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CES 2025: EX.CO CEO On Expanding Its Ad Server To New Channels

AdExchanger

Tom Pachys, Co-founder and CEO of EX.CO, discusses the company’s new expanded ad server, and how it sets the offering sets them apart from other ad tech companies. The post CES 2025: EX.CO CEO On Expanding Its Ad Server To New Channels appeared first on AdExchanger.

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EX.CO Expands Video Ad Server Capabilities to Upgrade Programmatic Auctions for CTV & DOOH

Exchange Wire

EX.CO, the machine-learning video platform trusted by the worlds leading media groups, today (January 6th, 2025) announced the expansion of its ad server to support new channels beyond online video. Expands Video Ad Server Capabilities to Upgrade Programmatic Auctionsfor CTV & DOOH appeared first on ExchangeWire.com.

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Q2 2025: Company Review

Advendio

During the second quarter of 2025, ADvendio experienced a very productive period. It was a productive few days of relationship-building and gaining insight into what’s top of mind for companies heading into the second half of 2025. The post Q2 2025: Company Review first appeared on Advendio.

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B2B Programmatic Advertising: Complete Guide for 2025

MNTN

By eliminating manual ad buying, brands can deliver highly relevant messaging across multiple channels. This guide covers key strategies, targeting tactics, and best practices to help marketers maximize their B2B programmatic campaigns in 2025. The post B2B Programmatic Advertising: Complete Guide for 2025 appeared first on MNTN.

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TV Advertising Campaigns: How Television Marketing Works (2025)

MNTN

With this guide in hand, you’ll have everything you need to be an expert in TV advertising in 2025. These TV ads are broadcast across various networks and channels, locally or nationally, reaching viewers during scheduled programming breaks. Spoiler alert: it’s not even close. What Is Television Advertising?

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Google loses advertising monopoly case

Martech

Dig deeper: Googleadtechantitrusttrial: Everything you need to know The ruling found: Google willfully engaged in anticompetitive acts to control the publisher ad server and ad exchange markets. Google illegally tied its publisher ad server and ad exchange together through contracts and technical integration.

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Newsletter Advertising:  How to Succeed and Common Hurdles to Clear

Ad Monsters

billion by 2025 1. . WITH THE SUPPORT OF OAO OAO is a full service, ad operations agency that can provide managed services and professional services. If the publisher is already working with AM360, they no longer need an additional ad server to monetize their newsletters. billion by 2027 1.

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