As Buyers Prioritize Media Health, The Daily Mail Has A New Way To Check Its Vitals
Ad Monsters
MAY 13, 2025
To meet this challenge, the SSP Sovrn developed Signal Vitals, an analytics dashboard that gives publishers insights into how buyers value their digital real estate. A/B Testing the Value of Attention For the Daily Mail, Gan asserts that attention metrics have become a major focus for assessing media health and ad effectiveness.
Let's personalize your content