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Brid.tv

JUNE 26, 2023

As a result, more and more publishers are looking toward video ad networks as their main ad providers. So to help, we decided to single out some of the best video ad networks out there for publishers. Table of Contents [ hide ] What Is a Video Ad Network? What to Look for in a Video Ad Network?

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Ad Beat

NOVEMBER 20, 2019

Therefore, it comes as no surprise that 59 percent of media buyers and marketers are ready to shell out more than $20 million annually for digital/mobile video ads. . When Wyzowl asked over 600 people about the type of video content they’re interested in seeing —. 39% of people cited explainer videos. .

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InMobi

SEPTEMBER 30, 2019

These kinds of apps had mass appeal, and could conceivably be downloaded and used by at least half of the smartphone-owning audience in a more mature market like the U.S. Today, the kinds of apps coming to market have more niche audiences. This is why interactive, rich media creatives are on the rise. In the U.S.,

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VideoWeek

AUGUST 12, 2022

The broadcaster said these results were positive, given that ad revenues in Q2 last year were particularly strong, and in light of the current global macroeconomic context. Mobile ad exchange Kargo has announced the acquisition of video player Ziggeo, building up the online video portion of its omni-channel platform.

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VideoWeek

JULY 18, 2022

” Dentsu still predicts a strong year for video – forecasting digital video ad spend growth of 23.4 Meanwhile television ad spend growth is expected to sit at 3.6 percent, and broadcaster video on demand (BVOD) is up by 16.0 BBC Appoints Kalpna Patel-Knight as Head of Entertainment.

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InMobi

JULY 20, 2020

Myth #1: In-App Reach Isn’t Large Enough to Scale Brand Ad Campaigns With over 3 billion smartphone users in the world and over 200 billion app downloads , the in-app audience is anything but small. This is why in-app ad revenues have been rising steadily over the past few years. weather, utilities and more.

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Single Grain

JUNE 30, 2022

Programmatic advertising is the art of automated buying and selling of online advertising space by targeting specific audiences and demographics. It is different from the traditional method of buying ads, which involves dealing with a salesperson for the price, placements, and number of impressions. What Is Programmatic Advertising?

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Single Grain

JULY 31, 2019

Forget just banner ads – mobile advertising formats today include SMS text messages, interactive ads, rich-media ads, push notifications , click-to-call ads and in-app interstitials. billion video gamers worldwide. for standard ads). Dive Deeper: 8 Tips for Successful Mobile Video Advertising.

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Single Grain

AUGUST 7, 2023

More than two-thirds of the global population use a mobile phone, making mobile advertising a simple way to capture an international audience. These advertisements can take various forms, including: Banner Ads : Displayed at the top or bottom of an app or mobile website. Video Ads : Short video clips promoting a product or service.

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