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3 Ways YouTube TV Advertising Can Supercharge Your Performance Marketing Strategy

Digital Remedy

Launched in February 2017, it was introduced as an innovative solution to the evolving landscape of television and video consumption. You can track metrics such as view-through rates, click-through rates, and conversion rates, among others, to measure the effectiveness of your ads.

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How Effective Is Mobile Advertising? What You Need to Know

Agility Ads

Reach Your Audience Where They Are – Web traffic used to be dominated by computers, but since 2017 that hasn’t been the case as more people switched to mobile devices. This allows you to customize messages to speak directly to the needs of each customer, which can increase engagement and conversion rates.

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Why The Right Mobile Video Advertising Metrics Make All The Difference [PDF Guide]

InMobi

Here’s a small snippet of what we found: Globally, spending on in-app mobile advertising grew 109 percent between 2016 and 2017. All too frequently, marketers rely too heavily on raw link clicks, click through rate or the total number of video views. In the U.S.

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Best Mobile Ad Formats for Display Advertising Campaigns

MobileAds

InMobi’s interstitials have a 2-3x higher click-through rates compared to banner ads. In 2017, global sales from in-app purchases had already reached $37 billion. For example, an advertiser may report more conversion rates when they decrease or increase the difficulty. Higher click-through rate (10.6%).

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How Inkbox steers customers through its huge online catalog of temporary tattoos

Martech

“We spun off the company in 2017 out of Stanford based on a paper — the concept that we could provide recommendations across many different domains because we could leverage people’s tastes much more thoroughly and thoughtfully than many other solutions. .”People A 69% average increase in cold start conversion rate.

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How Much Do Facebook Ads Cost – [2021 New Data]

Karola Karlson

While there is no way to tell exactly how much you’re going to pay for a click or results on Facebook, there are some benchmarks you can follow. For example, AdEspresso’s research of 2017 Q4 results shows that the average CPC on Facebook is anywhere between $0.20-$0.80. You should now be ready to pay up to $3 per ad click.

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How to Easily Set Up a High-Conversion Facebook Retargeting Campaign

Single Grain

The click-through rate (CTR) of a retargeted ad is 10x higher than the CTR of a typical display ad. Without this Pixel, you won’t be able to track who’s visiting your site and how they’re behaving, which will make it impossible to retarget them through your Facebook ads. Ready to Start Retargeting on Facebook?