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Four key social media advertising trends for 2022

Banner Flow

According to GWI’s Social Media Report , 95% of people online use social sites and apps. This percentage alone is a key indicator to brand decision-makers that social media is worth investing ad expenditure. While 2021 has been another pandemic-affected year, we have seen shifts in comparison to 2020, so what will 2022 bring?

Media 98
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5 Social Media Advertising Trends | 2022

Banner Flow

Looking for the latest social ad trends? Then check out our 2022 social media advertising trend report now! While 2020 didn’t pan out the way most digital marketers envisioned, social media advertising has experienced an unprecedented increase. Why you should use video for your social advertising.

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Six reasons why social media advertising is better than traditional advertising

Banner Flow

billion social media users in January 2022 – equating to 58.4% Therefore, it’s little wonder that worldwide social media ad spend is set to hit $173,988 million in 2022, according to Statista figures. What will our so cial media advertising vs traditional advertising guide cover? Greater ROI .

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Digital Advertising Guide

Adtelligent

According to research , brand awareness can be improved by up to 80% through Google ads, and Search engine advertising usually brings a 200% ROI rate to the advertisers who use it. If used properly, this online advertising channel can get a lot of profits for any marketing campaign. Social advertising.

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Everything You Need to Know: What is the Meta Advantage+ Ad campaign

AdvertiseMint

Improved return on investment Advantage+ campaigns help businesses save money on their advertising budget. They use traditional and digital ads to get more back in return (ROI), which makes their advertisements better, and helps them meet their marketing goals. Targeting helps them show ads to the best audience.

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MarTech Interview With Richard Jones, Chief Revenue Officer at Wunderkind

Martech Series

Despite a shift to online commerce, supply chain disruptions and inflation in 2022 has posed a huge challenge to retailers. In 2022 we learned that 67% of CMOs rely on their own employees to adapt legacy technology to get the value they need, and only 9% believe their tech strategy greatly enables their marketing performance.

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TikTok by the Numbers: Stats and Facts for Digital Advertisers

Basis

The TikTok era of social advertising marches on. Moving way beyond its roots as a forum for lip-syncing and dancing teens, this short-form video app has blown up the model of what a social network can be, and it is increasingly a must-buy for a growing number of advertisers. TikTok users watch 197.8 billion in 2024.