Ad Monsters

DECEMBER 21, 2023

Every now and then, a new ad tech term, acronym, or technology pops up, and we’re all fishing around trying to figure out what the hell they mean. That’s why we created our explainer series, so we can keep you up to date on the newest ad tech trends and fads.

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Single Grain

NOVEMBER 13, 2019

This is where your ad appears: The three main types of programmatic advertising are: Real-time bidding (RTB) – buying and selling of ad space takes place in real-time. Although ad placement is crucial, so are ad creatives. Instead, the technology does all the heavy lifting.

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AdvertiseMint

NOVEMBER 7, 2023

Essentially, it aggregates a large collection of ad spaces, or inventory, from publishers and matches it with advertiser demand. Why Are Ad Networks Crucial for Publishers and Advertisers? Ad networks serve as a pivotal intermediary between publishers and advertisers. Premium ad networks ensure premium placements.

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Monetize More

OCTOBER 20, 2022

Leaderboards command high placement in the ad space, forcing users to scroll past them in order to get to the content they want. Their size commands attention, and their position in a sea of ads screams “click me!” 6- Ad Server Acceptance. Key Features of Leaderboard Ads. Why Use Leaderboard Advertising?

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MNTN

MARCH 14, 2024

The tech world, specifically the ad tech world, can feel like an excess of new words and tools that seem to pop up overnight. As you begin to explore the various terms of programmatic advertising , an ad exchange is something you’ll see mentioned often as an important part of the programmatic ad buying and selling process.

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Oko

JUNE 20, 2024

When you go to a car lot, they let you look at the car: kick the tires, pop the hood, read up on the Blue Book value. If you’re looking at renting an apartment or buying a house, you get to look through galleries of photos, read up on the history of the property, take a look at the lease. Absolutely. What makes OKO’s special?

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MNTN

DECEMBER 12, 2023

CTV inventory” refers to the ad spaces or slots available on platforms and devices that stream online video. They often sell ad space within their content to generate revenue, making them a valuable part of the CTV inventory supply chain. Banner Ads Banner ads are the billboards of the CTV universe.

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Single Grain

JUNE 16, 2023

Pop-up Ads As the name suggests, these ads pop up on a screen and include a call-to-action. The CTA varies, depending on the online advertising goal; they can either compel users to sign up for a service or newsletter, learn about a product or brand, or purchase products.

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AdvertiseMint

JANUARY 24, 2024

Plus, you can manage your digital ad space easily and quickly with programmatic platforms. They use smart computer programs to buy ad space automatically. This means your ads get in front of people who are more likely to be interested, and it happens super fast. A DSP does that job for you quickly.

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Clearcode

APRIL 21, 2023

Advertisements on websites can take various forms, such as banners, pop-ups, video ads, etc. Many publishers and media companies display various forms of advertising on their website to diversify their ad revenue. When a publisher puts ad space up for sale, advertisers make offers to buy this space.

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Monetize More

JUNE 20, 2023

In this blog post, we’re going to help identify the best game advertising networks for 2023 so that you can maximize your ad revenues! Are you looking at testing out new ad networks for your publishing property? Sign up with MonetizeMore today! Click here to find out how you can sign up for Google AdMob with MonetizeMore.

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Monetize More

SEPTEMBER 22, 2022

In this blog post, we’re going to help identify the best game advertising networks for 2022 so that you can maximize your ad revenues! Are you looking at testing out new ad networks for your publishing property? Sign up with MonetizeMore today! Click here to find out how you can sign up for Google AdMob with MonetizeMore.

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AdvertiseMint

DECEMBER 2, 2023

In promoting products and services, the key is to include these crucial elements below in your display ads: A Striking Visual Your ad creative needs to shine brighter than the content around it. Gusto follows up with an appealing free trial call to action. Savings are framed as too good to pass up without investigating. #9

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InMobi

OCTOBER 29, 2021

To ensure an app is free to download but also so that it can generate revenue, app developers will typically introduce ad space into their apps. The mobile ad tech ecosystem should make plain why data is being collected, who the data is shared with and how that data is protected. Here’s what we mean.

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Smart-Hub

JULY 29, 2024

While advertisers need to understand their customers to be able to reach the right users at the right time, you, as an ad exchange owner, have to match your demand and supply connections correctly. White label solutions usually come up with different ad formats and traffic channels.

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Adtelligent

JUNE 9, 2021

IT-company Adtelligent created a digital ad monetization platform that works with more than 15,000 1 websites worldwide. Together they have come up with and integrated more than 10 ad tech solutions that help StarLightMedia collaborate with premium advertising partners. The one offering the best price will get this ad space.

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Single Grain

AUGUST 2, 2023

Work With Us 5 YouTube Ad Best Practices for Better Performance Whether you’re new to YouTube advertising or looking to enhance your existing campaigns, these tips will set you up to generate the results you need. Pre-roll ads are those that pop up before the video starts, and post-roll ads appear after the content ends.

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Automatad Inc.

MARCH 20, 2024

You can easily attract them with an ad inventory with a high viewability rate. Because advertisers want ad space with a high viewability rate ! They don’t want to spend their money on unseen ads, which will not benefit them. Google directs more traffic to websites with good core web vitals. Optimize page latency.

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Automatad Inc.

MARCH 20, 2024

You can easily attract them with an ad inventory with a high viewability rate. Because advertisers want ad space with a high viewability rate ! They don’t want to spend their money on unseen ads, which will not benefit them. Google directs more traffic to websites with good core web vitals. Optimize page latency.

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Single Grain

JUNE 9, 2023

Is your brand is trying to find creative and effective ways to permeate a digital ad space with compelling brand messaging? Use these figures to back up your claims and highlight the benefits of your offer. If you’re ready to level up your business, Single Grain’s paid ads experts can help!?

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illumin

JANUARY 22, 2024

Meta advertising through the years Meta advertising has been around for more than a decade, dating back to 2004 in the platform’s infancy stages when it offered ‘ flyers ‘ and bits and pieces of ad space to companies in exchange for a small financial cushion to get the platform off the ground.

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Smart-Hub

JANUARY 23, 2023

To join an algorithmic buy, publishers must sign up for an SSP. Advertisers register on the demand side DSP or ad exchange; after that, they can participate in automated media trading. Push Ads appear in the form of a notification pop-up on the screen. How to start making money with programmatic?

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Single Grain

MAY 23, 2023

Here are a few examples of how brands could leverage the trending lists to access their audience around a highly relevant topic: Pop culture media trends: A clothing brand creates a tweet about a popular TV show using a trending hashtag to capitalize on the buzz and reach a wider audience. And we believe Twitter has a place in that.

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Monetize More

APRIL 13, 2023

Whether you’re an up-and-coming publisher trying to maximize their earnings or a premium publisher with millions of visitors, knowing the A-Z of header bidding in 2023 and what is header bidding in digital marketing is a must! That information is passed directly to the publisher’s ad server. and gets them to place a bid.

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Adtelligent

OCTOBER 6, 2021

One of the best features of this solution is eliminating any mediators such as sales managers to negotiate any stages of the ad management. Instead, the SSP links to ad exchanges and evaluates the ad space for sale; then, this space is auctioned to the highest bidder, bringing the most lucrative price home.

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Smart-Hub

DECEMBER 22, 2023

The market goes up because more and more people are interested in a data-driven marketing. Audio ads on streaming and podcasts, along with increased smartphone use for better mobile ads, are also boosting this growth. The AdTech market is projected to grow from 579.4 billion USD in 2023 to 1,496.2 during the forecast period.

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Monetize More

JUNE 1, 2023

Some common ad formats include: Display ads Video ads In-app ads Interstitial ads Native ads Display ads are the most common type of ad format and are typically displayed on a website or mobile app. They can come in various sizes and formats, including banner ads, pop-up ads, and more.

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Single Grain

SEPTEMBER 23, 2019

Coming Up with an Idea for Your Podcast Show. Nobody wants to hear you ramble on about the thoughts that pop into your head, so the very first thing you need to do is to come up with a theme for your podcast show. You'll need to keep your energy up, which can be harder on your own. Get A Free Consultation.

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MNTN

APRIL 7, 2025

Heres a breakdown of the main types: In-Video Ads : These include pre-roll, mid-roll, and post-roll placementsskippable or non-skippablethat deliver your message within the streaming content itself. Banner Ads : Static or animated units that appear above or below the video player, offering a subtle, non-disruptive way to stay visible.

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SODP

FEBRUARY 12, 2020

The bids are handled in real-time, and you can decide what to bid on and how much you want to go up to. We don’t have the figures for last year, but the early estimates indicate this percentage has gone up! Advertisers can pick and choose how many impressions they sign up for, and how much money they want to spend.

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illumin

DECEMBER 14, 2023

In other words, it is a type of digital advertising that displays image, video, or audio ads inside video games themselves. Game developers often sell ad space in video games through which brands can promote themselves in a more integrated, seamless game environment. In essence, IGA is programmatic advertising for video games.

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illumin

DECEMBER 14, 2023

In other words, it is a type of digital advertising that displays image, video, or audio ads inside video games themselves. Game developers often sell ad space in video games through which brands can promote themselves in a more integrated, seamless game environment. In essence, IGA is programmatic advertising for video games.

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Ad Beat

SEPTEMBER 4, 2019

Let’s take a quick peek into their previous and ongoing ad campaigns to understand how exactly they plan to stand out in the competitive landscape. A few seconds in, a bunch of pop-ups begin infiltrating the screen and make it difficult for the viewers to follow the subtitles. Publishers.

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Monetize More

MAY 31, 2022

With new monetization schemes popping up every day, it can be hard to keep track of which ones are worth your time (and money). It’s a little-known metric, but one that can be incredibly useful for many publishers looking to get the most out of their ad campaigns. Revenue cost per mile, or rCPM. rCPM formula. What is rCPM?

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