InMobi

MAY 21, 2019

Roughly half of all smartphone owners don’t conduct mobile searches. billion mobile connections /endpoints in the world, according to GSMA. Total number of mobile users in the world: More than 39 percent of the world’s population will use a mobile device to go online at some point in 2018. billion by 2022.

Advertising 52

Advertising Video Ads Mobile Ads Viewability 52

VideoWeek

SEPTEMBER 2, 2022

Gessler said Tribune saw “very manageable declines in mobile search referrals” post-AMP, with search traffic drops averaging at around 12 percent. Newsquest Closes The National Wales. Thomas Jacques, TF1 group Head of Technologies, has been appointed to the group’s Executive Committee. This Week on VideoWeek.

Non-Profit 128

Non-Profit Ad Tech Entertainment Agency 128

Single Grain

NOVEMBER 22, 2019

Google has been showing image thumbnails in mobile search engine result pages for a couple of years now: The “visual” SERPs have undergone a few updates. The first one was in July 2018 and the second one happened in March 2019.

Conversion 133

Conversion SEO Retargeting Mobile Search 133

Automatad Inc.

JUNE 21, 2023

Impact : The BERT update helped Google’s algorithm better understand and respond to more complex or conversational search queries. Medic Update (2018): Strengthening E-A-T The Medic Update brought E-A-T (Expertise, Authority, Trust) into the limelight, predominantly affecting health and wellness websites.

SEO 52

SEO Machine Learning Impressions Mobile Search 52

Single Grain

JUNE 5, 2023

Forbes ) Most e-commerce sellers use search engines, such as Google Shopping, Bing, and Yahoo, for digital advertising. User Guiding ) Mobile wallets accounted for 50% of worldwide e-commerce transactions. Forbes ) The online cart abandonment rate on mobile is 84% and 72% on desktop. of paid clicks come from mobile devices. (

Advertising 52

Advertising Finance CPC Brand Awareness 52

Single Grain

DECEMBER 19, 2023

Why It’s Useful In July of 2018 , Google announced a major update to its mobile ranking factors: page speed became a top ranking factor for mobile searches. Performance Improvements – Get helpful recommendations and instructions on how to improve your site’s performance metrics.

SEO 98

SEO Click Through Rate Conversion CPC 98

Single Grain

DECEMBER 20, 2019

Dive Deeper: What Is the Google BERT Search Algorithm Update? Google rolled out Discover , its personalized mobile newsfeed, in late 2018. Gallery Ads will appear at the top of mobile search results and feature 4-8 images. How to Lower the Cost of Google Ads and Get Better Conversions. Click To Tweet.

Machine Learning 105

Machine Learning Conversion Rate Audience SEO 105