Free speech, Meta, data privacy and email: A delicate balance or a complete disconnect?
Martech
JANUARY 13, 2025
GDPR, CCPA, Apple MPP and consumer privacy Rising consumer awareness about data privacy led to landmark regulations like the EUs General Data Protection Regulation (GDPR) in 2018 and Californias Consumer Privacy Act (CCPA) in 2020. Then in 2021, Apple introduced mail privacy protection (MPP), which made email open rate data unreliable.
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