how-marketers-should-be-using-mobile-apps 
InMobi
DECEMBER 21, 2020
For a deep dive into the latest in video marketing on mobile devices and apps, be sure to download your copy of our 2020 Mobile Video Advertising Trends Report today! mobile phones). The current state of in-app video ad spending beyond user-generated content like Instagram Stories. between 2017 and 2018.
Agility Ads
MAY 26, 2022
Mobile advertising is the most effective form of advertising on the internet. Mobile response rate is 2.72 percent on average , with the highest rates being over 11%. Here’s your chance to learn more about mobile advertising and how the Agility platform can help you reach your marketing goals.
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InMobi
AUGUST 23, 2018
As mobile video advertising becomes increasingly popular, it’s important that advertisers and publishers are using the best advertising metrics to properly gauge the success of their ad campaign and ad formats. In the first three months of 2018, over a third of all money spent on in-app advertising went to video. In the U.S.
MobileAds
JANUARY 20, 2021
Wherever you go, your mobile device follows. Inevitably, mobile has become so ingrained in our lifestyle than any other medias. Global mobile data traffic grew nearly 70%. Mobile commands 24% of media time spent in the US. Mobile media time spent is higher at 51% compared to desktop in the US.
NewProgrammatic
OCTOBER 12, 2021
And although the search market is indeed dominated by Google, it’s still a form of digital advertising enabled by various search engines. Search autocomplete technology offers a unique approach to search advertising in which ads are triggered even before users complete typing the search keyword into their mobile or desktop device search bar.
Karola Karlson
FEBRUARY 1, 2021
How much does it cost to advertise on Facebook? What are the average Facebook ads CPC (cost-per-click) and CPM (cost-per-mile)? How to succeed in Facebook ad bidding? After reading this article, you’ll have a much better overview of: How much you should pay for a Facebook ad click? CPC, even in the US.).
InMobi
DECEMBER 24, 2014
Video will become the largest driver of global mobile traffic by 2017. Nearly 40% of YouTube video views are on mobile. Propelled by large screen smartphones and fast data connections, video mobile consumption has increased dramatically in recent times. Marketers will spend over $1.4 billion) and 2018 ($12.71
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