InMobi

MAY 21, 2019

Roughly half of all smartphone owners don’t conduct mobile searches. billion mobile connections /endpoints in the world, according to GSMA. Total number of mobile users in the world: More than 39 percent of the world’s population will use a mobile device to go online at some point in 2018. billion by 2022.

Advertising 52

Advertising Video Ads Mobile Ads Viewability 52

Single Grain

NOVEMBER 22, 2019

Google has been showing image thumbnails in mobile search engine result pages for a couple of years now: The “visual” SERPs have undergone a few updates. The first one was in July 2018 and the second one happened in March 2019.

Conversion 133

Conversion SEO Retargeting Mobile Search 133

Single Grain

DECEMBER 19, 2023

Metrics and Analysis – Import valuable SEO data from Google Search Console including impressions, clicks, average position and CTR (Click-Through Rate). SERP Analysis – Check out the top-ranking search results for your chosen keyword so that you can analyze their content before planning your own.

SEO 98

SEO Click Through Rate Conversion CPC 98

Single Grain

DECEMBER 6, 2019

million unique emails have been sent, which had a 25% higher click-through rate than non-personalized emails. The campaign generated a 65% click-through rate and a 33.6% conversion rate, proving that the personal touch works. Consider these numbers : 50% of all searches will be via voice by 2020.

Marketing 145

Marketing SEO Conversion Audience 145