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Visual-AI Company VISUA Launches Sponsorship Opportunities Research Tracking (SORT)

Martech Series

SORT allows sponsorship agencies and asset owners to identify new brand placement opportunities for sponsors and even provide potential exposure ROI data from historical footage and media, allowing precise valuation for possible sponsors. Marketing Technology News: MarTech Interview with Max Koziolek — CEO of Spectrm.io.

ROI 84
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Automation Anywhere Unveils the Automation Success Platform with a Surge of Innovations

Martech Series

Automation is expected to add an estimated $15 trillion benefit to the global economy by 2030, according to Gartner. ” Marketing Technology News: MarTech Interview With Jorge Poyatos, Co-founder at Seedtag. . ” Marketing Technology News: MarTech Interview With Jorge Poyatos, Co-founder at Seedtag.

ROI 84
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The Metaverse Spectrum Announces the first Metaverse B2B Conference & Expo Event in the Metaverse

Martech Series

The metaverse’s market size is projected to skyrocket to $5 trillion by 2030. They’ll be empowered to create new metaverse experiences and quantify their success with clear ROI metrics and benchmarks. Marketing Technology News: MarTech Interview With Jason Seeba, Chief Marketing Officer at mParticle.

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Banzai, a Leading End-To-End Video Engagement Platform, to Become a Publicly Traded Company via Business Combination with 7GC & Co. Holdings Inc.

Martech Series

Banzai Accelerates Marketers’ Opportunities to Drive and Track ROI With Engaging Live and On-Demand Video Experiences. Hyros’ strength is growing revenue attribution for digital marketers, helping enterprise and SMB customers get accurate sales and marketing data that they can leverage into making better ROI decisions. Holdings Inc.

ROI 86
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2024 B2B trends: 6 key areas for marketing success

Martech

Value-based bidding: Driving efficiency and ROI Let’s shift gears and discuss what could be the most significant launch for B2B marketers: Google Ads value-based bidding (VBB). Get MarTech! The post 2024 B2B trends: 6 key areas for marketing success appeared first on MarTech. In your inbox.

Marketing 104
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Fintech marketing today and beyond: Exploring best practices and strategies

Martech

billion by 2030. Get MarTech! You need to find partners that come up with actual ROI solutions vs. deliverables that may fall flat. The post Fintech marketing today and beyond: Exploring best practices and strategies appeared first on MarTech. Just how big is the market size of the fintech industry? In your inbox.

Marketing 104
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XR + AI: 5 tools driving today’s content revolution

Martech

The same report estimates that by 2030, the metaverse could generate $4 trillion to $5 trillion across consumer and enterprise use cases. How about that for your ROI of immersive tech? Get MarTech! The post XR + AI: 5 tools driving today’s content revolution appeared first on MarTech. In your inbox.

Fashion 90